Book Reviews
In an age wher schools ll too often lock ee
prisons, and suburban oases aspire to the ron
‘umentay of palaces, such advace seems all the
smoce timely.
Notes
1. Ado Loos, ree pce, 1897-980 as ao
ase Bains Googe Cet Ce, 1920. Te hand
‘dono the book poled he same year, onary
‘ry addon ets "Der tant und dean” (The
Scand Arad “Ose Koken” The former
‘sashoraned vesion ofthe foreword Losey
‘0 Rainn fr on Kanon, ube in View by
[Richrd Lan sn 1919. The ey on Kaos, whch
Loo ero shout 2 edton offends work et
be Ke Mahe, a0 pbel w
Jnsury 1951, when the Ss eon was ed a es
2: Adal Laat, Spin nt te Cacao
1897-1900, ne. Aldo Ros rans Jone O. Newin
Jl H. Sith (Cage MIT Pres 1982)
5. Adel Ls Oran and Cine Skoda
[Adolf Opel ne Mics! Mehl Riese,
Gti: Ariadne Pres 199)
4 Brenner Vera was owned and operate by Loo
Send, Lag on Fick, wo wa so tar of Dor
Broser, among he leaking pogesse ear mag
sinesof the te
5. For 4 contemporary sneer of Lane raze ee
foreamgie Php Laman, “Arisa on Mes-
shan ey” Pri Zeg, 8 Fey 193117
6. Bitlis Porter, Pathe Madr Mozemert
fom Wiig Mar Wier Grp (Lond,
aber ate, 1986, 12
‘Lada Min nd Gus Kanes, Der Acide
Abs ose Darling ins Shona
irkrapp/ Cirle Brkoeedns(Ven 08
Mase Scroll, 196) Adal Loos, Sana Sirf,
sohune fe Franz lack (Vem Vera Held,
1953, The end velame nee speared
5. ASI Loog, a ae geprten 1997-9000 Ad
‘Opel (Vien Georg Paine Veg, 198) and Loos,
Tetzdon 1990-1930 Ablf Opel Vie Goce
Prater Vea, 18)
See Butharde Baloch, “Oramtse nd Mythos”
Aled Pian ed, Ornament wa Atm Zt Jo
We do Jbranderoene Vienna Veg Chetan
Brande, 1965), 57-8
10. Loos, "Oraeent rie” Les ai aa §
ane 113), 47-56
1 Loos, “Onemeneer crm” LB mou?
overber 1920, 159-168
12 Lao, Orrin tens” reine ante
(Spring 1926, 830
1 Lao, “Orman un Vrbrechen” Fr
Zita, 24 Ones 129. The ena wa egy
eprinednthe Prager igh in November fe
same yer
1. Aolf Opel Igadacon wo Ora and Crime
Sd Bay,
15 La Lt, Dy Babee Tate Elbe exe,
es. Adolf Opel and Herkert Semi (rani and
erin Ulten, 180, 81
17 Orta Koes, My fy ns Dav Bric Ne
“Ye Mail 1970 36
crisper Langs an ait rf farina
cy and thy the Unrate Ta rn He
cy complied ak the View seit Ja
Frosh fo be Us f Og re
66
Reviewed by Aina Payne
Pioneers of the
Modern Movement
from William Morris
to Walter Gropius
yy Motos Povser
London: Faber and Faber, 1938.
2d ed, Now York, Museum of Modem At, 1949,
12942: historians postion in times of acste
csi is unemiabia. He is at tobe toughe done
‘sh, oscapst, a stagger from the ranks of
frogrese Or Gen gvas me the Impression of
beng acutely corecious of this and of haung ft
ged o write hi history wth one han an base
‘the philosophic drum wt he ther. The dru,
Heantess, oores me, But Bc. Gledons history is
the rea! tur.
ohn Summerson, renew of Space Time
and Architecture
1968: Tho dsapoearance of he Wea that Mode
tecture 1s going to teceem the world is what
most srkingydferertiaes Hachooek’ Book rom
carer weatmerts ofthe same period. Ovousiy
Modem arenitectre is nat glng to redeem the
ori. But hw ingertat this prepestion was,
cotn Rowe, ev of HR. Heeock’s
Architecture: Nineteen and Twente Century
977 Pesners outook is ister pocaey
the Popperian sense. te tie a preocoupd
withthe fist. He Beene that aris and shoul
be a prouct ofthe eno, skal and otic!
‘ontons under wth its crested: he toiewes that
‘here fs sucha ting a8 the essence ofan ag, end
thatthe common essence mare important than
it inst manfestatins; ne nes accrsndy dis
camed the poses! and socal nos ofthe went
tn contr and sists that art reacts
must be sana to them, Consequenty Pe can
ane doos insist thst he knows what wil id Must bs
‘arcs expressin of re age.
Dewi Waster, Moray ana renter
£1978: He Pevsner] was Clery fortunate tobe se
fon a course by Gropus almost before ne know that
‘00h @ thing as 2 “Modern Movement” mig xs
he certain was iflvnta in shaping he ideas of
‘wo no eee generations of artes, hstosang
ad ates, 0 tal wer neo maka Ns
Prophnies come tbe And at fast one ofthe 5
sons ne was so ifven! was tat his hist!
snerlastions looked teat he te, and 0 many
lentes st ook ood, The late blackness of
ots atos i nt at sue her: Pevsner
prrfommance i. He go im. He gtk more rt
than Gesion or Hensel feock behooves
aryof ue w recogni that he producd 2 pe-
tur of te arenes ois oan te which was
sof appeable and nas had demonstrable prec-
No poor Fit was Whigs istoreism, ofthe ind
of moraig that comes natural toa sleds
Lumera, that made it possible todo tha, then #8
rh he worse for Butter and Poppe
Reyer Bantam, review Of Moray
‘ang Arete
2001: Moray and Arctoctre was tus 20
‘stamp to expin wy C1 unrecassary Yo ozopt
‘he vacuous EGER whieh Hes Hetind me
erg Tar on the esttstment, the book
‘aused @ considerable si atthe me, eng
passionate pais and passionate ert. Wy
tying tout again twertour years ator? Tho reason
's sir that though the goneal pubic sas hos
te now as was then to the damage eects of
rmodomistarstctu ln histone satings, ho ro
‘essionalsrttetural establishment ssi dint.
4. the same belles. Then as nw the paste
‘of vactonal and etasscal rectus aught
inno Bish schoo of sehitestr,
~Devid wethn, Meraty and ventecuro,
2004 eaten
ARCHITECTURE AND OBJECTS:
‘THE POWER OF PEVSNER
“Taophile Gautier esd to have died ofa beo-
sen heare ove the destruction of Paris perpetra=
ced by Baron Hausmann. Although aot
associated sith Jos of life, the roughly contem-
porary Battle of Sries in England was equally
heated and personaliy-riven isto, the
polemic surrounding moderisarhivecue and
1s advocaes reached no less of en emotional and
intelleceualpiech both between the wars and
‘snce. Fach century has its architectural ae
tie
‘Yet, a controversies go, the one focused on
modernism bas lasted longer than anyone could
have predicted. Ith fst eriagues of mod
cerns can be traced back to the 1950s Gn
England and Tay), and ifsts tenets and vocabu-
lary seemed wo receive death blow afer death
blow in the 605, "7s and", inthe past Bf
teen years it has once agamn drawn the atenton.
ofboth scholars and pracucing architects. Ar the
remove of more than a generation, madernist
arcitectre sill poses important questions
[Neverteles, despite and perhaps hecsuse of
this renewed interest it eontnues tobe per-
‘ceived as prehlematc!
‘Recent sties of che early accouns of mod
emism are a cise in point Treated with suspicion
in dhe pas decades, these accounts, ike the atchi-
tecture they preset, have become once more the
objects ofreassesment and debate? On the face
oft, these histories ofthe birt, nse and wesory
‘ofthe "modern movernent”difer lil in their
road swokes. All follow a uajecory tht leads
from the Indestal Revoluon, through the
“American skyserspe, the British tam to the Ars
snd Cras the deansing if vkimatey sion
intermerzo of Art Nouweas, the development of
new technolo and materials the creation of
the Werkbund ant demise of Expressionism, 0
the manure work of Gropins, Mies, and Le Cor-
‘aster. Depending on the author, the sight Fine
rising to ds climax may include additional
‘names and movements (uch a the Dutch, the
FFotsits or the Rusians), but the silanes in
the series they tell are swiking.
“Thus historiogesphic template—based on
progres as fundamental ordering principle—is a
familiar one In thie owa way chese narratives
perpemate a radon first consecrated by Gior-
io Vasari, the begettr of art history, wha in hisslow awakening, the first glimmer, the early
scceses, and the race tothe finish ofthe
Renaissance. Yer unlike his modern colleagues,
‘Vasari did wonder about the forure and fele
‘some qualms. Where th epgon! would go or
‘what there se le fae them t do once the cl:
lective sought aesthesc narm was stained, he
did not know; nor did he know (although he
feared) if ar, a he knew it, would come to an
end and be rehorm once again, but diferent in
the cyclical way ofall living things
For all hie biases and natural filings, Vaart
remains a useful indeed 2 unique source for
scholars working on the Rensissunce today. Yet,
‘unlike him inthis respect, dhe exp spologins
of modernism—the heroic trinity of Pevsner,
Sigied Giedion, and Henry-Rusell Hitcheock
that strangely paleied the winity of Mies,
Gropias, and Le Cortusie—have not all met
with the same fate in she revisionist teraare,
(Of the thre, Hitchcock has bad the sist sme
offic Pablishing his magnum opus Architecture:
[Ninmaomt and Pocnitb Conte inthe late
1950s, he had far fewer barricades to scale chan
his two colleagues in arms. Less polemical and
proselytizing, he has also ben more realy
sccepted 253 historians historian? This is not
to diminish the semixalimporeance of his 1929
Modern Arcitcrur: Romantica and Reiser
tion-"Yet this work was (rightly o¢ wrongly)
cedipsed by Pevsner Pionerof th Madern
Mavement (1936), Giedion’s Spa, Te a
Architecture (94), and by Hitchcock’ own
revised, much enlarged and toned-down ver
sion of 1958. Likewise his 19382 MoMA Ineras-
tional Ste exibition catalogue, co-authored
‘with Philip Johnson end Alfed Bar, although
ingluential o be sure did nor enjoy the cxtcal,
fortune and the same phenomenal classroom
‘exposere and rendetship over the years. AS
sult Hitcheock did not beoome «bone af o~
tention in te redefinition of modernism, snd it
was Pevaner and Giedion who bore the brunt of
the porowar critique
Of the two, Pevner has kepe the polemical
fires burning the longest His Pimeers,pub-
lished in 1936, wth new editions in 1949 and
1968, was reviewed, atacked, and defended at
all thse ritical moments inthe reception of
modern architeerne. So was Giedion’ Spas,
Time and Archzctre (edited even more often
sand printed unl 1980). Yer while the reevalua-
‘ion of Gidiom atthe hands of Spiro Kostof,
Sokratis Georgiadis, and others in the pas
teen years hae recovered the intellectual dimaen-
sion of his achievement, Pevsner continues to be
called to task and presented as an adversary. In
bis Morality and Arbiteure,reedited in 2001,
David Watkin poins to Peners s wo some form
of original sin when he attacks the resistance
classicism in contemporary British architectare.*
Ifindeed Pevsner has sinned, if he has “led,
‘guided, deluded and deceived ws," as Timothy
“Mow also argues, is there anything to be guined
Book Reviews
Ahnly dogised combative ance wih the cf
erence "bat, tls announce the
‘methodological underpinnings of his argument
For him the profound artiste dishonesty dat
made this comedy posible” was “shone”
that masked the ese site dent of che
19th cena. Tha he shold choose this tyle-
‘sed fume fr his angen s perhaps not
spring lb bit fellow combatants he was
trained a an arth, and the pre-eminent
fame for al inquires inthe Bel atthe tine
(and for» good while to come)—one that he
could not esape ya he might—was se
‘Ofcourse the noon of petod syle i ozely
alli w the Hegelian ides of Zeit, being,
ait were, the inde fis operation in dhe vnu-
al domain. Both ae invoked by Pevsner, dough
peshaps more dred is comsemporscy
‘4n Bagiy int Inari Art Elen (1937:
‘Why ae Renisnce ink sands with a ake Sig
ur of Jt, why are elghtzeth-centry pats
sd Chinese empl stsacrory? Nos becnase
‘here are any ws demanding or forbidding ce-
‘an amount ors cea pe of decoration, bat
‘erase cory period creates om ale acon
ing to iin law of ality. hud vo emphasize
‘more thn once that mos modern arches fel
st set som a they a ake crest for deoo-
aon, for men only (artistic metalwork,
abort ccc chandebes, jeweller). Now
we ean give a reson fr that, Shoogh one which
1 afraid will no satsly everybody Teste
"Zeige of ag, the age of el of ped, of
vor or mhitver ne ye, bar see at
low for mich ply aed caefe enjoyment, One
say rgret ving in sack an age, but one cance.
ler certainly 08 by imitating the uae
fom of ther periods?
Indeed, this promise and the role ofthe indos-
‘tial arts in the development of a modem syle
sane the cell starting points of Pimters. And this
Js precisely where Pevsner also begins to part
company from his colleagues and to revel the
‘unique value of his text. If syle led him to
‘endorse a detrminise conception of history
(Grhether Hegelian or Generics in origin)
Pevsner has Kept the polemical fires burning the longest. His Pioneers,
published in 1938, with new ditions in 1949 and 1968, was reviewed,
attacked, and defended at all these critical moments in the reception of
modern architectu
from reading Pewsnet today2And if this poe
sent polemic testifies his book funtion like a
perpecsily smoldering, never quite extinct val-
teano on the verge of eruption, why does i
What was and whats the power of Pevsner?
-Much has been impoted to Pevsner for his
alltoo-persuasive presentation of reciprocal
relationship berween period syle and Zeitgeist
Indeed, syle is Pevsner’ starting point—inciden-
tally, itis Hitchoock’ and Giedion’ r00—and
his endorsement ofa spirc ofthe age i made
lea fom ve vey Se Las ofthe bok, which
opens with an account afte chen distant Bale
‘of Syl Elipscally ushering in Persners own.
complete with ts fallacies and shortcomings, it
also led him to identify aspects of modernism
that would have passed otherwise unnoticed,
‘Unlike Hitchcock and Giedion, who address
some of the arts itis Pevsner who, methodologi=
cally, embarks onthe most systematic are
historical analysis of modern sje. Each of his
capers is more or Jess neatly devoted toa dif
ferent class of objec: the decorative arts (chap-
ter2 and mot of # and 6) painting (chapter 3:
engineering and new materas-based edifices
(chapter 5} and architecture (chapter 7). All,
together they display (or most display in onder
to be perceived by Pevsner se progseein) the
‘cominion features tat give visible form to the
67Book Reviews
Zeitgeist of modernity. How things look—
defining ther formal qualities in a powerfal
vocabulary chat applies equally o all medin—is
‘sential fo Pevsner argument and allows has
to move swifly across the arts.° This visual
approach alsa allows the reader easy acces ty
the argument: picture and words are integrated
sno a persuasive marc.
‘Although Pevsner gives all aspects of artistic
prodaction equal space im tracing the birch of
{modem architecural syle, is his emphasis
fon the decorative arts that sets his we of ste
apart! Even the bool le conveys this
pproéch. Ar shifts fom Pioner ofthe Mader
‘Mscemont (1936) Pioneers of Modern Design in
the 1949 MoMA edtuon, and despite che refer~
cence to Walter Gropis itis a statement of dif
esablshed bythe Werkbund. The ulate
synthesis, however, comes in the work of
{Grogmand this true not only of hs bulé-
{ngs but also (and especially) of his Bachanseur-
tical, which embodied the unity of the as
and confirmed the presence ofa Zeitges, “For
tore than a decade (che Bauhaus was a paa-
‘mount center of creative energy in Europe, Te
vas atthe same ome a laboratory for handira
snd for standadizaien, «shoo and 2 work.
shop." Urbanism (a principal swe for Gidion
snd not addressed by Hitchcock a all 1929)
is hardly mentioned by Pevsner, whois con-
cemed with the formal qualities of single buld-
ings and single obyes not with their
‘metropolitan aglomeration.” Ifthe mod-
erniss' bale ery “tom Sofikssen zum Satle-
Unlike Hitchcock and @iadion, who address some of the arts, It Is
Pevsner who, methodologically, embarks on the most systematic art
historical analysis of moder style.
ference (rom the pots ofview of Gio,
Bitcheock, Gastar Ado Pla nd othe) su
sung an exorson of noe ars than ne
‘The o-ealed Kunde (Moris reform)
ice he begining of Permers nar an
Become the red read wening srough theres
oF he bok: Aer the wake-up call othe lw
tty ofthe desratv art provided by the
1851 Exhbinon andthe mich needed ensuing
reform in art ede, he argues the ind
tral bjs the “sal ings of ereyay 2)
sn Eagan inthe period 1890-191 dpayed
“enone, gracfnesy,reeshing simple,
lignes pli orice The dose mow.
ere of mdiralom es vine. Living
mong sich objec, we reste a ear
OF parla portance for he coming
“Modem Movement was the expresion of hit
‘new sit in abet making” Ths achieve-
snort erly eis shift chen only
Ferévablin painting "Olne reeognizes the
tendency rowan lrg, beaten srios
Song eau putes parallel v9
‘Cezane or Gangin in punting nde,
Cérann shows ta "the sb chem of
construc isthe el abet of the pie
‘ors constr i pares wih cds,
sphere and cone For Poe, leaders of
Earopern pining 1890 ough for some
thing tha ad never exited Pore, = On che
‘whole the new ale was fe rom aton,
encumbered and uncompromising. (TIbe
Teak ws achieved bythe ster exten
tye srhtecs™*
“Theresir the mraiveunfol along now
fein ins, poerfl bose smple. Poe
ner’ leadng eros Henry van de Velde, Oxo
‘Wane Ado Los and the Frank Liye
Wing ote and Chapt of th Mace 1901)
sere decnively samuel in heir hough by
England" Bother achievements were sla
ed."To have achieved a wide movement pro
tnoung these new wens undeniably he mei
of German architec and writers” Saliet
(obec stp, standardization, at
Imachine a ar he dinonguhing fetes
the “anverly recognized spe sbnequndy
bau” (from the sofa cushion to city design”)
Aeserbed a spectrum wider stil than Persner¥,
the nonetheless was th one wo give the Sofaluren
its due ia the sse of an architecaral vocabulary
Although Pevsner’ dependence on the
‘Vienna school’ eur to Geiegebicte filtered
through German art hscorins August Schmar-
sow and Wilhelm Pinder has been acknowl-
‘ged, his dependence on another Vienna
School theme has remained in the shadows
eraners move to credie the decorative ats
‘with 2 central role nthe development of
‘moder vocabulary ofthe arts we not new, for
althougs he never names him, he clearly owes
‘much wo a tradition consecrated by the Vien-
ese are historia Aloss Rigg. In the same way
tha his Swiss contemporary Heinrich Wellin
can be sensed behind Giedjon’s work ar Har-
vard at historian A. Kingsley Porter behind
itchoock', and though much has been made
‘of Pinder m Pevsner case, aegis the real
force behind his approach. There is ceranly
ro question that he knew Regis work. As 2
Gerinan-trsined ar historian, Pevsner literally
could not have avoided a thorough aequain
‘ance with his oeuvre, which was no only con-
saderable bur also seminal. As far as method is
‘concersed, Regie chef-d'oemyre was and
remains Spltromizhe Kanstindyeieof 1901, in
‘which he fully develops and establishes the cox
cxpt of Kunervele (a basi willoward-are that
characterizes every historical period). However,
isnot the Kunrvallen that Pevsner picks wp
from Rieg, but his expanded field of objects
pertaining to art Indeed, though Riegl covers
all bre Roman ar, the decorative arts ae the
book’ center of gravity (he also privileges them
inthe ste). For Riegl the Kutinduriei the
‘muest sensor of style (@ postion already evident
in is Sufragen of 1893) and the repository or
‘essence of dhe Kunsrwllen of a period in its
smost naked end raw, and therefore most gen
tune state. The ideo nas aleeady present not
fully developed in Wlfin’ 1888 Renaisonce
send Barock, in which the author nor only als
shout the Farmgfidl feeling for form) of
«epoch but alo locates its first signs in the
objects of daily consumption.” To be sure,
Herbert Read 1934 Ar Industry, promotes 2
sinilar aesthene ro Peesner'—pro Bauhaus and
‘Gropivs, pro abstraction snd modernism—and
is moreover 4n acknowledged source for Pu
seers ins atenton tothe decorative ats. Yet
his voice rang a Sear note to an ar strian
of Pevsner bckground: Reads own source
also seems to ie in the Reg! tradition, in this
‘ease through the agency of German ae histor
sa Withelm Worringer Riesl8 most famous
follower) whose Farm in Gath one of the
very fow works that he cates." Ye even despite
this similarity, Reads book remains an mvest-
gstion nto the decorative arts in the 1th-cen-
‘hry Brissh tradition initiated by such works a8,
Richard Redgrave’ or Henry Cole’ (whose
joint brainchild was the 1851 Great Exhiby-
ion). Unlike Riegl and Pevsner, Read docs not
sim to see a causl relationship between the
ts, and he posits no lnk between Kavstindur-
trie and archiver,
Tnstead, an even more important source for
‘Pevsner was Reg!’ own predecesor, Gothied
‘Semper. Writing hus magnum opus De Sil
(1860-1863) as bot architect and archistorian,
Ihe had set out the lines of mquiry upon which
much of Riegls work was to evolte,parucularly
the strong case for Runrsndutrieas the DNA
‘of any enlere. Despee is impact eis work
remained on the periphery of art history 25,
Kerseeasenshaf (for not being sffcienty hs-
‘torical and had long since been removed from
the canon upon which Pevsner’ education had
‘been based. Yer, for Pevsner he offered one
fandamental insight: the mass-produced object
of daily use isthe point of contac between art
and society. And, m2 revolutionary move for
‘he time, Semper claimed that che quality of
the “high” and “monumental” arts depends on
the health of that relationship. I is thus Sem-
‘per admonstion and edacation-baved solution
‘to hs own mad-1Oth-century criss he devel-
oped both an education curriculum and a phi
losophy of museum display which was seminal
in Britain and Austra) that Pessner iteally
lifts without acknowiedgrnent for Pioneers
(there is only one fleesng reference to Semper'’s
seminal essay, “Industry, Science, and Ar” of
1852 1m the 1968 edition) and for Emgury
into Industrial Art Bnglond (1937)
Having appropriated a particular notion of
seve from the Semper-cam-Riel tradition,
Pevsner identified the period recs chat
auddcesed the induserial arts and developed his
_argoment agrnst this documentary back:
‘ground, Thus he drew heavily on the wings
of Herman Muthesius (by contrast Hitchcock
thas only two passing mentions of Dar engleshe
Haw) and van de Velde (particulaely Dee Rena
sancti madre Kunstgewerb of 1903). That
these texts also allowed him t» anoint his new
fatherland wat a Iadership role in begeting 2
new moder vocabulary was not an signi
cant derail, OF course he simplifies matters and
‘obscures some of his soures. For example, in
his Mderne Beukwrs of 1908, Karl Scheffler
Jnad argued that objects and interior design lay
at che origin of che moder archteerual vooab-
lary and had elevated Morris amd van de Velde‘lary and had elevated Moms and van de Velde
ss exemplary agents" Ie is hard to belie that,
vith hi education and anerest, Pevsner had
not read this book. Ye, intoguing thoogh such
Tapes maybe for todays reader the perusive
power of his ook ies preset in i ability
{0 tell poser story with» few well-dlin
cated characters who cary «Hear plot swifiy
‘eis dime
Perhaps even more distrbingly for some of
his readers and ne Warhcock and Giedion,
Pevsner ls ha a strong left sil message
1 deliver Although Morse agin the parai~
inate igure who idensfed the “one exenial
problem, the indsolsble unity ofthe ar of one
ge and its socal sma” isa Germany that
2 cally conscious archivecrre was ultimately
Conceived, Despite his paean fr his adoptive
counay,Perser dino pul his punches, and
hae betes the English for resisting the stl
agenda of moderns: "One reason was tht)
the leveling tendency ofthe coming mass
rmovement~and atic arhteetaral syle
tnassmorement—was too mich aginst the
srainof Enghsh charter A similar antipathy
prevented he rubles serapping of eaditions
‘uch was beni othe achievement of he
Sing oer century.”
This concer o preserve the social tpro0t
cof moderns seven more evdnt in Peres’
Jesserincw contempors) and I would argue,
companion volume, the 1987 Ax Engnry ats
Indus Aron England. Mains source ws
Semper, whose own work was deeply informed
by dat other rewousonary moment, 1948
“like esbert Read, whose sees inthe
ecortive arts never lead him to poi oil
roe for che ar, Pevsner almost quotes fom
Semper when he develops a whole edveuon
program ruse the eel of ase in his society
azar the deplorable ste ofthe decors
tive arts on a captains ran Fos" sage
and appearance of ll products were left. che
~nedveated manafiesster..-. [Tike consumer
‘had no tradition, no edventon, and a leisure,
andr ike the producer, cin of this
This les poston 1m Pevsner work was
not unrelated this coneeption of spenod
sive revealed in the objects of iyo.
Indes ifhis advocacy of nonaesteacied,
snase-otinted modersiam se is story ofthe
movement apr, his foes onthe indus ats
is methodological counterprt this social
‘conceen, a wae for Semper, the politic!
‘mugé to England following the 1948 revols-
tion, Raking the stats of te modest objets of
duly consumprion, of the objects that reached
the masses, da of ela ions, he also
promered a nonkierarehicl, demoeraie con
‘egion ofthe at, The wadton endured
throug Rig and the asoaion ofthe Vienna
School of art history with the Museum fir
Kenst und Indasoe. Bt wlimatly the study
of the decorative a bectme separated font
the trunk of ae histo a high ar, once again,
took center sige fr mort nmi, Both
Giedion nd Hitcheoek followed this end,
and itis not unl 1948 chat Gestion senouly
Gf difereniy) addres the ise of objec as
‘etree: Svea Lamps fo me AEG, 19072
instrunents in his Mecbaniavon Ter Com
‘mand* Indeed, at historical work on the deco-
ative arts remained s tributary w the
mainstream ofthe disipine wll no oar own
day, not dgaifed wit the prestige accorded
the other arts and ther genius arts
‘evsacr commitment tothe original, poli
cal impulse behind rsodemism made dating
smother very imparantisue for him. Aware
that modernist forms were beginning to be
appropriated devoid oftheir content, he made xt
Is object to combat this trend. That has per-
ception was correct was borne out by Colin
Rowe forey years ter “I modern European
architecrure) was introduced in tte United
States] largely purged ofits sdeologeal and soc
cal content; and it became avaiable, not s an
‘endent manifestanon or cause of socialism, bt
rather a a dor dy we for Greenwich, Connoct-
ot oF asa suitable veneer forthe corporate
actions of enlightened capitalism." eis for
this reson that Pevsner places great emphasis
‘on the invention of modernism, on the original
modernist reject and its poli rather than
aesthetic) roots, For hum the representative of
this unaduteraed modernism is Waltze
Gropivs in 1914 and, more broadly, the Ger.
sans (particularly Peter Behrens). What comes
later is developenent—beiliant t be sure-—but
emptied of content. This s why Punces ends
with the Werkbuad show of 1914, whereas
Hitchcock and Johnson extend ther books t
1932 (the fll ile of heir 1932 exhbicon s
“The iernasosal Ste: Arebitesure Since 1923),
and Hlitcheock' 1929 Modern Arcsturs
includes Le Corbusier, J.P, Oud, Robert Mal-
Tet Stevens, aad Mies, nd charts modernism
into his very own present. Likewise 19 his 1941
‘Shue, Te and Arcbtcsur, Giedion extends his
inguiry tothe late 1930, and, adnough Grapius
isthe climax ofa development he traces fom)
the Industrial Revolution onward sa ie Le
Corbusier, who gets equal biling
‘Yor Pevsner’ project to be succesful how
‘ever, he had to identify the “real” pioneers,
and these are Wright, Logs, toa lesser extent
Book Reviews
(Charles Voysey and van do Velde, bua especally
carly Gropiss. Ta fac, Pioneers i really an
answer to Le Corbusier’ claims ins then
secent Oawore comple which gave Pevsner 8
feeling of urgency to set dhe record straight nd
probably also contributed to his polemical ane:
"The historian mast emphasize this point,
because Le Corbusier, party owing to his mag:
nificent ares imagination ad party to cor
‘ain showenanship, has been taken for one of
the ereators ofthe Modern Movement. [eis
soxpasing how after so short a time of ewenty
or thirty years historical faes already tend to
‘become dim and legends to grow up.” This
‘posiuan Pevaner first made clear in his 1931
review (wnten in the summer of 1930) of
the Ocvore ample in Garg gelebree
Anzeige, where the basic ramework of
Pioneers protagonists, arguments, nd syle-
‘sed methodlogy—is already flly formes.
‘This and-Corbusier and aatvaeetesiciam at
tude may a)so be the answer to the question of
‘why Pevsner Gurprisingly) never mentions
‘Cobism (which figures hervily in Hitcheock
and Giedion). Is it beeause he does not want 10
cro the Cubists with inventing the eraas-
parency he credits Gropius with? Is ie because
hae percsived Le Corbasier’s Puisn to have
picked up where Cubiem left off (a east sm his
‘own eelling ofthe story in pris le cube oF
1918) Is it because Cabstn is French from
1907 to 1914, when he wants the threads of
modernism to be all in German hands?
Given bis biases all these answers are possible,
Indeed, Pevsner’ negative uew of Le Cor-
busier and post: WW modernism newer
changed. In the 1968 edition of Plone,
Pevsner ends on a rousing critique of Corb’
neo-Expresionist manner (presumably at
Ronchamp) and subjetvism, which be ees in
stark opposition tthe sciliy driven aesthetic
he documents and advocates,
Cleary in the 1930s historicizing modern
archuectue sa common project that unites
Hitchoock, Pevsner, nd Giedion. Yet all three
are essendlly moving in uncharted seritryBook Reviews
Tobe sure they are synthesizers and analyst,
since the ltertare documenting modemism in
archivetae (Schefler, Paz, Grpius, Le Cor-
busier, and early Giedion) was already in place,
dnt they fice the sume dilemma: How ean one
locate modernism when it does nor yt reveal
any clear pares? In ahistorical contour
(Eecheoek}? In an “eternal present hat
abolishes history (Giedion)? Asa moment of
facture within history (Pevsner)? Utimately
their collective contribution i that they in their
Aitferene ways, participated in dhe lager yet ill
fragile project to open up ar history the pre-
sent. There were precedents in the work of art
Ihtorians atthe tar ofthe century such a)
‘Wolf, Josef Szygowsk, August Schinatsow,
Jol Meie-Grefe, Comelins Gut, and oth-
2 Bt this work was ether conceived by ts
authors a ar criticism oF was produced by art
critics, and dhs was not perceived as legi-
rate component ofthe ar historical academic
discipline. Thus the systematic approach Pew
net, Giedion, and Hitchcock ade, 6 well a3
‘heir common desire to embed the investigation
cof modernity in a historical conten is poneer-
ing. That Pevsner’ book vith al its sand
‘omissions—was a more manageable, readable
account with a strong and convincing message
that survived the ebb and flow of popularity is «
‘testament cit vale. That Pevsner also earned
the spotght on an aspect of modern visual cle
cure—the decorative ars—which was left vieu-
ally untouched by Giedion and Hitchcock isn
even more ling contribution.
1.See for eae Wild Rybczyms, Hae: Shr
zo fm le (New Yo Vig, 1986), Dard
‘kn Maayan Atte Reed Chg:
Univer of Ching Pres 201) nd the rons
lee the rece “devlopers ne-veracala” ae
sreping North Americ, roping he's and 6
Briere wburba.
1 See the een pina of Hibs 1929 work
‘than anwodation by Vincent Seal (H.R. Hick,
Matern Arce Roma ond Reet [New
York Ds Capo Pre, 199) he repabstion oF
Gitioo’ 1928 Benn Prk, wth an neodacoon
by Soles Geoepins Uang Prane, Bulng in
Irom, Baling in Fr-Conet Sts Moni, Caria
“The Guay Canes, 1995, Pens Phar toned
sso Gena, 1983 (eps 1996) Weghriar mor
Farman on Mort Gri [Coleg Du Moat,
1983) and mae gene he econ of Smad
mi arcsec hstonane 8. Gori Shed
Gio ie lee Bp sich, Ama,
199) ayn, “Ralf Winker and Arce]
Principles inthe Age of Modem Fura of the Sie
of debacle, Seger 1994, 32-342,
‘M Rosso, Lor ile Perino mars el koe
Jan Samer ¢ Nia Pner Tai: Bi
(Communi 200) P Serrano Sere orci
us moderne. Howry Ral Hic «Pines
‘Sole lian: Fanonngel, 201,
| "He wll nose for pecootved onsen et
‘thi gre i Sigel Giedion wat odo many yee
lee He lores i reve wal ke joa, et
‘ne il ic rte propgud plem* Vine Selly
1993 el of Mao drier: Rano on Rate
ssn (New York Ds Capo, Cn Rowe quoted
70
Panoty: “He [thot her ee dsb by oe
yng hn Evin Panola engin to he say of
resend penomen the ne pet fr hina
nebo and concen fr mevelusdocurenain st
are regued ofa dy of ose easy ris
‘Secnt-cenary rinse” Calin Rowe, 4 Way Sang
(Cambrige MIT Press, 196) Vl 1179
4 New Yk Payne Ces, 1929
5. See al D. Wak, Si Nils Penner Send i
ers,” pl, Speer 1992, 169-172
6."This snore aot aad weg book oa
‘Wah Bain? There ar leno Ny OF thane
sd 0a athe mack tention. The moe vale
‘auras 81 dean how we ve ber ed, te,
(Adaded so dese i th se” Sls Cll Ws Be
men vers Pee (Lond: John Mura, 200, 1
1M Bale ofS,” sethingroghiyfrom 1630,
1 1900, cere parc onthe combat” between
‘he neolacal ndthe Gtic
8 (Cambrige Carbadge Unioray Pre 1957, 687
"The arcistoran aso wach sata wel er
seoa ques Ony the neracion of hs wi the
spit fa ge pogaces te tomplte pre of heart
ofan epoch, ae tee” Paes, 188. Uses obere
indict all quo ae fom the 1956 en,
"Are Noa he Transalp bern His
‘eric ad the Moe Movement. --- But Are Now
‘ea dre he reuerei for he reilof
Iandcss ndaplic onthe Caine” (Pima,
fy "The leads ofa Nocvena were the fi)
sndestand Both ieee cp the new gone of
ara service preched by Mors, bt they alo seep
‘Sor age athe machine age" Poner, 157)
10. Penner oe oe edi spec ad
‘iy emfealeprossely Soe andere vl ay
naples ror Por ur wrk hace by
*oarene nd vale orcrting” 9), “rpeiaoue
oie he Mors] sth it of ating pone back
to ipl gars, spl ey, sl colour
‘mena choad [ihe] rv f dearest
honey” (6) on expiring acter ton
ap cls, cet, a sob, een worked wer
{he protection of ene” (121); moder ding gly
pre fnconal ene” (123) "ndowr and senlicty™
(580m Maca "Bulli in his and Beamer =
shoo a both masa and miter? 162-168,
“rel of bath andes (16),
11, Although ie Reber, itchonck dl ike ich
ting, para of boracin (ater ence by
‘Aled Bar and polished onthe enn detwoen
ning ad sete Pang ed Arby
198, wih frei y Aled Bir, em no n=
tion ofthe indus at and doe ot nde x angle
lunge hie Mode Arbre (1929) Cetin ets
{heindral ar soley and inches nly wo sage
in hook here highly std
12 Peer mer hie teenth cefeece 2 Vy.
sey work nthe ie devine” eden in he ne
design Pome 5-1.
1 Md and 7275
eM 7
25,2
16. Thi ancanged a 198
17 Ti, 165-19 Temay ao be se ie one
vrasatcerate op 01914 nd the CLAM and the big
eas on wae (one Sadlgen te aoe
(Gi Radewe, ee) dnt ge ade ay wl ome
‘se afer WW, Perna mion may be ate
16 On Pen andthe Godt aio, st
Marie Hatbertna, Nikola Permersnd be Ed of
‘Trion. The Lepay of Wien Pinder Apt Fe
ua 1983, 10709
19, Forte poi dimension of aunts
redex Shs, “Omament and Spt, Omen and
Clas" Hard Dry Magen, Seer 200, 1-84,
20.1. Read rein indy (London bs, 1934115,
‘The input ofthe English pos 1851 nde rs
‘eth own oo in Sep anongehers—
‘so deacly acral, ar his oaneton wo contnena
ots when Read mansene he hal of Kae Wit
‘rom she Kunsigeveresear in Calg (119)
21. Fee aap seme whch espe
‘he main dst of Schaar bol "Whe eng
sri di not hire design lh ingle Senna
amine or other obj fr the ren hati wha the
ovement etre eke a. The np es cere
tocovfed oman, Fu aaa fart nd ose
ere othe western tan the ep een
the wir exeroe acheter
ship tht es the re ean bong bony th de
orate ns movemex” Kat Scheie, Mater Balas
(Ce al Zeer, 1908, 15 (ay maaan) Fors
ccnp on Mori advan de eee 161-165
22 Penner nds the sane wo be te of in plein
in Erland wos ary belie 1925, even 1950,
thas pblc pan oak yar the modes
role ofthe worn cass nerenovte Abou she
‘ie tne the fares fhe Maden Movemenr began 0
penta ito England, forme which, ewe 1910
snd 1935, ad been developed by German, French, nd
‘Amencan acts” Pours, 165-168,
23. Penne, Eagar, 5S.
24. Now York Onrd Unersty Pres 198,
25. Fe Adit (NewYork Witeborn, 1972) 1.
26, Zarit Stoorv sl Bosse, 1930.
237 Pars 177
2, Hs[LCY| he oad very cen, Cen
ojo —Holand and Germs up te Freach
noe om 190 on, Wall tis singly nore”
1 Pesey, evi of Le Corbusier 2 Pere Jesnee,
1 gate Werk om 1910 Be 1929 tinge
lb Acie, ge 19H, 305312
29 "Thera ofthe rect of he present
sec sproporonately prise bse ha of the ach
recs of he pst. That he Dison enor hat
the pres i peso dine fom and opposed oe
st Hier soald bower be eo eon
‘hee soar architect ah rset the ase eid
patric hin and ha eve te oe.
sdenced contemporary fon oneonie m0 oot phe
omenon bot he it pase in angie of ep
‘mene Intodacuon, Madr Abstr 1929,
30. See for empl, Wain’ sot es on Adon
"Hdebrnd Joe Seypomsls Di hie Bus der
egos i ac fir Jeena (107) Angee
Smarsow major infaeneupor Pasne) Who mi
vey intrested in contemporary ars Koad Fit,
ose ashes were ep asked by is erst
(Geren par Hane ron Maes ln Meter Grate
Die Beviclngcr der merce Ke (1903) and
(Corie Gar, Didnt Kai de XD Jebrdan-
ss (etn. Gor Bond, 1899) 08 Zar Bing dor
Bouke Zid Tn aber Arce.
obra (Ben, Ulin, 1909,
Alina Payne rer fae ary ate Uns of
“oo 2 ting pyro ard Deng Sh,
sul ator f The Arcee! Tete me Flin
Reassunce Arcs! Tavenon, Ornament and Litpecnset item t ed of
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