ADITYA BIRLA

GROUP
Attrition
• Attrition Rate is a measure of
the number of individuals moving
into and out of an organization in
a specific period of time.

• Attrition, is a phenomena
affecting any business
organization in the industry.
Why Attrition?
• Deficiencies like inability to
influence employee perception
of growth.
• Not aligning employees to roles
based on their individual talent.
• Inflexibility in leadership styles.
• Employees change the manager
or the work environment.
Effects of Attrition
• Attrition impacts business
performance.

• It affects Organizational health,

morale & motivation and
shareholder return & value.

• Further dialogues about Talent

management and sourcing.
 Aditya Birla Group
• Ranked 20th in a study conducted
by Hewitt Associates on the 'Best
Employers in India’.

• Ranked 16th in 'Great places to

work in', by Business World
magazine.

• Attrition rate is 1.9 per cent.

Aditya Birla Group

Human resource policies

have won recognition and
was ranked number one in
India and is among the best
in Asia by Hewitt in their
Best Employers Survey
2007.
Aditya Birla Retail
• The brand name under which
the Group's retail business
operates —“More.".
• Mission: “Our mission is to
change the way people shop.
We will give them More."
• Employs 4,000 people and will
have 10,000 employees within a
year
More about…Retail

• Industry attrition – 40 - 50 % per

annum
• More Staff attrition - 1.9 percent
per annum
• More Management attrition - 1-
1.5 percent per annum
Poaching
• Other Hypermarkets like Reliance
Fresh pose a threat.
– An offer of Rs. 200/- - Rs. 300/- more is
also an increment of 5% which is
lucrative enough for the employees to
change loyalties.

Have an understanding with

Spinach stores that they
would not poach their
employees.
Formalities
• No Bond
• Notice period of 15 days
• Employee can buy the notice period
• No increment in salary is offered to
retain the employee
• Counseling and exit interviews
• One of the best pay packages in the
industry
• No Hire and Fire policy
Learning
• No education leaves or
sponsored education
• All employees are trained
• Different levels of training
• Training period of 15-20 days for
all fresh joinees
 Organization Structure

Shop Manager

Assistant Shop Assistant Shop

Manager Manager

Floor Floor Floor Floor

Manager Manager Manager Manager

CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR CSR
THANK YOU