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    Mackenzie Gerber is a 2016 graduate of the University of Wisconsin River Falls with a Bachelor of Science in Marketing Communications and a minor in Demographic Audience Analysis. She is currently seeking an entry-level position where she can apply her knowledge and skills. She has experience as a Digital Media Intern for the Irish Fair of Minnesota, Guest Coordinator for The Urgency Room, and Social Media Manager for Destination Hair Design. Her capabilities include writing press releases, digital media management, office administration, client relations, Adobe Creative Cloud, Microsoft Office, customer care, social media campaigns, and brand development.

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    Mackenzie Gerber is a 2016 graduate of the University of Wisconsin River Falls with a Bachelor of Science in Marketing Communications and a minor in Demographic Audience Analysis. She is currently seeking an entry-level position where she can apply her knowledge and skills. She has experience as a Digital Media Intern for the Irish Fair of Minnesota, Guest Coordinator for The Urgency Room, and Social Media Manager for Destination Hair Design. Her capabilities include writing press releases, digital media management, office administration, client relations, Adobe Creative Cloud, Microsoft Office, customer care, social media campaigns, and brand development.

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    36 views1 page

    Resume 000

    Uploaded by

    api-315706845
    Mackenzie Gerber is a 2016 graduate of the University of Wisconsin River Falls with a Bachelor of Science in Marketing Communications and a minor in Demographic Audience Analysis. She is currently seeking an entry-level position where she can apply her knowledge and skills. She has experience as a Digital Media Intern for the Irish Fair of Minnesota, Guest Coordinator for The Urgency Room, and Social Media Manager for Destination Hair Design. Her capabilities include writing press releases, digital media management, office administration, client relations, Adobe Creative Cloud, Microsoft Office, customer care, social media campaigns, and brand development.

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    © All Rights Reserved
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    of 1

    Mackenzie Gerber

    mackenzie.gerber@my.uwrf.edu

    507-360-8531

    W 12050 846th Ave E River Falls, WI 54022

    Career Summary
    An enthusiastic, dedicated, and self-motivated individual who is eager to start a work life, and is
    currently looking for an entry level position in my field of study for an organization in which I am able to
    apply my knowledge and skills to the betterment of the organization.

    Education
    University of Wisconsin River Falls
    Class of 2016
    Bachelor of Science, Marketing Communications
    Minor, Demographic Audience Analysis

    Experience
    Irish Fair of Minnesota
    Digital Media Intern

    Spring of 2016-Present

    Opportunity to immerse myself in a new culture while learning tricks of the trade in a Digital
    Media role.
    Work directly with the Executive Operational Director on projects.
    Creating and publishing newsletter content for their monthly newsletter that is sent out to 8,600
    people.
    Content creation for the entertainment venues at the event as well as help produce programming
    material for the entertainers performances.
    Designed flyers and helped develop social media campaigns on Facebook and Instagram to
    promote event to target audience.

    The Urgency Room


    Guest Coordinator

    March 2015-Present

    Required to verify patients insurance and communicate with the doctors and nurses about the
    patients status.
    Utilization of marketing background by participating in community events around the Metro area
    with booths that are set up by The Urgency Room to help promote and create awareness for the
    company.

    Destination Hair Design


    Social Media Manager

    June 2015-Present

    Run social media channels for Destination Hair Design to spread awareness and increase
    engagement toward their website.
    Ability to use direct marketing by calling prospective clients and explaining the services that are
    offered by this organization.

    Capabilities
    Writing Press Releases
    Digital Media Management
    Office Administration

    Client Relations
    Adobe Creative Cloud
    Microsoft Office

    References- Furnished Upon Request

    Customer Care
    Social Media Campaigns
    Brand Development

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