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Documents - Tips Non Profit Fundraising
Documents - Tips Non Profit Fundraising
FUNDRAISING
Dr. J.CHRISTOPHER DANIEL
MADURAI, INDIA
A quick
word
Fundraising is not about getting
money from people though money is
important. It is about enabling people
to realize their aspirations to make
the world a better place. Through
support for an organization, they are
fulfilling such vision. In the process of
fundraising, one may meet people
who do not share the same vision as
the organization. There will be some
others who will support the cause by
participating either monetarily or
Dr. J. Christopher Daniel, Madurai,
otherwise. Anyhow,
in fundraising the2
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India
WHY FUNDRAISING IS
IMPORTANT?
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SOME REASONS
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.continuation
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Key Principles
To be more effective,
Ask
Understand
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continuation
Say
Be
Specify
Build
Persuade
accountable
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Skills Required
Persistence
Coping
Radiating
Persuasiveness
Ability
Commitment
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continuation
Dreaming
Good
Confidence
Truthfulness
Ability
to make
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10
TECHNIQUES OF
FUNDRAISING
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Techniques
Setting up a local fundraising group
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12
..continuation
Direct mailing to potential donors
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