Professional Documents
Culture Documents
Oxfam Advert Editing Process
Oxfam Advert Editing Process
Process
George Roberts
Advert 1
To start, I set the page layout to International paper and size A4 because
this is the press standard. I set the resolution to 300 pixels per
centimetre, this ensures that the advert will look as professional as
possible.
Here I am inserting text onto the advert. I have written the slogan
and It will be placed around the top of the advert.
Here I am editing the charity logo and removing the white from
around the logo, I am using the magic wand tool to do so.
Advert 2
Advert 3
I then changed both the red and green by +5 to increase the glow
of the models skin and face and also to increase the impact that
the background has on signifying the natural fabrics used.
I altered the locations of both the slogan and logo. They now
create a diagonal point of focus which runs through the model and
the clothing.