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PAKISTAN AN ATTRACTIVE DESTINATION FOR IT OUTSOURCING AND INVESTMENT Pakistan Software Export Board (P3EB) is an apex body ofthe Ministry of Information Technology which was established in 1995 with the mandate of promoting Paksta’sIT Industry Inthe local and intenational markets. PSEB Taclltates the IT industry through 2 series of projects and programs in infrastructure development, human capital development, company capability development, International marketing strategy and research and the promotion of innovation and technologies. 5 Government incentives tothe international outsourcing community include 100% equity ownership, 100% repatriation of capital and dividends tax exemptions of IT exports till 2016, and 7-year tax holiday for venture capital funds. Pakistan has a large talent pool of English-speaking, cost competitive and skied IT workforce, a large number of internationall-certified companies and reliable telecom infrastructure, PSEB works extensively with international rade aezociatione, commerce bodies and the media to promote Pakistans IT industry. Pakistan’s Information Technology Industry Pakistan industry is now a well-established decination inthe global IT industry for outsourcing and investment. The industry has 2 mature, evolving ‘ecosystem of IT companies, professionals, academia and policy makers which has delivered results a is event from continuous revenue growth of 20-30% every year over the past decade Pakistani T companies have expertise in diferent IT services including high end, enterprise grade software development, systems integration, mobile apps, gaming, animation, consulting, and BPO services such a telemarketing, technica support, medical ranseription, andbiling. Ys IT exports have grown exponentially over the ast decade witha grow of 41% during 2014-15. Mb's MESSAGE Pakistan's I industry isthe best kept secret when it comes to delivering ‘quality IT services and solutions, Pakistan IT companies have won gold and silver awards at many international events and are providing servicas ‘0 large numberof Fortune 00 clients. At present, there are more than 2000'T companies and wellover 500 call centers in Pakistan Pakistan has ‘more than 200,000 English-speaking IT profesional at present who are stile in latest IT tools and technologies. PSEB has been facitating IT industry through a series of projects and programs such as research studies, software technology parks, subsidized bandwidth, international rarketing, International certfieatons, internships and trainings. Because ‘ofthe upto 70% savings on annual operating costs when compared with North America and Europe, Pakistan's IT Industry offers tremendous ‘opportunities for both outsourcing and investment to foreign and local Investors. IT investment options in Pakistan include lnformation technology parks, technology incubators, software development centers, software testing centers, consulting centers, training centers, cal data centers. With 36/46 having been ‘Asim Shahryar Hussain ‘Managing Director Pakistan Software Export Board Pakistan’s Mobile, Gaming & Animation Industry Pakistan's mobil, gaming, and animation industry, not unlike many fits peers, has ridden the "new madi revolution of the twenty-first century driven by three defining events: the launch of Toy Story by Phar in 1996 and the coming of age ofthe digital entertainment and animation industry; the launch ‘of Facebook n 2008, and the social networking bonanze that ensued; ad the launch, n 2007 of the Phone Pakistan's motile, gang, and animation scene i increasingly a hotbed ofa new generation of exiting entrepreneurs seeking ther fir share inthe riches and prosperity ofa new age of infotainment, and inthe process of proving a pont tothe rest of the worl. Mindstorm Studlos created Cricket Revolution, the fst PC game produced by a Pakistani gaming outfit to sl in etal stores internationally and selacted asthe official game ofthe ICC ‘World Cup 2011, GarneView Stuci created the successful Tap franchise, which was recently acquired by Japanese social gaming giant DeNA.Pepper PK made history by developing two top-ranking paid BlackBerry applications at BlackBerrys AppWorld store, Tintashis dedicate to creating innovative ‘casual games designed forthe Phone, iPad, and Android platforms, Thiel prides itself in creating not ane but two 100% "Made in Pakistan” mobile applications and gaming companies fom a university lab in Lahore, istan's Financial Software Industry Financial services have long been an important pillar of Pakistan's I industry tht has been overtaken, (rere ‘only recent, bythe growth in the talacommunications sactor. Pakistan's financial services technology Sei industry isalso quite diversified - both in tems ofthe geographical market footprint and the coverage ot various sub-sectors. Care Software Industry ‘While technology sa major driver of spending in the healtheare industry primarily as 2 means for improving effectiveness, automation through the use ‘of Information Technology (7s increasingly seen as 2 means to cut costs, Pakistan's IT companies have net overooked the opportunity afforded by {greater IT penetration in the healthcare market. CureMOD is an award-winning Pakistani provider of web-based alln-one healthcare solutions and accompanying services that empower care providers to improve the quality and value of healthcare while optimising efcleny and profitability. CureMD isthe frst! company to offer cloud - based services to the healthcare industry, and i one ofthe top-ranked healthcare IT providers inthe United States today ‘Some Success Stories of Pakistan’s IT Industry at eholonieinc mas hetero eonrany Sarangi wh Soom wound ee Snore cee aioe, saree snqwatntien oc soi seem Paiimiemetgtestoah ‘gonsrment sua sippy han mans ‘Comune an andl spins hss wh ww a 2” ‘ost Youth Somat eens we ‘oatcngthe net oenersen Freda ab prev tured tN ona deo bed leas aoe aerated ‘Some Success Stories of Pakistan’s IT Industry ‘Why Invest in Pakistan's IT Industry? Exponential growth in T exports over the last decade and 41% growth In Texports during 2014-15, Annual revenue of IT industry exceeds $2.5 billon a year at present and is expected to exceed $5 billion before 2020 Pakistanis in Upwork’s top 5 countries in terms of freelance earings, the world’s largest portal for freslancing IT work and other BPO ‘Ministry of Information Technology (MofT) has established 2 proper ‘boi inthe form of Pakistan Software Export Board (SEB) ofaciiate local and foreign investors and customers (Over 2000 IT companies including software houses and call centers, ‘More than 150 IT companies are certified in IT quality standards such {35150 900i, I0 27001 and Carnegie Mellon's CMML Up to 70% savings on annual operational expenses (OPEX) as compared to costs in North Ameria and Europe. (ne ofthe most attractive incentive programs for IT Investment with ero taxes on IT exports at present 100% repatriation of profits allowed to foreign IT Investors Up t0 100% equity allowed for foreign Investors 7-year tx holiday for venture capital funds 15 IT parks with enabled infrastructure and three new state-of-the-art IT parks being planned in future Pakistani IT companies have many Fortune 500 companies in North America, Europe, Asia, Atica, and Australia as their clients Pakistan IT companies have won 25 gold or silver awards at cifferent International events including Asia Pacific ICT Awatds (APICTA) ‘SOME CLIENT TESTIMONIALS ABOUT IT COMPANIES OF PAKISTAN. piston has peat poet aver smaterantge “te sears tat the curt ratuay Nas the cyeMO is nse ranked amare the op 10 {ued nasal teinpecens raster hausty™ cereeprenearl give. A mar chunk ef the ignites, ncdg se an narra Rated Adela, Chiman Nationa ‘Senpysinetersin fa wa bein” ‘muteshpian tera med rare” ‘elo Gov, ane Aba

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