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  • Pidilite Industries Ltd.

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    Nitin Kirnapure
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    This document summarizes a survey conducted about a company that manufactures and exports/imports bonding products. It includes an introduction to the company, its board of directors and product profile. The survey's objective and methodology are outlined. Data analysis shows the age groups of respondents. Conclusions recommend focusing on all market segments, healthy competition and understanding consumer needs. Suggestions include advertising the company/products, selling what consumers need now, improving efficiency, tapping rural markets and simplifying products.

    Original Description:

    Research project on Fevicol

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    This document summarizes a survey conducted about a company that manufactures and exports/imports bonding products. It includes an introduction to the company, its board of directors and product profile. The survey's objective and methodology are outlined. Data analysis shows the age groups of respondents. Conclusions recommend focusing on all market segments, healthy competition and understanding consumer needs. Suggestions include advertising the company/products, selling what consumers need now, improving efficiency, tapping rural markets and simplifying products.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    2K views17 pages

    Pidilite Industries Ltd.

    Uploaded by

    Nitin Kirnapure
    This document summarizes a survey conducted about a company that manufactures and exports/imports bonding products. It includes an introduction to the company, its board of directors and product profile. The survey's objective and methodology are outlined. Data analysis shows the age groups of respondents. Conclusions recommend focusing on all market segments, healthy competition and understanding consumer needs. Suggestions include advertising the company/products, selling what consumers need now, improving efficiency, tapping rural markets and simplifying products.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    of 17

     INTRODUCTION TO COMPANY

     BOARD OF DIRECTORS
     PRODUCT PROFILE
     OBJECTIVE OF SURVEY
     RESEARCH METHODOLOGY
     DATA ANALYSIS
     CONCLUSION & RECOMMENDATION
     BIBLIOGRAPHY
    Chairman:- K Parekh

    Establishment Year : 1959
    Firm Type : Public. Ltd.
    Nature of Business : Manufacturer, Export/Import
    Level to Expand : International
    For bonding
    plywood,
    hardboard, card
    board, etc.

    Pencil Mfg.,
    Sports goods,
    paper tubes
    wallpaper etc.
    OBJECIVE OF SURVEY
    AGE GROUP OF SURVEYED
    AGE GROUP OF SURVEYED
    RESPONDENTS
    RESPONDENTS

    Age group No. of Respondents

    Below 10 years 4

    10 - 20 years 26

    20 - 30 years 23

    30 - 40 years 18

    40 - 60 years 24

    More than 60 years 5

    Total 100

    Age Group

    Below 10 years
    10 -20 years
    20 - 30 years
    30 -40 years
    40 - 60 years
    More than 60 years
     Meeting Demand on time

     Focus on all segment in market

     Healthy Competition

     Understanding consumers need.


    Suggestion
    Suggestion
    For
    ForThe
    The
    company
    company

    •Advertise about the company and its products – it motivates individuals to


    purchase product

    •Try to sell the product which the consumer requires at that movement

    •Improve the efficiency in operations

    •Tap the rural market where there is large potential

    •Make products more straight forward – reduce complexities


    Website
    www.google.com
    www.sharetermpaper.com
    www.pidilite.com
    www.magindia.com
    www.indiainfoline.com
    Magazine
    India Top 10
    Business today
    Business world
    Business standard

    Book
    Secrets of Success by Mr. Harry Kinder
    Business Studies
    Business Market in India by Raghunathan Goswami

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