ACADEMIC RESEARCH SURVAY

For each of
following
Dear Responded, I am conducting my research work regarding product survey for academic
questions,
purpose at Punjab University Lahore. All information will be used only for research purpose and
indicate
yourwill be kept confidential. Yours cooperation be highly appreciated.
response
withGender
the
________________ Age_______________ Martial Status________________
dimensions
asked.
Strongly
agree (5)
Agree (4)
Neutral (3)
Disagree (2)
Strongly
disagree (1)
Product Quality
1

The Quality of most products I buy today is as good as can be expected.

I am satisfied with most of the product I buy.

Most products I buy wear out too quickly.

Products are not made as well as they used to be

Too many of the products I buy are defective in some way.

The companies that make products I buy dont care enough about how well
they perform.

The quality of product I buy has consistency improved over the years.

Price of Product
1

Most of products I buy are overpriced.

Businesses could charge lower price and still be profitable.

Most prices are reasonable considering the high cost doing business.

Competition between companies keeps prices reasonable.

Companies are unjustified in charging the price they charge.

Most prices are fair.

In general, I am satisfied with the price I pay.

Advertising For Product

1

Most advertising provides consumers with essential information.

Most advertising is very annoying.

Most advertising makes false claims. .

If most advertising was eliminated consumer would be better off.

I enjoy most ads.

Advertising should be more closely regulated.

Most advertising is intended to deceive rather than to inform consumer.