Professional Documents
Culture Documents
Business Plan 5
Business Plan 5
BY GROUP 3
CALIBARA, QUEENY ROSE
DURAN, JEFF
ILAS, JOHN DERICK
PACQUING, MARIE CONSTANCE THERESE D.
Splash Juice
Business Description
The Splash Juice, a stall business located at LRT2 station. Business partnership formed
by colleague friends Queeny Calibara as CEO, Jeff Duran as General Manager, Derick Ilas as
Operational Manager and Therese Pacquing as Finance Manager.
Queeny, Jeff, Derick and Therese are the shareholders. Each of them contributed 500,000
(Five- Hundred Thousand Pesos) with 25% shareholding to the company.
The business all started after the colleagues graduated from college with the bachelor of food
science and technology, and was decided to carry their passion on food science especially on
fruit juices then they develop the business which is the splash juice. The company is aiming for
the commuters to have a drink that is very nutritious which are the fruit juices at a very
affordable price. Commuters, who are health consciousness, can appeal to their taste.
Product Description
Our product is a need to everyone since they are obeying their thirst we created our own
formulated fruit and vegetable juices that is ready to drink served cold, healthy and convenient.
Our business is located at LRT station which commuters are our customers. We promote
convenience our packaging made with PET bottles which is easy to carry and environmental
friendly.
Splash Juice will be served to easy to carry a bottle that is ready to drink. Our raw materials
will be come from our trusted supplier.
The flavors available are orange, mango, pineapple, and a combination of pineapple and
mango.
Ingredients
Pineapple
Mango
350ml
130ml
500ml
150ml
130ml
150ml
10ml
30ml
90ml
180ml
350ml
270ml
10ml
80ml
500ml
300ml
30ml
180ml
350ml
270ml
10ml
80ml
500ml
320ml
30ml
160ml
corn syrup
Crushed ice
Pineapple smoothies
Ingredients
Pineapple
Corn syrup
Crushed ice
Mango shake
ingredients
Mango
Corn syrup
Crushed ice
Citrus Juices
Ingredients
Quantity
Citrus Fruits (Orange, (25pcs/ L) 2 Liters
Lemon)
Water
Corn syrup
Ingredients
Citrus
3 Liters
1 Liters
Quantity
Fruits (25pcs/ L) 3 Liters
(Dalandan)
Water
Corn syrup
*Garnish with mint leaves
2 Liters
1 Liters
VISION
Our Vision is to Help People indulge their selves on a healthy and nutritious fruit juices in a
unique various flavors.
MISSION
Our Mission is to provide the finest premium fruit juices. Our fruits are harvested to our
trusted farmers from the region.
GOALS
MARKET PLAN
Splash Juice strategy will be based on communicating value to the targeted segments. This
will be done through a variety of methods. The first method will be strategically placed
advertisements. One place that will be used for advertisement will be at Taft manila, by giving
brochure that details all of the product that splash juice are selling. This will be the main source
of advertisements because the demographics are fairly high.
The other form of advertising will be using coupon method where customers will be given
coupons for their friends to try Splash Juice for the first time. The coupon will be bait for the
newcomer to try Splash Juice. The coupon also has the added force of a referral from a friend.
Marketing Objectives
Develop brand awareness through a steady, month to month increase of new customers.
expenses.
Financial Objectives
MANAGEMENT PLAN
Our leadership is a vast view based on a deep sense of whats necessary, right, and good for
the business rather than our own selfish interests. We focus on the greater good that our vision
promotes the possible future that responds to people aspirations for individuals and collective
success. The clarity of our vision and consistency in moving toward it will bring the support
from employees that to make the vision become reality.
In order to make the organizing work flow in the company, we will have human resources
which will be the store manager to take charge for the employees and so do for the middle and
supervisory.
We will set specific job description for each employee to avoid miscommunication in the
work place.
OPERATION
Opening Hours:
Employees:
MORNING
1 hour before the opening time all employees should be in the work area.
They should be in their uniform.
The employees should clean the areas.
If there is a costumer they will entertain them.
LUNCH
AFTERNOON-EVENING
Upon closing time the employees should clean the areas and double check if there is a
problem in their areas.
ORGANIZATIONAL STRUCTURE
Queeny
Calibara (Store
Manager)
Jeff Duran
(Sales
Manager)
Derick Ilas
(Operational
Manager)
Therese
Pacquing
(Finance
Manager/Cashier)
We can ensure that the product that we are selling and producing are safe and nutritious
Food technologist, RND (research and development) strong credential background are
the background of the creator of the product
Many companies has the same product that we offer on the region
Our product will be muchly appreciated by those who are health conscious
One factor that is beyond our control that could risk our business is during calamities.
Eg. When there is a strong floods.
FINANCIAL FORECAST
Amount
500,000Php
500,000Php
500,000Php
500,000Php
Php 2,000,000
Packaging
Item
Quantity
Production
Unit Price
Cost
per Annually
Month
PET
200pcs
Day
Week
Month
300pcs 2,100pcs 9,000pcs
Php3.30
29,700Php
356,400Php
250pcs
42,120Php
505,440Php
750pc
5,250pc
22,500pc
71,820Php
434,160Php
Bottle
(500ml)
PET
Bottle
(350ml)
Total
Equipment
Item
Juice Squeezer
Juice Dispenser
Coleman
Blender
Freezer
Total
Quantity
1
1
1
3
1
Unit Price
1,800Php
24,000Php
4,465Php
1,031Php
3,375Php
Amount
1,800Php
24,000Php
4,465Php
3,093Php
3,375Php
36,733Php
Utensils
Item
Pitcher
Chefs Knife
Serving Spoon
Chopping board
Total
Quantity
2
1
2
1
Unit Price
79.80Php
159.75Php
49.75Php
79.75Php
Amount
159.60Php
159.75Php
99.50Php
79.75Php
498.60Php
Unit
Cost
Month
Price
Month
45Php
47,250Php
567,000Php
44,993Php
539,916Php
64,350Php
772,200Php
50,410Php
604,920Php
7,512Php
90,144Php
6,750Php
81,000Php
Day
Week
1 piece
5 pieces
35 pieces
1,050 pcs
72 pcs.
72 pcs.
504 pcs.
2,160 pcs.
65 pcs.
65 pcs.
455 pcs.
108pcs
108pcs
756pcs
3,024pcs
Dalanda
16pcs
80pcs
560pcs
2,400pcs
n
Corn
1 Bottle 3
21
90 Bottles 75Php
Syrup
(750g)
Bottles
(67,500g)
per Annually
Fresh
Pineappl
e
Fresh
Orange
Fresh
Lemon
Fresh
Mango
Fresh
Bottles
20.83Ph
p
16.67Ph
p
3.13Php
(2250g)
Crushed
ice
Water
50 kilos
1 ga
llon
(15,750g
200kilo
)
1400kilo
6,000kilo
3 gallon
21 gallon 90 gallon
3Php/K
18,000Php
216,000Php
30Php
2,700Php
32,400
241,965Ph
2,903,580Ph
Total
Others
Item
Quantit
y
STRAW 100pcs
TISSUE 1000
sheets
Production
Day
Week
Unit
Cost
Month
150pcs
300sheet
1,050pcs
2,100sheet
4,500pcs
9,000sheet
Price
0.39 Php
0.049Ph
Month
1,788.75
443.25Ph
p
2,232Php
Total
per Annually
21,465
5,319
26,784Ph
p
Rent Expense
Monthly
35,000Php
Annually
420,000Php
Annually
154,440Php
154,440Php
154,440Php
154,440Php
617,760Php
December
241,965Php
January
241,965Php
February
241,965Php
March
241,965Php
71,820Php
2,232Php
51,480Php
71,820Php
2,232Php
51,480Php
71,820Php
2,232Php
51,480Php
71,820Php
2,232Php
51,480Php
71,820Php
2,232Php
51,480Php
Raw
Materials
Packaging 71,820Php
Others
2,232Php
Salary
51,480Php
and
Wages
Rent
35,000Php
35,000Php
35,000Php
35,000Php
35,000Php
35,000Php
Expense
Utensil
Equipmen
41.55Php
612.22Php
41.55Php
612.22Php
41.55Php
612.22Php
41.55Php
612.22Php
41.55Php
612.22Php
41.55Php
612.22Php
t
Utilities
1,250Php
1,250Php
1,250Php
1,250Php
1,250Php
1,250Php
)
TOTAL
404,400.77Ph
404,400.77Ph
404,400.77Ph
404,400.77Ph
404,400.77Ph
404,400.77Ph
Operating
expense
(water
and
electricity
Expenses
P
M
CS
Ice
Bottle
Cost per bottle
Mark-up
Price
350ml
130ml
130ml
10ml
90ml
Price
6.5
15.48
1
0.27
3.12
26.37
500ml
150ml
150ml
30ml
180ml
price
7.5
17.86
3
0.54
3.30
32.2
X 1.5 =
39.5/ 40
48.3/50
Pineapple Smoothies
P
CS
Ice
Bottle
Cost
Mark up
Price
350ml
270ml
10ml
80ml
Price
13.5
1
0.24
3.12
17.86
500ml
270ml
10ml
80ml
Price
15
3
0.54
3.30
21.84
X 1.5
26.79/25
32.76/ 35
Mango Shake
350ml
270ml
Price
32.3
500ml
320ml
Price
38.4
CS
Ice
Bottle
Cost
Mark- up
Price
10ml
30ml
1
0.24
3.12
36.76
30ml
160ml
3
0.48
3.30
45.18
X 1.5
55.14/ 55
67.77/70
6L X 3 Juice dispenser
Orange
Water
Corn syrup
Bottle
Cost
Mark- up
Price
2L 520
3L 3.6
1L 100
3.12
626.72
X 1.5 = 940.08
Lemon
Water
Corn syrup
Bottle
Cost
Mark- up
2L- 1,100
3L 3.6
1L 100
3.12
1,752.4
X 1.5 = 1,206.72
Price
Dalandan
Water
Corn syrup
Cost
Mark- up
Price
3L 150
2L 2.4
1L 100
1,752.4
X 1.5 = 378.6/380
350ml
500ml
36.68
60
51.96
80
350ml
500ml
70.8
100.3
110
155
350ml
500ml
14.85
21.03
25
35
Price
Cost
(peso)
A
B
C
D
D1
D2
D3
Total
(Bottles
Profit
500ml
Produc
Units
Price
Cost
Profit
(peso)
(peso
(Bottles
(peso)
(peso)
(peso)
)
50pcs
20pcs
110pcs
2,500
700
7700
1,445
371
4,607
1,055
329
3,093
60
25
4,800
3,875
3,118
2,507.5
1,682
1,367.
35
300pcs
1,225
20,80
736
15,221.2
5
489
8,015.
)
60pcs
50pcs
125pcs
2,400
1,250
6,875
1,395
737
4,205
)
1,005
513
2,670
75pcs
40pcs
4,500
4,400
2,751
2,832
1,749
1,568
A
B
C
D
D1
D2
100pcs
450pcs
2,500
21,93
1,485
13,405
1,015
8,520
D3
Total
5
Legend:
A Mango Pineapple Slush
D1 Orange
B Pineapple Smoothies
D2 Lemon
C Mango Shake
D3 Dalandan
D Juices
42,560.00
28,626.20
16,360.50
OCTOBE NOVEMB
R
SALES
404,400.77
DECEMB
JANUAR
FEBRUA
ER
ER
Y
RY
1,276,80
1,260,000
1,260,000
1,260,00
1,260,00
MARCH
1,260,00
(42,000x30days)
0.00
.00
.00
0.00
0.00
0.00
LESS:
RAW
858,7
931,76
931,76
931,7
931,76
931,7
MATERIALS
USED
(31,058.9x30)
OPERATING
86.00
7.00
162,4
EXPENSE
(NET 35.77
OF
RAW
7.00
162,43
5.77
67.00
162,43
5.77
7.00
162,4
35.77
67.00
162,43
5.77
162,4
35.77
MATERIALS
USED)
NET
INCOME
(PROFIT)
490,8
15.00
165,79
7.23
165,79
7.23
165,7
97.23
165,79
7.23
165,7
97.23