As Communications Manager for the Big Buddy Program, my primary goal sought to manage the organizations brand

through the creation of fit-for-purpose, impactful visual communication. I created graphic design pieces intended for
specific target audiences using clear, concise messaging. If the projects were not printed in-house, I coordinated with
printers and vendors to ensure quality production of the print collateral.

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Brand Enhancement and Management

Big Buddy Program

The image above shows the previous logo
the Big Buddy Program used on all print
collateral and social social media peices.
The image is pixelated and lacks brand
essence.

The image above shows a cleaner design

to the Big Buddy logo. Several important
stakeholders wanted to preserve the
logo design. Therefore, I added the
organizations mission tagline to the logo
enhancing the image.