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  • Advertisement Analysis Category 4 3 2 1 Graphic Organizer: Name: - Date

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    This document provides a rubric for evaluating an advertisement analysis assignment. It evaluates students on their use of a graphic organizer, the content and topics included in their analysis, the organization of information, and their ability to find and utilize relevant resources from the internet. Areas of focus include the background of the ad, target audience, persuasive techniques, gender roles, research on the topic, and a counter ad proposal. Students can earn scores ranging from 1 to 4 in each category based on meeting certain criteria outlined in the rubric.

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    advertisementanalysisrubric 1

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    This document provides a rubric for evaluating an advertisement analysis assignment. It evaluates students on their use of a graphic organizer, the content and topics included in their analysis, the organization of information, and their ability to find and utilize relevant resources from the internet. Areas of focus include the background of the ad, target audience, persuasive techniques, gender roles, research on the topic, and a counter ad proposal. Students can earn scores ranging from 1 to 4 in each category based on meeting certain criteria outlined in the rubric.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    29 views1 page

    Advertisement Analysis Category 4 3 2 1 Graphic Organizer: Name: - Date

    Uploaded by

    api-312287109
    This document provides a rubric for evaluating an advertisement analysis assignment. It evaluates students on their use of a graphic organizer, the content and topics included in their analysis, the organization of information, and their ability to find and utilize relevant resources from the internet. Areas of focus include the background of the ad, target audience, persuasive techniques, gender roles, research on the topic, and a counter ad proposal. Students can earn scores ranging from 1 to 4 in each category based on meeting certain criteria outlined in the rubric.

    Copyright:

    © All Rights Reserved
    Download as DOCX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as docx, pdf, or txt
    of 1

    Name: _____________________

    Date: ______________________

    Advertisement Analysis
    Category

    Graphic Organizer

    Graphic organizer or
    outline has been
    completed and shows
    clear, logical relationships
    between all topics and
    subtopics.

    Graphic organizer or
    outline has been
    completed and shows
    clear, logical relationships
    between most topics and
    subtopics.

    Graphic organizer or
    outline has been started
    and includes some topics
    and subtopics.

    Graphic organizer or
    outline has not been
    attempted.

    Content

    Includes ALL of the


    following:
    I. Ad Background
    II. Target Audience
    III. Persuasive Technique
    IV. Gender Role Analysis
    V. What the research says
    VI. My Counter Ad

    Includes 4-5 of the


    following:
    I. Ad Background
    II. Target Audience
    III. Persuasive Technique
    IV. Gender Role Analysis
    V. What the research says
    VI. My Counter Ad

    Includes 3 of the
    following:
    I. Ad Background
    II. Target Audience
    III. Persuasive Technique
    IV. Gender Role Analysis
    V. What the research says
    VI. My Counter Ad

    Includes 2 or less of the


    following:
    I. Ad Background
    II. Target Audience
    III. Persuasive Technique
    IV. Gender Role Analysis
    V. What the research says
    VI. My Counter Ad

    Organization

    Information is very
    organized with wellconstructed paragraphs
    and subheadings. Follows
    the format provided.

    Information is organized
    with well-constructed
    paragraphs. Follows the
    format provided.

    Information is organized,
    but paragraphs are not
    well-constructed. Follows
    some of the format
    provided.

    The information appears to


    be disorganized. Does not
    follow the format
    provided.

    Resources

    Successfully uses
    suggested internet links to
    find information and
    navigates within these
    sites easily without
    assistance. Information is
    accurately included in Ad
    Analysis.

    Usually able to use


    suggested internet links to
    find information and
    navigates within these
    sites easily without
    assistance. Information is
    accurately included in Ad
    Analysis.

    Occasionally able to use


    suggested internet links to
    find information and
    navigates within these
    sites easily without
    assistance. Some
    information is included in
    Ad Analysis.

    Needs assistance or
    supervision to use
    suggested internet links
    and/or to navigate within
    these sites. Information
    from sources was not
    included in Ad Analysis.

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