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DECISION MAKING

• Outcome of mental process


• To select the best way from many
alternatives
• Gives rise to a final choice
• Result could be an act or an opinion
of choice
EVERYDAY TECHNIQUES
• Listing the advantages and disadvantages of each
option,
• Choosing the alternative with the highest
probability-weighted utility for each alternative
• Accepting the first option that seems like it might
achieve the desired result
• Ask a person in authority or an "expert"
• Flipping a coin, cutting a deck of playing cards,
and other random or coincidence methods
• Prayer, tarot cards, astrology, etc.
QUANTITATIVE
FACTORS
QUALITATIVE
FACTORS
DECISION MAKING
• Eventual decision may rest on the
balance between the perceived effects
of quantitative and qualitative
• If the long term effect on the workforce
for example was to reduce productivity
or increase absence because of
the impact on motivation and morale,
the fact that a decision
makes financial sense may be shelved!
• Qualitative by its nature, therefore,
is very subjective
THANK
YOU

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