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Quali Research Ass 16 May 15
Quali Research Ass 16 May 15
Quali Research Ass 16 May 15
AMJATH JAMAL
16 MAY 2015
Qualitative Research
Background
Issues
Business Intelligence
tools have received
much attention
recently, however the
impact of BI on
Corporate performace
has not been
investigated. We need to
address this gap by
doing large scale
survey on Malaysian
Listed compnies
Do
Companies
using business
Intelligence
tools perform
Better against
that do not
use at all.
Cetral Research
Question
Is there any
Relationship
Between
Companies
using BI tools
and
the impact it
Causes on the
corporate
performance ?
Research
Questions
Question 1
What kind of BI
tools do the
company use for
management
decision making.
Question 2
How is its
effectivess on
company
performance ?
Question 3
Can BI enhances
corporate
performance ?
Interview Questions