Professional Documents
Culture Documents
Star Financial v. AAStar Mortgage, 1st Cir. (1996)
Star Financial v. AAStar Mortgage, 1st Cir. (1996)
No. 95-2289
v.
No. 96-1323
Plaintiff, Appellant,
v.
Before
Mortgage Corp.
Gary E. Lambert with whom Lambert & Ricci, P.C. was on brief
_______________
______________________
Star Financial Services, Inc.
____________________
Star
Financial
Services,
that AASTAR
under both
federal and
awarded no damages
agreed
Massachusetts law.
on the infringement
A jury
Nonetheless, it
claims.
Based
upon
ch. 93A
2 and 11.
Following
AASTAR from
ordered
trial,
certain additional
Mass. Gen.
the
L. ch. 93A
11,
court permanently
to itself as
remedial
action.
enjoined
"AASTAR" and
Pursuant
to
fees to
STAR's attorneys.
to
be in
civil contempt
for violating
the
injunction and
the
contempt proceedings.
Both
district
appeal.
AASTAR
contends
that the
matter of law,
holding
fees.
parties
AASTAR
in civil
amount of
contempt
and
a trial continuance,
awarding attorneys'
court's reduction in
attorneys' fees.
Addressing
-22
the requested
these contentions in
turn (providing
facts as necessary), we
I.
I.
__
A. Standard of Review
______________________
sufficient
to
establish
preponderance
of the
have
its motion
granted
pursuant
to Fed.
service mark
evidence and,
50(a) &
as
(b).2
by
court should
a matter
of law
We review the
1995).
thus, the
for judgment
R. Civ. P.
infringement1
examining the
(1st Cir.
evidence."
1987).
"only if
Wagenmann v.
_________
Reversal
of the
the facts
(1st Cir.
denial of the
warranted
and inferences
motion is
'point
so strongly
and
____________________
1.
Although the
this
dispute
two,
over a "service
mark."
Athletic Ass'n v.
______________
1989), and
trial.
as
the
Sullivan, 867
________
while considering
For
The
F.2d 22, 23
n.1 (1st
Cir.
infringement"
2.
court referred to
first time
Because it
on
both trademark
and service
See id.
___ ___
appeal, AASTAR
requests
a new
relief below
this relief.
-33
could
not
have
Atallah, 45
_______
reached
F.3d at 516
verdict
against
that
(quoting Acevedo-Diaz v.
____________
Thus, we present
party."
Aponte, 1
______
the facts in
the light most favorable to STAR as the jury could have found
them.
B. Facts
_________
of "mortgage originating";
real estate
to offer the
mortgage sought.
STAR
lender willing
In January
(which
service mark
the Massachusetts
also
applied
Secretary of
for,
registration of the
and
State.
eventually
mark.
At that time,
received,
STAR
federal
of the
word
in
the
upper
"MORTGAGE"
in
portion
of
the
smaller
capital
letter
letters
"R"
and
the
word
beneath
the
word
"STAR."
spent
about
$2,000
per
month
(of
its
$5,000
It
monthly
advertisements in the
Suburban Real
_____________
-44
Estate News
___________
estate issued
in
several regional
west,
and
distributed
south)
editions
throughout
(e.g.,
____
north,
Massachusetts.
rates, low closing costs, timely credit approval and low down
payments.
In May
originating
placed
1994,
services in
advertisements
advertisements,
favorable
AASTAR commenced
in
promised
interest
approvals.
the
rates,
variety
low
These advertisements
"closing cost
mortgage
Massachusetts area.
The Suburban
_____________
offering
of
closing
that,
also
like STAR's
mortgage programs,
costs
typically would
certificate" to be clipped
It
and
timely
include a
advertisement
in
The Suburban
____________
time, AASTAR's
depicted
a five-point
Its first
star
At one
moved to
STAR's
president,
Jay
Austin,
noticed
AASTAR's
He then
-55
his
registered
operations
mark,
requesting
them
to
cease
business
Actual
customers
confused
the
two
mortgage
originating companies.
had
an application
already completed
walked into
offered the
rate advertised.
Austin
the STAR
not
On another occasion, a
and, believing
the advertisement was for STAR's services, asked for the $500
credit.
had almost
STAR loan
completed an
originator explained
companies, and
presented the
$500 coupon.
The
loan
a supervisor, credited
Potential
companies.
Austin
initial call
times
during
customers
also
confused
to STAR to
these follow-up
calls,
the
the
two
placed an
services; several
individual would
indicate
that
he
or
in
she
had
"already"
completed
an
-66
person was "sure" the application was with STAR; the response
would
with
be affirmative.
"AASTAR" or
Austin
"STAR";
at this
point
if it was
the person
would
C. Discussion
______________
of
the same
public about
DeCosta
_______
or similar
the
in
in a
way that
of
the goods
actual source
source
marks
(1993).
confuses the
or
service.
Confusion
about
To prevail
in an action for
Id.
___
uses,
using
that
defendant's
same
or
use is
confusion
of
the
similar
likely
mark, 2) that
to confuse
Id. at 605.
___
may be attributable
plaintiff's
diversion),
or the
virtue
the
of
defendant's own
mark,
and
3)
that
the public,
The harm
the
thereby
caused by the
goodwill
(perhaps
reduction in
association
the defendant is
of
the value
the
-77
leading
of the
plaintiff
to
sales
mark by
with
the
"reverse confusion").
AASTAR
"likelihood
trademark
federal
of
contends
confusion,"
infringement claim
law.
See
___
STAR
an
has failed
essential
under
to
element
prove
of
both Massachusetts
1983);
that
718
F.2d 1201,
1205 (1st
and
v.
Cir.
v. Polaroid
________
Corp.,
_____
657 F.2d
482, 486-87
(1st Cir.
1981).
We require
-- not a
in
(1)
similarity
of
the goods
[or services];
(4) the
relationship
of
of
prospective purchasers;
actual
confusion; (7)
(6)
the
the mark;
Astra,
_____
718
F.2d
at
1205.
None
Id.;
___
of
these
factors
is
at 487-92.
A jury
the
designations
(including
that
"STAR
MORTGAGE"
prospective
source of the
purchasers
and
"AASTAR
MORTGAGE"
might
services desired.
-88
be
confused
about the
dissimilarity
of
some
individual
designations, a
jury could
features
of
the
the total
services.
Thus,
this
factor
indisputably
indicates
likelihood of confusion.
3., 4., 5.
___________
of prospective purchasers.3
_________________________
The parties
and targets.
pointing
AASTAR attempts to
to the
many publications
thus,
the
undisputed evidence
in which
parties "did
advertising channels.
upon the
not
This
STAR did
compete"
that it
not;
by
advertised in
it asserts
in those
argument, however,
unsupportable assumption
advertising
that
particular
is premised
of the
____________________
3.
We
often analyze
these three
factors together,
and we
v. Equitechnology, Inc.,
_____________________
542,
68 F.3d
546 n.5
(1st
Cir.
1995).
-99
were
reached and
the relevant
mortgage-originating
consuming public
advertisements in only
would view
and
AASTAR
targeted
particular
advertising
the
same
classes
of
prospective
channels employed.
This evidence,
advertised in the
same publication,
view these
factors
would allow
(channels
of
a jury
advertising,
to
trade,
and
three
classes of
and
time
are highly
sophisticated
purchase)
minimal.
and thus,
the
likelihood
of confusion
is not without
is
force, a jury
bulk of
6. Actual Confusion
____________________
AASTAR
the companies'
names actually
of this evidence,
purportedly
confused consumers
confused
about the
the
was presented by
customers
-1010
were
weight
not
most of
identified.
These
arguments,
finder;
our
however, properly
review
of
the
belong before
record
reveals
that
the fact
jury
7. Intent
__________
AASTAR makes
evidence that it
i.e.,
____
and
much of the
fact that
there was
name in "bad
to take advantage
promotion efforts.
Evidence of
no
faith,"
of STAR's goodwill
bad intent,
however,
while potentially
simply
not
probative of likelihood
required
in
trademark
of confusion,
infringement
is
case;
of
confusion
is
otherwise
established."
President and
______________
AASTAR
regarding the
contends
that
strength of STAR's
there
was
little evidence
that the
weak.
____________________
4.
AASTAR
difficulties
also
resurrects
it experienced
its
frustrations
in discovery
of witnesses
about
and
documents
about confusion.
STAR
was
less than
forthcoming
in
meeting its
adequately addressed
precluding
STAR
presenting certain
providing
an
customer.
irrelevant to
from
adverse
In the
the
inference
end,
AASTAR's
weight a
jury
discovery
the problem
witnesses
instruction
by
and by
about
one
discovery arguments
are
could give
the
evidence
-1111
In assessing a mark's
fact considers
evidence of
renown
in
the
plaintiff's
plaintiff's
actions
to
field
promote
of
business,
the
mark.
and
the
Equine
______
(1st Cir.
1995).
over
The
here was
Even
support
argument
before
strong),
"the strength
factors
to
this
court
of
be considered
that the
the mark
in
mark
is
analyzing
was
but one
not
very
of
eight
the likelihood
of
confusion
will
issue"
and sufficient
sustain a finding of
evidence of
other factors
likelihood of confusion.
Id. at
___
546.
could
not have
consideration
supportably
reached
of
find
a verdict
all
of
that
the
the
for
STAR based
factors.
marks and
upon
jury
services
were
actual confusion as
to the source of
less-supported factors
-1212
could
very
was
of intent
weight to the
and strength of
the mark.
While
the
evidence supporting
confusion may
not have
a substantial
likelihood of
been overwhelming, it
was adequate;
the court did not err in denying the motion for judgment as a
II.
II.
___
AASTAR
discretion
trial.
in refusing to
On the
entitled
contends
that
first day
of trial,
"DEFENDANT'S MOTION
continuance was
court
abused
its
to continue the
AASTAR filed
TO CONTINUE
that
the
a motion
TRIAL OR,
IN THE
warranted
because
STAR failed
to
do
so,
and
because
STAR
was
effectively
"stonewalling"
discovery.
AASTAR's
alternative
witnesses and
continuance
relief of
motion
preclusion
requested
of testimony
preclusion of testimony by
certain previously
also
unproduced documents.
by
the
certain
Austin relating to
The record
shows
in limine -- and
question did
not testify.
AASTAR
testify
unrestricted" and
Austin was
attempts to
-1313
"allowed to
assign error
to the
We are unpersuaded
for
two reasons.
relief
First, having
it requested,
court did
AASTAR
received the
cannot now
continuance.
alternative
complain that
Second,
while Austin
fallen
within the
in limine
objection by AASTAR on
On the
contrary, in
order, the
the
record reveals
have
no
response to
careful
objection to most
In sum, we find
erred
for a trial
without merit.
III.
III.
continuance to be
____
1995,
the
district
court
issued
a permanent
injunction,
THE
COURT:
verdict,
the
Corporation,
In view of
defendant Aastar
its
concert
the jury's
agents,
servants,
other persons
therewith,
are
permanently
enjoined from
do business
the
style,
acting
hereby
continuing to
Mortgage
Aastar
style of
two A's
Mortgage
____________________
5.
the grounds of
hearsay grounds,
the in
and another
was precluded
on
an adequate
limiting instruction.
-1414
not in the
for
as
so
long
the
Financial
Services
trademark
Star Mortgage,
or
state,
use
their
name in
other
word.
form or fashion
future . .
plaintiff
shall
Star
possess
the
either federal
the letters
S-T-A-R
any combination
with any
in
in no
depiction
of those words.
fashion refer to
Aastar
themselves as
Mortgage
in
formerly
either
of
its
capacities. . . .
[I]n addition, Aastar Mortgage shall
take
all
reasonable efforts
terminate
to recall,
advertisements
with
the
MR.
MURRAY
Your Honor,
[Counsel
for
may I be heard
AASTAR]:
on one other
thing?
. . . .
There
are
presently
several loans
where
submitted
that.
no
the
paperwork
on HUD
In light
forms and
and
the next
has
been
things like
to the
plaintiffs in this
to the
in
order
to
provide
would be
no
case relative
harm
to
be able to close
the understanding
no
the
publication
advertising relative to --
and
that
no
THE COURT:
Any
out
forms.
No
word
Aastar
morning
that
more forms
starting
no form,
office
double A's,
using
any consumer
go out
with the
now.
no paper
Tomorrow
goes
Aastar,
single
or
using the
word S T A R.
That's the order of the Court.
-1515
out of
About
employees
one
week
at AASTAR sent
mortgage lenders.
(containing
These
after
the
injunction
name-change facsimiles
issued,
to several
a star symbol in
in large, bold
CHANGED
OUR NAME;
WE
ARE NOW
KNOWN
AS: AACTION
MORTGAGE
counsel
moved
and argued
action,
the
use
for
attorneys' fees
from the
underlying
of
the
facsimiles.
The
court
then
held
an
At the
admitted
to
transmitting the
order,
as
facsimiles,
but
(now AACTION)
professed a
modified.
Specifically,
they
stated that
the
that
that
he
thought he
of the injunction
loans.
could "go
little further"
than the
name
was
of the
-1616
however,
all
of
the
witnesses
acknowledged
that
they
out of that office using Aastar" -- and that the notices fell
In explaining
injunction,
clear and
but stated
unambiguous
that the
and that
wording of
if there
the
order was
were any
doubts,
sought.
The
preserve
the
court
found that
goodwill
to
AASTAR,
which
undoubted
disobedience,"
the
[it]
"in an
had
effort
no
to
right,"
court held
AASTAR
in
civil
STAR (in
contempt
preliminary
indicates
injunction,
matter,
that
we
AASTAR
note
of
either
before,
AASTAR
its
during
that nothing
objected
or complained
or
We disagree.
to
the
in
breadth
impossibility
after
of
the contempt
-1717
the
As a
record
of
the
compliance
proceeding.
on appeal in
it does not
argue
that
it
overbreadth.
and
continues
to
suffer
from
the
purported
ability to
comply only
insofar as
they relate
to the
Next,
injunctive
Wright et
we agree
order was
with the
not
district court
ambiguous.
See
___
in
the order
court
AASTAR to
cease all
ordered
its
star logo,
to
use
the
court
unambiguous).
of the
refrain from
A.
2960 (1995)
civil-contempt proceeding,
"AASTAR" or
11A Charles
(explaining that,
that the
The
trade name
referring
to
itself as
efforts to
mark.
"formerly Aastar
Mortgage," and
In response to
to use
its best
pending loans
such paperwork
was not
efforts to recall.
_________________
with the
within its
following unequivocal
requirement to use
best
____
Tomorrow
forms go
morning no
That
Based on
and unjustifiably
that
they
-1818
transmitted the
was
in
facsimiles in
compliance with
unavailing, however,
the
order.
because good
that conduct
Such assertions
faith, or the
are
absence of
in
336
U.S. 187, 191 (1949) (explaining that "[a]n act does not
cease
to be
a violation
of a
law and
of a
decree merely
While
good faith
impossibility of
how its
887
F.2d
at
5.
Here,
with the
order.
Rather,
defense.
however,
particular conduct
compliance
civil contempt,
Morales-Feliciano,
_________________
assuming the
See
___
even
impossibility of
the evidence
plainly
shows that
chose to transmit
As
the district
court
correctly
admonished,
if
AASTAR was confused about the scope of the order or felt that
it
the court.
See McComb,
___ ______
it should have
336 U.S.
at 192 (stating
that "if
burdensome in
petitioned
operation . .
the
District
. [the
contemnors] could
Court
for
-1919
have
modification,
clarification
seeking
attorney,
or construction
help or
of the
information from
AASTAR's employees
order").
either
"undertook
Instead of
the court
to make
or its
their own
their peril."
Id.
___
For
the
above
reasons, we
IV.
IV.
___
uphold
the
district
because
of the
jury's verdict
practices claim.
argues that
two reasons:
that, even if
minimum
See Mass.
___
on the
(1) the
11.
damage
actual damages, it
of
AASTAR
it found no
statutory
Massachusetts unfair
STAR
$25.00, and
(2)
the jury
must award
because
no
precluded.
A.
__
2 and 11.
Section
11 provides, in
part:
If
the
court
finds
in
any
violation
petitioner
of
shall,
[ch.
93A
action
has been
2],
the
in addition to other
_____________________
-2020
of
controversy,
attorneys'
the
be
fees
amount
awarded
and
and
in
reasonable
costs incurred
in
said action.
Mass.
Gen. L.
ch.
93A,
11
(emphasis added).
Another
an injunction if
that
the
it can be
unfair
shown
method
of
loss of money
or
property.
Id.
___
The
minimum of
court
instructed the
$25 must be
awarded if it
jury
that a
statutory
finds that
an unfair
Sections 2 and 11 of
Mass. Gen.
L.
ch. 93A.6
on
that
Accordingly,
claim,
even
infringement claims.
though
it
awarded
$25 in damages
nothing
the
conduct,
precluded
attorneys'
precedent.
on
fees
are
under
AASTAR's
state
law
We disagree.
to the
"statutory damages"
issue,
if it
were
necessary
for
our decision,
of that
would
be
____________________
6.
93A
Cf.
___
cases, for
-2121
seriously limited.
even
the unfair
practices claim,
any damages on
would be
entitled
to attorneys'
fees
a prevailing claimant
"in addition
to other
is
relief
provided
in
controversy."
93A,
11.
The Supreme
to
relief in
award
Accordingly,
when
damages were
prevailing
fees."
courts have
in order to be
Jet Line,
________
awarded attorneys'
awarded,
but also
where,
619 N.E.2d
635,
639 (Mass.
Ct.
entitled to an
537 N.E.2d
Inc.,
____
of attorneys' fees
of attorneys'
in the form
at 115.
fees not
only
as here,
relief only.
the
See
___
Beloff Billiards,
_________________
App. 1993),
review
______
denied,
______
625
N.E.2d 1369
(Mass.
1993 WL
1993);
818555, at *
Informix, Inc.
______________
5 (Mass.
v.
Super.
Ct., Sept. 27, 1993); see also Advanced Sys. Consultants Ltd.
___ ____ ______________________________
832,
833-34 (D.
Mass.
1995); cf.
___
Levy
____
F. Supp.
v. Bendetson,
_________
379
-2222
party received no
11
In
support
following language
11,
however,
identifying an
11, that
of
its
position,
AASTAR
cannot
recover attorneys'
unfair or deceptive
unfair or
fees
cites
suing under
for merely
act or practice.
deceptive conduct
the
Under
quantifiable in dollars."
_________________________
537 N.E.2d
at
115
(emphasis
added).
Given the
we find it
Jet Line,
_________
the
because of
claim; it
court
relief.
remanded the
attorneys'
fees
In
issue
on the underlying
may have
injunctive
Moreover,
the
language
in
Jet
Line
__________
is
not
Section 11
Mass. Gen. L.
ch. 93A,
11.
Surely a
demonstrated risk of
future actual
effect"
loss
constitutes an
would discourage
victims
of
unquantifiable
Jet Line.
________
unfair
trade
"adverse
To hold otherwise
practices
from
-2323
until after
actual loss
of money
or
of such loss.
B.
__
The court
work
on
the
fee
application,
the
at the
382 N.E.2d
compensated
court,
citing
1065,
In ruling
Heller
______
1071
rate that
the attorneys
court stated,
for the
charge."
services . .
(Mass.
. would
v.
an
not be
The
a rate of
overcompensate
[STAR]
matter."
of the services
the
The court
by an additional
that
are implicit
in the
duty of
attorneys to
including:
the
approach that
the
litigation;
settlement
with
the
was
the attorney
the
care
side;
the
lawyer-like preparation of
trial, or its
with
evaluated and
other
which
discussed
prompt
and
the case
for
alternative; the
-2424
took to
faithful
the Court"
[sic]
requirement
imposed upon
counsel
In light of these
STAR's
deficient in two
respects:
first,
case
to handle
counsel took it
upon himself
to remove a
witness from
his
proposed witness
that
witness,
list despite
and
then
failed,
during
to produce
trial,
to
be
also
was
not "unethical,"
entitled to obtain
bar."
The
court
it was
from the
"less than
attorneys who
concluded
that
The court
of STAR's counsel
what the
Court is
practice at
counsel's
its
deficiencies
settlement
at
all times
prior
to
trial, given
that
the
Massachusetts
law
controls
the
attorneys'
fees
question
here.
Peckham v.
_______
extent
STAR
argues that
Blanco,
______
the
court's reasons
a matter of law.
-2525
1992).
for
the fee
See Lipsett v.
___ _______
To the extent
factually
acceptable reduction
within a legally
id.
___
at
937 ("[B]ecause
reasonable
fee
determination
necessarily
of the
involves a
trial court in
theory, we
extent
series
of a
of judgment
situations.").
amount
were
awarded should
be determined
objectively worth,"
Heller, 382
______
by what
the "services
N.E.2d at
1071.
In
factors,
including:
complexity of
the
services,
results secured.
factor
See
___
is necessarily
1934).
of
time
the
amount of
F.2d at
482, 488
dispositive of
the end,
the
damages
the
the
quality of
and
841; Linthicum
_________
(Mass. 1979).
In
expended,
Peckham, 895
_______
398 N.E.2d
Cummings v.
________
(Mass.
amount
attorneys'
Archambault,
___________
the
of
the
v.
No single
services' worth.
188 N.E.
court's
489, 492
calculation
is
-2626
second guessing."
v. Larkin, 749
______
F.2d
STAR
first attacks
the court's
initial reduction
court erroneously
all
___
of his
work, when in
fact, most
the
rate of $125/hr.).
hours
were
deducted
charged
only
was charged at
at
about
of it
$175/hr. for
$175/hr.,
$260
the
court
(representing
the
should
have
approximate
Upon
unpersuaded
STAR's
award
by
careful
STAR's
position assumes
at the
review
of
the
assertion of
that the
$175/hr. rate
record,
"mathematical
court, when
for trial
we
are
error."
declining to
counsel, necessarily
intended
underlying assumption.7
____________________
7.
(some
$175/hr.
rate), and
counsel (at
246 hours.
by
find
hours at
the
about
$150/hr. rate,
82 hours
a $125/hr. rate),
Simple
hours of work by
of
others
work by
trial
at the
associate
for a total
of approximately
amount ($27,000)
case, not to
rate.
Thus,
-2727
the
argument
amend
to the
or make
52(b), the
district court in
additional
the form of
findings under
precise
a motion to
Fed.
R. Civ.
P.
"The findings are fully adequate under both state and federal
law."
court found
amount
rendered
that counsel
of time
on
the fees
over-lawyering.
had in
the case,
the
excessive and
Thus,
we
simplicity of
warranted a
affirm
the
claimed
the
case
reduction for
court's
initial
STAR
additional
also contends
fees reduction,
argues that
informed
In
erred in
to $18,000.
matter of law
particular, STAR
the court of
the court
from $27,000
the articulated
insupportable as a
case.
that
his planned
stated that
it would "respect"
that it was
error to
facts of
when
those plans.
this
its counsel
hunting trip,
STAR
reduction are
and on the
asserts that
its
the court
STAR contends
for taking
his
____________________
court erroneously
based
higher
excessive
rate
was
its award
be reasonable.
Rather,
on its
does not
belief that
support
its
implied
the
rate
both
adjusted the
STAR
has not
the court
argued that
amount accordingly.
erred in
its apparent
finding that even the $150/hr. rate was excessive or that the
court otherwise erred in calculating the lodestar.
-2828
the
case.8
its
witness (albeit on
the last
day of trial)
and because
the
favorable to AASTAR in
any event.
STAR argues
testimony
finally that
an
impermissible factor
to be
considered in
an attorneys'
fees award.
The
district
court
reduced the
to $18,000 because
counsel
fulfilled
had
preparation,
not
negotiation
his
and
attorneys'
it found that
obligations
discovery.
in
fees
STAR's
trial
These
of
calculating
We have
the factors to
be considered in
N.E.2d at 629.
an attorney's competence
extends
which
to her
may
client.
compliance
with obligations
ultimately affect
the value
to the
court,
of services
to her
____________________
8.
We
find
that, had
most unpersuasive
STAR's
additional assertion
he would
-2929
We also uphold
that the
facts of
STAR's assertion
this case
court respected
affected
determination
the
to
counsel's
As
plans only
note that
insofar as
they
while
to
produce a witness, in
defiance of the
court's order, we
would have
helped
AASTAR is
obligation.
Finally,
court penalized
the court
hindered
irrelevant to counsel's
counsel for
found that
the
we reject
initial discovery
STAR's assertion
counsel's deficiencies
opportunity
___________
for settlement,
that the
case; rather,
in performance
thus
negatively
the court
Therefore,
we
affirm
the
district
court's
IV.
IV.
___
____________________
9.
were
erroneous, it
does not
argue that
the degree
of the
10.
AASTAR to
pay costs
"in the
Thus, we
Conclusion
Conclusion
__________
not opposed
-3030
amount
-3131