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  • Logo Placement - : Geography Demographics Interests Behaviors Devices Other

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    david90028
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    This request for proposal outlines a digital marketing campaign with a budget of $50,000 running from December 31, 2012 to March 31, 2013. It requests proposals for ad serving and targeting across geography, demographics, interests, behaviors, and devices, and asks for details on creative units, tracking pixels, frequency capping, day-parting, and success metrics. Proposals are due by December 15, 2012.

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    RFP template

    Original Title

    Easy RFP Template

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    This request for proposal outlines a digital marketing campaign with a budget of $50,000 running from December 31, 2012 to March 31, 2013. It requests proposals for ad serving and targeting across geography, demographics, interests, behaviors, and devices, and asks for details on creative units, tracking pixels, frequency capping, day-parting, and success metrics. Proposals are due by December 15, 2012.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    20 views1 page

    Logo Placement - : Geography Demographics Interests Behaviors Devices Other

    Uploaded by

    david90028
    This request for proposal outlines a digital marketing campaign with a budget of $50,000 running from December 31, 2012 to March 31, 2013. It requests proposals for ad serving and targeting across geography, demographics, interests, behaviors, and devices, and asks for details on creative units, tracking pixels, frequency capping, day-parting, and success metrics. Proposals are due by December 15, 2012.

    Copyright:

    © All Rights Reserved
    Download as XLSX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as xlsx, pdf, or txt
    of 1

    Request for Proposal (RFP)

    | logo placement |

    -----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------Client Name
    Client Industry
    Campaign Name
    Basic Description

    Flight Dates

    Start

    12/31/2012

    End

    3/31/2013

    Staggered

    Y/N

    Goals and Objectives

    Overall Budget

    $50,000

    Targeting

    Make Selection

    Geography

    Y/N

    Demographics

    Y/N

    Interests

    Y/N

    Behaviors

    Y/N

    Devices

    Y/N

    Other

    Y/N

    Ad Serving

    Third Party

    Make Selection

    Budget Per Site

    $10,000

    Make Selection

    Tracking Pixel Info

    Ad Server Info

    Creative Ad Units

    Make Selection
    Make Selection
    Make Selection
    Make Selection
    Make Selection
    Frequency Capping

    Y/N

    Day-Parting

    Y/N

    Accept VAST/VPAID Tags

    Y/N

    Success Metrics
    Make Selection
    Make Selection
    Make Selection
    Make Selection
    Make Selection
    Specifications

    Insertion Order Terms

    Submission Instructions

    Proposal Formats
    Proposal Due Date
    Selection Criteria

    12/15/2012

    2:00 PM

    EST

    Decisions Made By

    12/30/2012

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