Professional Documents
Culture Documents
Definition of Terms Sa Persepsyon NG Mamimili Sa Hotel and Restaurant
Definition of Terms Sa Persepsyon NG Mamimili Sa Hotel and Restaurant
Definition of Terms Sa Persepsyon NG Mamimili Sa Hotel and Restaurant
Kalidad May pangkalahatang kasunduan na ang kalidad ay may isang layunin at may
isang subjective na dimensyon. Layunin ng kalidad ay tukuyin ang pisikal na katangian
Presyo ng pagkain kapag ang presyo ng pagkain ay makatwiran, angkop at katanggaptanggap sa mamimili. (Liu and Jang)
Persepsyon Persepsyon ay malinaw na pagtukoy sa kung anong gusto o nais ng mga
mamimili. (Otara, 2011)
Quick Service Restaurant mga pangunahing tungkulin ay makapagbigay ng tamang
pagkain at hindi inaalok ang table service. (Yong, 2013)
References
Badillo, M.M, Ugaddan, N.A 2012 Customer Preferences on Filipino Food Served in
Two Food Establishments along Maginhawa Street, Teachers Village, Quezon City
Choi S., Ok C. 2011 Evaluation Of Restaurant Service Attributes And Their Contribution
To The Mature Customers Satisfaction
Grunert, K.G. (2005). Food quality and safety: consumer perception and demand.
European Review of Agricultural Economics, 32(3), 369-391
Liu Y. Jang S. 2009, Perceptions of Chinese Restaurants in the U.S.: What Affects
Customer Satisfaction and Behavioral Intentions? International Journal of Hospitality
Management, 28 338348
Otara, A. 2011 Perception: A Guide for Managers and Leaders, Journal of Management
and Strategy Vol. 2, No. 3
Reynolds J. S, Hwang J.. 2006 Influence of Age on Customer Dining Experience Factors
at U.S. Japanese Restaurants Tourismos: An International Multidisciplinary Journal of
Tourism Volume 1, Number 2, pp. 29-43
Shaharudin M. R, Mansor S. W., Elias S. J.. 2011. Food Quality Attributes Among
Malaysias Fast Food Customer. International Business and Management. Vol. 2, No. 1.,
pp. 198-208
Sivesan, S. Karunanithy M., 2013. Personal Demographical Factors and their Influence
on Customer Satisfaction from Customer Perspective. Vol. 5, No. 20