Professional Documents
Culture Documents
Introduction To Empirical Research: Identifying Relevant Literature
Introduction To Empirical Research: Identifying Relevant Literature
Marketing Journals
Journal of Marketing
Journal of Marketing Research
Journal of Academy of Marketing Science
Marketing Science
Journal of Consumer Research
European Journal of Marketing (Emerald)
Journal of Services Research (Sage)
Journal of Business Research (Elseiver)
Financial Management
Journal of Applied Corporate Finance
Finance India
Journal of Banking
Classroom Exercise
Identify at least 10 papers for one topic decided by
your group(Download and write the references of each)
Classroom Exercise
Read three papers per group