entrepreneurship

Teeny greenies
About the product/venture
Mission:
To provide secure breeding environment to birds.

Product:
Wooden Birdhouses
Entrepreneurial process
Role Models

Support System
Moral Support
Professional Support
Sources of Idea
Existing organizations
Government
Research and Development
Use of E-commerce
Information
Attractiveness
Integration (online selling)
Customer Feedback
Legal Protection
Patents on designs
Trademarks on logo
Possibility of licensing
INTERNATIONAL VENTURE
OPPURTUNITY
POLITICAL-LEGAL ENVIRONMENT
Taxation rules
Licensing
Standards of the country
Laws
Property rights
Custom
CULTURE ENVIROMENT
Hire a translator
Ethical issues
TECHNOLOGY ENVRIOMENT
Simple Technology
Quality
Depends upon growth opportunity
ENTREPRENUER`S STRATEGY ISSUE
Competetitors
External growth
Franchising
Merger
Acquisition
Joint venture
Joint venture
For external growth resources we selected joint
venture for our business.
Going public
Not very probable due to nature of business
Bankruptcy situation
Convert to aided NGO
Sell Out as a CSR program for another firm.
The Business Plan
Industry Analysis
Competitors
Other entities
Organizational Plan
Partnership
Functional division of power
May promote to a Limited Company
Operations Plan
Contract with carpenters
Advanced payments from customers
Personal property for house.
Financial Plan
Low investment
Minimize cost
Future growth
Marketing Plan
Positioning
Environment friendly
Low price
Marketing Potential
Recent boom in industry
Customer loyalty to noble cause
Target Market
CDA and NGO’s
Individuals
Objectives and Action plan
Objective
Save the environment

Action Plan
Create awareness
Promote our business
Sell our product
Promotion
Brochures
Flyers
Posters
Direct Marketing