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Kathy Nguyen

UWRT 1102

Mission Statement
UNICEFs mission
statement states that
they work for the
survival, protection,
and development of
children worldwide
through fundraising,
advocacy, and
education.
Selena started
working with UNICEF
in 2008 when she
became a
spokesperson for
their Trick-or-Treat for

In September
2009, Selena
Gomez became
the youngest
appointed
UNICEF
ambassador.

GHANA

In 2009, Gomez took her


first official field mission
to Ghana as a UNICEF
ambassador to see
firsthand the work UNICEF
provides

She described the trip as


Completely life-changing
and eye-opening, and
when we came back we
definitely had nothing to
complain about.

Trick-or-Treat for UNICEF


In 2010, Gomez reprised her role as UNICEF national
spokesperson for the Trick-or-Treat campaign
The campaign gives children the opportunity to collect
donations for the organization, which is then used to
support vulnerable children around the world

In support of the
campaign, Gomez
performed a private
concert.
She also designed a
special t-shirt for UNICEF
for her Dream Out Loud
clothing line
With Selenas support,
the campaign raised $4
million

UNICEF Celebrity Tap Project


Selena joined other celebs on
this campaign in 2011
It aims to bring safe drinking
water to children in other
countries
Celebs bottled tap water from
their homes and giving it away
in a sweepstake for those who
donated and participated
More than $900,000 was
raised to support UNICEFs
clean water programs

https://youtu.be/cznhcVRjajg

George Harrison Fund for UNICEF


Month of Giving
Gomez made a personal video encouraging fans
to support the campaign
She played it during her concerts
Her efforts helped to raise more than $1.2 million

CHILE
In January 2011, Gomez
traveled to Valparaiso,
Chile
She visited the families
being helped by UNICEFs
program Programe
Puente
The program raises
awareness and promotes
early childhood education
and development

#SahelNOW

Selena Gomez calls for action of


the Sahel crisis in April 2012
Efforts of this campaign goes to
help children in the Sahel region
where there is a food crisis
She took to social media to
sound the alarm to raise funds
Gomez visited UNICEFs
Emergency Operation Centre
(OPSCEN) to learn more about
their emergency efforts

She filmed a public


service
announcement
video to encourage
people to donate
money for
emergency relief
efforts in Sahel

https://youtu.be/1qIj6lwbE
vQ

NEPAL
In 2015, Gomez took her
third field mission trip to
Nepal after devastating
earthquake
During her trip she visited
Satbariya Rapti
Secondary school where
she took part in
performing traditional
dances and folk songs
with them

She also met Female


Community Health
Volunteers and
learned about their
efforts to fight illness
among children and
their mothers
In Hapur Village,
Gomez met with the
women to discuss
cases of conflict,
domestic violence,
and child abuse in the
village.

https://youtu.be/vsZeptDMsSQ

At first when you


witness children living
in extreme poverty,
you wonder how it is
possible that they can
be deprived of their
basic human needs
and rights. This
generation of children
believes they can
make a difference,
and they take action,
It starts with quality
education and

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