AS Media Studies

Study Notes
Unit G322 Section B
Audiences and Institutions

The Film Industry

Part 3
The British Film Industry
35

The British Film Industry in 2012

2012 marks a particularly strong year for British film. As well as the extraordinary performance
of the last of the Harry Potter films, 2011 was also marked by great success in the independent
sector with The Kings Speech and The Inbetweeners Movie contributing to a record market
share for British independent films. But if we were to try to define the year in terms of
performance, a good place to start would be to look at how UK film has fared internationally
and the strength and success of British talent and creativity abroad...
BFI STATISTICAL YEARBOOK 2012

Summary of the Year

UK films earned 17% of the $33 billion worldwide gross box office last year while, in 2010,
the UK film industry generated a valuable trade surplus for the British economy amounting to
over 1.5 billion. Quite justly, UK talent has been feted at all the key festivals such as
Sundance, Toronto, and Cannes, and recognised in the awards season, all of which has helped
promote British culture, skills and creativity abroad.
Digital Projection and VoD (Video on Demand)
Virtually all screens in the UK are expected to be digital by the end of 2013 and whilst we are
yet to see the uptake of VoD grow significantly as a platform for reaching audiences, it
remains a priority technology.
Independent UK Films
UK films enjoyed significant commercial and critical success in 2011, no more so than at
home, where British films took the first four places at the UK box office. It was an
exceptional year for independent UK films with
The Kings Speech grossing a record 45.7 million
at the UK box office, $414 million worldwide, four
Academy Awards and seven BAFTA film awards.
The second highest grossing independent film of all
time, The Inbetweeners Movie, earned 45 million
in the UK and together with a range of films such
as, Jane Eyre, My Week with Marilyn and Tinker,
Tailor, Soldier, Spy appealed to a wide range of
audiences and helped push independent UK films
market share to its highest level since records
began.
The highest grossing film of the year was the final
instalment of the Harry Potter series, Harry Potter
and the Deathly Hallows: Part 2, which earned 73
million in the UK and over $1.3 billion worldwide.
As the most successful film series of all time, Harry
Potter has dominated the global film industry for a
decade. Based on UK source material, shot in the
UK with British cast and crew and produced by a
UK company with finance from Warner Bros, the
series has grossed 442 million at the UK box office ($7.7 billion at the worldwide box
office), sold over 30 million copies on all video formats in the UK and has been watched over
212 million times on UK television.
36

Some highlights of 2011

UK films enjoyed significant success in 2011, no more so than at home, where British films
took the first four places at the UK box office. It

was an exceptional year for independent

UK films with The Kings Speech grossing a
record 45.7 million at the UK box office, $414
million worldwide, four Academy Awards and
seven BAFTA film awards. The second highest
grossing independent film of all time, The
Inbetweeners Movie, earned 45 million in the
UK and together with a range of films such as
Jane Eyre, My Week with Marilyn and Tinker,
Tailor, Soldier, Spy appealed to a wide range of
audiences and helped push independent UK films
market share to its highest level since records
began.
The final Harry Potter film was one of 47 3D films released in 2011, up from 28 in
2010, but 3D takings were down from 24% to 20% of UK box office revenues. The use of 3D
was particularly memorable in feature documentaries during the year including the UK
independent film TT3D: Closer to the Edge, which grossed over 1.2 million at the UK box
office. Overall, 2011 was a record year for UK documentaries with Senna breaking the box
office record set by Touching the Void in 2003 with takings of 3.2 million.

Q.1 Why do you think 3D takings went down when the number and variety
of 3D films increased in 2011?

37

The UK remains the third largest consumer market for film in the world,
worth 4 billion or 7% of global revenues. Cinema going remains robust but the decline in
revenues from DVD sales represents a major challenge for the industry. UK films, including
co-productions, accounted for 21% of releases.

The significance of the film industry to the UK economy was highlighted in the
recent international trade figures published by the Office for National Statistics. The UK film
industry exported 2.1 billion worth of services in 2010. Total UK production activity in 2011
was a record 1.27 billion, with the UK spend associated with inward investment features
exceeding 1.1 billion, also the highest yet recorded.

Production - While a small number of large budget films are responsible for the
majority of UK production value, most domestic films produced in the UK
are low and micro-budget features. Of the 200 UK domestic features made in
2011, 62% were produced with budgets of less than 500,000. Over 86% of UK films
at this budget level failed to secure a theatrical release.

Q.2 Where do you think these films end up being shown?

UK films shared 17% of the $33 billion worldwide gross box office in 2011,
up from 14% in 2010 with the final instalment of the Harry Potter story, the top film of the
year. Oscar-winner The Kings Speech, earned over $414 million.

UK films and talent won 30 major film awards in 2011, with eight of these
awards being won at the Oscars and 15 at the BAFTAs. The 295 awards received from
20012011 represented 14% of the total of all major awards.

Punching above our weight - of the top 200 global box office successes of 20012011,
31 films are based on stories and characters created by UK writers. Together they have
earned more than $20 billion (12.3 billion) at the worldwide box office. Half of the top 20
global box office successes of the last 11 years are based on novels by UK writers. More than
half of the top 200 films released worldwide since 2001 have featured UK actors in lead or
38

prominent supporting roles. UK directors were behind 24 of the 200 biggest films of the
last 11 years.
Distribution - The top 10 distributors had a 94% share of the market in
2011, the same as in 2010. Weekdays (Monday to Thursday) accounted for 42% of the
box office, the highest share since our records began.

Q.3 Why do you think there are more people going to the cinema
mid-week? Who are more likely to attend the cinema outside of
opening weekends?
Opening weekends represented 28% of the total box office. The estimated total
advertising spend was 197 million. The average advertising spend for studio-backed
UK films was 1.6 million and for UK independent films was just under 0.2 million.
Exhibition - The UK had 3,767 screens, 96 more than 2010, in 745 cinemas. The
UK had the second highest number of digital screens in Europe (behind France). The
UK had 1,475 screens capable of screening digital 3D features (54% of all digital
screens).
DVD Sales & Rentals - Despite falling revenues, DVD/Blu-ray remains the most
important element of the film value chain. In 2011, sales and rentals in the UK
generated over 1.4 billion. There were 86 million feature film physical video rentals
in 2011 (84 million in 2010) and 152 million sales (160 million in 2010). UK films
accounted for around 22% of all films sold on video. The most popular purchase on
DVD in 2011 was (not surprisingly) Harry Potter and the Deathly Hallows: Part 2.
Online rental with postal delivery LOVEFiLM (www.lovefilm.com/) & Netflix
(www.netflix.com/UK) accounted for 46% of all feature film video rental transactions
in 2011.

Q.4 Why do you think there has been a decline in DVD sales in the
last few years?

39

Comparison between 2002 and 2011

In 2002, 369 films were released in UK cinemas, compared to 558 in
2011 (a 51% increase). Admissions in 2002 were at a 30-year high of 176 million
generating a box office gross of 755 million (while admissions remained on a plateau
for a decade the total gross box office for 2011 exceeded 1 billion).

The top UK film as reported in 2002 was Harry Potter and the Chamber of
Secrets while Gosford Park and Bend it Like Beckham lifted UK independent share to
6.5% (half the total recorded last year).
As in 2011, the UKs favourite genre was comedy (27% of box office from
23% releases) but UK audiences were less likely to visit cinemas on a weekday 68%
of the box office was generated on a weekend compared with 58% in 2011. Foreign
language films made up 36% of releases but only 2% of the box office (in 2011, there
were fewer foreign language films as a share of releases and the box office share
remained the same).
In 2002, there were 3,258 cinema screens in the UK but only four of those screens
were digital (out of 113 in the world). In home entertainment, DVD players were in a
quarter of UK households and a significant number of VHS tapes were still being sold.
On demand services were limited to near Video on Demand pay-per-view offers on
satellite and cable. Multi-channel television accounted for 22% of the UK television
audience and 59% of the population owned a mobile phone.
So what of the future? With broadband speeds increasing, smartphone and tablet
ownership on the rise and internet-enabled television sets becoming more
commonplace the period of digital transition is by no means complete. The ways in
which we choose and watch films has undergone an enormous change in the last
decade and the next one is likely to be no different.

Q.5 Summarise what has remained the same about the UK film
market over the last ten years and what has changed
dramatically?
40

41

How do films get funded in the UK?

The UK does not have the massive studio structure that Hollywood has in terms of producing
films but there are now many more ways in which a film can be produced in the UK than ever
before and it is almost impossible to find out about in detail, because of the myriad of
companies and consortia involved and the legal and financial minefield about rights, loans,
investment deals, tax breaks and funding criteria involved.
In the past, there were great British studios that produced successful films, some of which
became international hits, for example, Denham Studios, Ealing Studios and the Hammer
Studios in Bray. However, during the 1970s and 1980s, film-making in the UK became more
and more reliant on Hollywood funding and its cultural and artistic influence.
To change this, in May 1997, the then Labour government announced that 92 million
pounds of lottery funding was to be designated from the Department of Culture Media and
Sport (DCMS) over six years to create three UK mini-studios to produce successful British
films that could compete in the international market place and make a profit for funders and
investors.
The three successful bidders were:
1. PATH PRODUCTIONS Path UK has a major presence within the UK film
industry, operating as a fully integrated studio. It is involved in all aspects of filmmaking, from production and development through to international sales and
distribution. Path UK's productions range from Aardman's Chicken Run to Stephen
Frears' The Queen to Danny Boyle's Slumdog Millionaire (2009).
(http://www.pathe.co.uk/)
2. THE FILM CONSORTIUM partners included Scala Productions and Virgin,
whose previous hits had included The Crying Game (1992) and Michael Collins
(1996). Its last film was produced in 2005.
3. DNA Films headed by Duncan Kenworthy (producer of Notting Hill and Four
Weddings...) and Andrew MacDonald (producer of Trainspotting and Shallow Grave).
The funding given by the DCMS was not to fund all costs for production each company
would have to find the rest of
the finance themselves through co-production
deals with other countries
(usually
Europe or the US), loans,
grants
from other organisations or
private
investment. The companies
gained
some successes: Path coproduced
Slumdog Millionaire (2009)
with Film4,
which took 31 million at the
UK
box office and they even saw a
mountaineering drama
documentary Touching the
Void (2003) take 12.4 million.
DNA Films and The Film
Consortium have had varying
degrees of success. DNA has

released
42

titles including Danny Boyle's horror hit, 28 Days Later (2002), The History Boys & Last
King of Scotland (both 2006) and were also one of the many hands in Love Actually. Steve
Coogan's comedy The Parole Officer (2001) proved less successful. They are now 50% by
Fox Searchlight, the 'Indiewood' arm of 20th Century Fox. They have most recently produced
Never Let Me Go (2010) and Dredd 3D (2012)
The Film Consortium has not been as successful as was hoped,
titles such as Michael Winterbottom's acclaimed In This World
fared well (at least critically).
The Lottery franchise project failed as it didn't really
up a permanent studio system creating a series of
commercially successful titles for an international
market place. Maybe that is impossible to do in the
UK with such a diverse range of film-makers, and
social and ethnic groups, with many stories and
ideas relevant only to a regional or even local
environment. Other ways films are funded in the
UK, apart from via the three above companies are:
Assistance with funding from one of the Regional
Screen Agencies across the UK who may help
with finding crews, training or seed/development
funding for scripts. The Damned Utd (2009) about
Yorkshire based football club Leeds Utd and This Is
England (2006) both received help from Screen
Yorkshire because of parts of the production and filming taking place there.

43

although
(2002)
set

Investment from Europe Bend It Like Beckham (2002) had assistance from the
Hamburg Film Fund in return for shooting some sequences in Germany, Mike Leigh has a
deal with CanalPlus in France for part-funding of his films and Ken Loach's Looking for Eric
(2009) had investment from Germany and Spain.

BBC Films (http://www.bbc.co.uk/bbcfilms) and Film4 (http://www.film4.com/film4productions/current-slate) are still an important source of British cinema by funding work for
the small screen but which is then released into cinemas. The BBC has invested in films since
the 1970s, although on a much smaller scale than Channel Four, whose Film4 channel was
made available on digital Freeview in 2006, and screens seasons of British films. Working in
partnership with companies, the BBC has funded some significant films. ITV companies have
participated in film finance to a lesser extent. The expansion of cable and satellite TV has
made more films available on the small screen, but movie channels are in fierce competition
with sports and other popular channels.

Q6. How does film production in the UK seem to be very different from
the Hollywood model of large, powerful studios?

How do you make a British film?

The Secretary of State for Culture, Olympics, Media
and Sport (DCMS) is responsible for issuing British
Film Certificates on the basis of recommendations
made by the Certification Unit. In 2011 this Unit
became part of the British Film Institute (BFI) when
the BFI assumed responsibility for the majority of the
UK Film Councils functions. Makers of certified
British films can apply for tax relief on qualifying
films or apply for Lottery funding from the BFI and
other sources. (http://industry.bfi.org.uk/qualifying)

Schedule 1 films are films certified as British

under Schedule 1 of the Films Act 1985. To qualify,
films must pass a UK Cultural Test. Points are
awarded for UK elements in the story, setting and
characters and for where and by whom the film was
made. A wide variety of films qualified as British
under the Cultural Test in 2011, from The Chronicles
of Narnia: The Voyage of the Dawn Treader, The
Eagle and Jane Eyre to We Need to Talk About Kevin and Wuthering Heights.
Films can also qualify as British if they are certified under the various official UK coproduction agreements. Official co-productions must be certified by the competent
authorities in each country as meeting the certifying criteria, which include the creative,
artistic, technical and financial input from each co-producer. Films which received final coproduction certification in 2011 include Africa United, The Imaginarium of Dr Parnassus and
Route Irish.
In 2011, a total of 189 films (170 in 2010) received final certification as British under the
44

Cultural Test. The total budget of finally certified films increased from 1,002 million in 2010
to 2,119 million in 2011. This increase reflects the higher number of big budget inward
investment films made in 2010 feeding through to a higher value of final certifications in
2011. So we made a great number of Schedule 1 films in 2011, yet there are few well known
'purely British' films. This paradox becomes more complicated when we start to explore
where the money comes from.
For example, if a film is made by a British film company, but that company is owned by a
larger American group, is the production financed in the UK? And what is the significance of
distribution? If a film is 'purely British' at the production stage but it is distributed in this
country by an American company (who then claw back a chunk of the box office profits), is
this film really a success story for the British Film Industry?
British studios are used by overseas companies and a number of blockbusters have been
produced in the UK, including the Harry Potter films which have British content but are largely
American-financed. For many this situation compromises British cinema, confirming its
dependency on American involvement and its inability to develop an independent infrastructure.
On the other hand, co-production arrangements are a reality of contemporary film-making and
these do not necessarily prevent interesting films from being made.

Another major problem

with defining a 'British' film
is that in the main, British
cinema has
meant English cinema, in
terms of language and
setting. Scotland, Wales and
Ireland all have their own
funding bodies and Film
Development organisations
and a number of diverse and
innovative films have been
produced there. It is
important therefore to
consider films such as
Ratcatcher (1999), The
Guard (2011) and Twin
Town (1997) as very much productions of their home nations rather than just 'British' films.

Q7. What is the benefit to a film producer of their film being branded as British?
What is it about Britishness that is attractive to investors from outside the UK? What
is it about Britishness that makes it easy for Hollywood studios to dominate our film
market?

45

UK Films the 2005 Crisis!

UK film production experienced a crisis in 2005 and early 2006.
Investment in the making of films dropped, largely due to the rate of the English pound
against the American dollar and the availability of low cost studios in Eastern Europe. But
later in 2006 and since, investment has returned, and this is related to a new Government
policy of tax relief.
This allows producers to be exempt from certain tax payments. Previously there had been a
compulsion for films to be mainly shot in the UK for them to qualify for the avoidance of tax,
but in March 2006 this was revised to allow for more overseas filming, an attractive
amendment for investors.

UK cinema Admissions 2002 - 2009

This is a great example of the importance of politics in understanding the media.
It is impossible to critically assess the relationship between British films and audiences by
only thinking about cultural reasons why British cinema is more or less successful in relation
to Hollywood blockbusters. 'Behind the scenes' there are financial, political and institutional
reasons why films do or don't get made and released and seen by a potential audience.
A recent good example of Hollywood's dominance is the record-breaking box office
performance of Pirates of the Caribbean 2 (2006), seen by industry commentators as a victory
of blanket marketing. Cynics suggest that a film of this scale does not need to be critically
well received, as the efforts and dollars put into promoting the film so lavishly will guarantee
an audience on the opening few nights and subsequent 'buy first, review later' DVD sales. In
this case over 50 million was made at the UK box office, and 1.5 million copies of the DVD
were purchased in the ten days after its release.
A study of the ways in which the big Hollywood studios time the release of films is another
area of key institutional knowledge for you. The timing of releases in relation to the Oscars,
school holidays, the spring/summer blockbuster period and DVD releases at Christmas is
strategic, and any British release attempting to get attention amidst this marketing stealth will
be at the mercy of this.
46

Case Study - BBC Films

British films have experienced a boom since 2006, largely
due to a renaissance of television companies' involvement
in production and distribution. The BBC and Channel 4
have both invested far more in film than at any time since
the 1980s. The recent television licence fee increases has
meant that the BBC have had more money to invest in
domestic film production - another example of crossmedia political/institutional events being hugely important
in cultural developments.
BBC films are co-funded with an overseas investor,
usually American. The most successful of these in 2006
was The Queen, produced without major Hollywood
finance. Clearly The Queen, despite its indigenous
qualities, can be seen as following the typical route of
making films about English culture with an eye to the US
audience, previously achieved by films such as Notting
Hill and Bend it Like Beckham.

Q8. How many of these could be considered British films? How many of them are coproductions where the majority of the money leaves the country? What does this say
about the scale of the UK film industry?
47

In the 1990s, British film makers tried to imitate the

Hollywood genre approach, most notably with the
proliferation of gangster films in the wake of the success of
Lock Stock and Two Smoking Barrels (1998) and Snatch
(2001) This is now seen by the industry and its
commentators as fatal, as this statement from Ian George,
managing director of Twentieth Century Fox UK,
demonstrates:
The films that have succeeded have not tried to ape
Hollywood. They have been typically British subjects, done in
an entertaining, confident way. (Grant 2007)

The institutional relationship between BBC/Channel 4 and

film is always changing, in the last few years it has been in
a healthy state with the BBC co-funding Streetdance 3-d,
Brighton Rock, An Education, Revolutionary Road and the
TV spin-off In the Loop. With the current financial situation though, funding to TV from both
Government and advertising has slowed or even crashed, meaning less money for less films
and more pressure on those films to succeed.
In the UK the cinema tradition has been less protective of film culture than other countries and
more concerned with commercial viability...Nowadays, television plays an important part in the
process, investing real money in the real marketplace while remaining cushioned from the direct
economic constraints of failure by the nature of TV accounting. The 'return' on the investment
is represented by the broadcast rights to the film, money that would otherwise have to be spent
to acquire some two hours of programming. (Roddick 2007)

Q9. Which one of these two films recently released in the UK do you think is a BBC
co-production and why?

Find out here - http://www.bbc.co.uk/bbcfilms/about/

48

Case Study UK Film Council closed in 2010. Why?

What was it?
The UK Film Council (UKFC) was the lead agency for film in the UK, covering the
economic, cultural and educational areas, and representing the UK cinema industry abroad.
Established by the Labour government in 2000, the UK Film Council was mainly concerned
with the economics of film production, attempting to create a healthy, competitive UK film
production base. It has assisted with the funding of a range of titles including in the last year
Made in Dagenham, The King's Speech, Centurion (all 2010), Harry Brown (2009), Glorious
39 (2009), Brighton Rock (in production) and Dorian Gray (2009).

What did it do?

As well as supporting film production, the UKFC also has a remit to invest in a series of other
initiatives including:

Film Distribution and Exhibition

There were two major initiatives here that allowed more people the chance to see a wider
range of films (though not necessarily all from the UK).

The Digital Screen Network Fund allowed theatrical and non-theatrical (that is, noncinema based) venues to project films on DVD or video which will provide greater
accessibility for non-mainstream (i.e. silent cinema, classics, foreign language) films for
groups like film societies, schools and community groups. It also allowed new film-makers to
show their work without having to pay for a massively expensive transfer to 16mm or 35mm
film prints. Eventually it is hoped that films will be screened via computers or the web and
transmitted 'down the line' without any traditional projection equipment.

The Regional Screen Agencies

Nine organisations across England were set
up to administer UKFC funding (around
7.5 million) to film projects, cinemas and
film clubs, production companies, and
training initiatives. One example is Screen
Yorkshire (http://screenyorkshire.co.uk/)
based in Leeds. Another is Film London
(http://filmlondon.org.uk/) which help set
up the Microwave scheme that led to the
production of Shifty (2009)
The other major initiative with regard to film distribution was the Prints and Advertising
Fund, which can pay for increased publicity and advertising space and also increase the
number of prints available to screen. The fund has made grants to a wide range of films,
including Oscar-winner The Lives of Others (2006) as well as award winning British titles
like the Red Road, Control, London to Brighton and This is England. These films already had
a certain amount of cross-over appeal that is to say they may have played successfully in a
small amount of art-house screens but could also appeal to a more mainstream audience.
The scheme has been seen as a great success, as it brought a range of titles to British
49

audiences who may otherwise never have experienced them.

Film Production
The money UKFC invested came from both the government, via the DCMS, and cash raised
from the National Lottery and it is likely that any UK produced film or major UK coproduction released over the last 10 years would have had some input from the Film Council
at some time.
Films were funded via a series of different channels:
1. The Premiere Fund, which looked at financing commercial mainstream titles with a
broad international appeal many of which have already been listed.
2. The New Cinema Fund, which helped to support more specialised, independent work
and 'cutting edge film-making' particularly assisting with productions from the English
regions. Recent examples have included In the Loop (2009), Man on Wire (2006) and
Adulthood (2005).
3. The Development Fund, which assisted film-makers to get ideas off the ground,
concentrating specifically on raising the quality of screenwriters. Most UK films of the
last few years would have received financial assistance of up to 25,000 for their
original drafting from this fund.
Funding feature films is a complex combination of public money, overseas investment,
bidding wars between sales agents and distribution and sponsorship deals. What the UK Film
Council did for budding movie-makers was to offer them a place to go first in search of
funding.
Although there were a number of
successful initiatives funded by the
UKFC, as well as a stream of critically
and commercially successful films, there
were also some criticism of it as an
organisation, mainly from areas of the
right wing tabloid press attacking the
fact the 'public money' has been used to
fund a 'vile sex film' such as Sex Lives
of The Potato Men (2004) or Lesbian
Vampire Killers (2008).
Criticism is not just levelled at the content of some UKFC funded films, but the fact that they
are not 'value for money', losing money at the box office and unable to compete in the
international market.

Prime minister urges British film to be more mainstream

David Cameron announced in Jan 2012 that National Lottery money:
will be directed at mainstream films that could become commercial successes, rather than
art house cinema that generates limited box office sales. A strategy for exporting British
film-making expertise will also be announced as part of a drive to exploit the potential of the
40billion industry to create jobs. The Prime Minister will outline the plans during a visit to
50

Pinewood studios in west London, where the next James Bond adventure is being filmed. The
proposal to focus lottery money on films that are likely to be commercially successful films
could be criticised by some independent film-makers, who are already aggrieved at the
Coalitions decision to abolish the UK Film Council. Mr Cameron believes that resources
should be focused on fully exploiting the potential to make the film industry even more
lucrative. He said he wanted to build on the incredible success of recent years. Our role
should be to support the sector in becoming even more dynamic and entrepreneurial, helping
UK producers to make commercially successful pictures that rival the quality and impact of
the best international productions, he said. Just as the British Film Commission has played
a crucial role in attracting the biggest and best international studios to produce their films
here, so we must incentivise UK producers to chase new markets both here and overseas.

Reasons for scrapping the UKFC

Inthegovernment'sopinion,theFilmCouncildidnotwork;oratleastnotwellenoughto
justifyitssurvival.
Overthepastdecade,ithasploughed160mofLotterymoneyintomorethan900
productions(somegood,someawful!).IthasalsofundedtheBritishFilmInstituteand
Skillset,whichfurnishestheindustrywithasteadysupplyoftrainedtechnicians.Veteran
producerDavidPuttnamhashaileditasthestrategicgluethatbindsadisparatesprawlof
auteurs,craftspeople,circusbarkersandmarkettradersanditsabolitionsparkedfierce
criticism,bothhere(where50bignameactorssignedaletterofprotest)andintheUS(where
ClintEastwoodandStevenSpielbergwadedintothefray).
Evenitsmostardentsupporters,though,willconcedetheUKFCwasfarfromperfect.Ithas
beenaccusedofcronyism,arroganceandwaste.Ithasbeenattackedforthrowingpublic
moneyatthearthouse(courtesyofitsNewCinemaFund)ontheonehandandforbacking
mainstreamwork(courtesyofitsPremiereFund)thatwouldsurelyfindfundingelsewhereon
theother.Itsfoes,meanwhile,reviletheUKFCasaclassicexampleofstatebureaucracyan
allpowerfulquangothatpresumestotellbusinesseswhatfilmstheycanandcannotmake.
ForthefilmmakerJulianFellowes,thebodyisa"behemoth"thatepitomizes"theanti
commercialmindsetofthefilmelite".ForMichaelWinner,thatbumptiousremnantfromthe
unregulateddaysofBritishfilmproduction,it'saneedlessextensionofthewelfarestate."The
councilgivesalotofworktopeoplewhoareoutofworkandwhoprobablydeservetobeout
ofwork,"hesays.

Sowhathappenednext?
31 March 2011 was the final official day of business at the UKFC's offices in Little Portland
Street, London, and former Film Council staff today find themselves working for the British
Film Institute, which will take over many of the abolished body's functions. Others, including
the office of the British Film Commissioner, have been transferred to regional agency Film
London, which will oversee the task of promoting the UK as a film-making destination.
The decision to hand the BFI responsibility for distributing lottery funding to film-makers
came in November, partly assuaging widespread concern that the government had not
considered the future of public investment in British movies when making its decision to axe
the council. At the same time Ed Vaizey, the culture minister, further sugared the pill by
announcing that the 28m lottery grant the industry receives would be increased to around
51

43m by 2014.
If ministers were rattled by the vocal support for the council, they might have been cursing
their luck in February when The King's Speech, a film part-funded by the UK Film Council,
took four Oscars at the annual Academy Awards ceremony in Los Angeles. Other productions
in the last five years alone that might never have made it to the big screen without the
council's support include Nowhere Boy, Fish Tank, In the Loop, Man on Wire, Hunger,
Happy-Go-Lucky, This is England, Vera Drake and The Last King of Scotland. Of movies
recently in cinemas or due to arrive on the big screen, Richard Ayoade's critically acclaimed
first film Submarine, Andrea Arnold's Wuthering Heights and the forthcoming Joe Cornishpenned comedy Attack the Block all received UKFC funding.
Three weeks ago, a National Audit Office report roundly criticised the UKFC's axing,
suggesting it was "not informed by a financial analysis of the costs and benefits of the
decision". The UKFC's entire annual budget was a reported 3m, while the cost of closing it
down and restructuring is estimated to have been almost four times that amount.

Q10. Why do you think the Coalition government decided to close down
the UKFC?

How does a film make a profit?

Box office income does not all go back to the film-makers. After tax is deducted, a percentage
is given to the film distributor which could be between 35-60 % and the cinema exhibiting the
film is left with the rest. So, if a film makes l million at the box office, the rough sums would
look like this:
1,000,000 in gross UK box office takings minus VAT @ 20 % (200,000) leaves
800,000
minus distributor share of 45 % (360,000) leaves 440,000
minus UKFC investment payback of 200,000 leaves 240,000
minus payback for other investors of 120,500 leaves 119,500

So a film that takes 1 million gross box office will leave a profit of 119,000!

There might also be other payments such as bank loans, outstanding bills and payments, or
percentage cuts for some cast and crew who have deferred on a salary and opted for profit
share in the profits.
Unless a British film has the backing in terms of money, resources, expertise and sheer clout
from a major US studio (Working Tide films has Universal, Harry Potter has Warner Bros.,
the Bond movies have MGM, United Artists and 20th Century Fox) it will be very hard for it
to make a profit.

Q11. Do you think the UK film industry needs a body like the UKFC/BFl?
Why?

52

53