Curriculum vitae Lindon John Hett

Curriculum Vitae

Lindon John Hett

A committed achiever who strives to continuously improve the performance of himself

and others through strong and inspiring leadership

A keen believer in ‘What If?’.

Optimizes the capabilities and strengths of others through constant development and
coaching. An excellent communicator at all levels with a diversity of experience that
establishes credibility and rapport with all.

A comprehensive understanding of the entire value chain enabling an entrepreneurial

view that facilitates growth and development in both short and long term markets.

Villa 2732
Road 6842
Block 689
Azaiba
Sultanate of Oman
+96899314087
+96824499817
lindonhett@hotmail.com

Core Skills
A range of transportable skills, practical examples of which are given below

CORPORATE STRATEGY CUSTOMER SERVICE SALES AND MARKETING

OPERATIONS MANAGEMENT FISCAL PLANNING BRAND DEVELOPMENT

RECRUITMENT & SELECTION M&A PEOPLE MANAGEMENT

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Curriculum vitae Lindon John Hett

NEW BUSINESS STARTUP MANAGING CHANGE PRINCIPAL RELATIONSHIP

LEADERSHIP

Professional Experience

Zubair Automotive Group

General Manager - Sayarti Llc.

December 2007 to Date

Headhunted to replicate the development of successful aftermarket full service retail,

Parts, Accessories business model delivering aftermarket products and associated
peripherals in Oman following the successful development in Bahrain of a similar
organization representing numerous brands, products and services. Whilst the core
components of the business were generic and the commercial rational was aligned there
were local market conditions and increased yield expectations with this model.

Since my appointment I have developed the retail brand and consumer proposition
aligned with local cultural, economic and commercial factors. Identified principle
partners and negotiated terms, secured exclusive product distribution agreements with
multinational suppliers. Created the correct infrastructure based on a solid commercial
plan and objectives, with clear and deliverable metrics in place to monitor performance
and progression towards goals. Development of Brand, its mission, goals and standards.
I have undertaken the recruitment, training and development of people and process
measurement and development tools.

Following the successful launch of the model I was given responsibility for the
rebranding and clustering of several other complimentary businesses in the group
including used cars and leasing, the concept being that these businesses would feed
each other with opportunity and allow us to exert greater control over the value chain
and exploit far more opportunities from it. The long term strategy is to transform this
umbrella brand into a wider GCC proposition.

The current sphere of responsibility is for aftermarket Service Centres, Leasing and
Rental, Trading and distribution of automotive related products, Pre Owned vehicle
program, Parts and Accessories retail .Automotive Bodyshop & Fabrication and
Automotive express Service centers with additional product streams and greater Market
reach than standard similar business models.

Currently responsible for circa 300 employees and a turnover in excess of 20m Omani
Riyals.

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Ebrahim Khalil Kanoo BSC (c)

Assistant General Manager

April 2005 – to December 2007

Manama, Kingdom of
Bahrain

E.K.Kanoo is a highly respected family owned business within the Kingdom of Bahrain.
The company is the appointed importer, distributor and retailer of many reputed
international brands, examples of which are Michelin, Zeibart, Volvo, Citroen, Lexus, and
Toyota.

Appointed to lead its Mercantile division and head all of the group companies “non new
vehicle” trading activities and companies, including its vehicle leasing division, used
vehicle outlets, tyre import and supply business, Zeibart franchise and Garage
equipment / auto paint operation.

Mercantile is a division of over two hundred personnel with an annual turnover of

12million Bahraini Dinars

 Total Budgetary / P& L responsibility

 Direct Management of existing supplier and International Partnership

relationships

 Product placement, pricing and strategic planning for all businesses

 New business ,product and supplier development and implementation

 Project planning for new business opportunities and sales outlets

 Achieved exponential growth in revenue and profitability through the successful

identification of downstream opportunities and cross sell solutions. As a result
tyre sales doubled YOY between 2005 and 2006 with profit increasing by 400%.

 Developed what historically were ‘internally focused departments’ into viable,

profitable and externally focused businesses.

 Implemented a core value of customer care and retention and monitored

performance through CSI metrics and KPI’s linked to performance reward
schemes for employees.

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 Introduced policy and procedures manuals for all key operations, oversaw further
deployment of this into an ISO type environment but supported through robust
internal procedural compliance measures.

 Re structured the business to optimize performance, recruited industry leading

talent to lead the business whilst developing and mentoring the home grown
talent within the company.

Lowrick (Europcar UK Ltd Franchise Partner)

Operations Director /Board Member

June 2002 – April 2005 South West England, South Coast.

England

Upon departing Europcar through a transfer of responsibilities to Lowrick, an

independent company holding a franchise with Europcar UK Ltd. Main responsibilities to
direct develop and service its vehicle rentals interests over twelve locations covering the
South West of England from Penzance to Bristol and Swindon. Responsible for
managing a fleet of over one thousand vehicles and personnel of over one hundred and
fifty. Turnover 2004 £5.5 million.

 Implemented fleet procurement system resulting in 15% reduction in overall fleet

cost
 Increased centrally booked business by 20% by removing reservation barriers
 Led local sales growth from £800k to £1.5m in 2004 by promoting new products
throughout the business
 Reorganised and trained customer teams to achieve a stronger attitude towards
customer focus reducing customer service queries from 3% to 0.8%
 Budget savings by ensuring regular monitoring of performance and forecasting,
removing structural cost by integrating activities in sales, marketing and
operations to achieve more appropriate business growth.
 Developed systems to stretch organisation to achieve profitability through
operational efficiencies
 Created plan to maintain morale through team building, support and training.
Promoted consistency of management activity. Implemented reward processes,
giving greater reward to performers at lower cost
 Budget for future growth and requirements, implement such budgets and ensure
regular tracking of performance managing any adjustments on an ongoing basis.

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Curriculum vitae Lindon John Hett

 Plan fleet requirement and arrange supply through any and all methods available
to maximise profitability and efficiency

UK Franchise Operations Manager

Europcar UK Ltd

November 2000 - June 2002 London, England.

Based on performance promoted internally to UK Franchise Manager

Key objective to ensure that all franchise partners operated within the spirit of the
franchise agreement and integrate the franchise network seamlessly into the
organisation.

 Responsible for negotiating and selling franchise territories, led program to

successfully implement franchise openings and corporate conversions from £5m
to £45m turnover.
 Led program to implement franchise computer system.
 Established and monitor key service standards for franchise network
 Developed local sales and marketing strategy for franchise network increasing
local business from £0.3m in 2001 to £5.6m in 2002
 Responsible for analyses and feasibility studies to ensure informed decisions are
made regarding new location openings
 Full input into designing franchise strategy
 Conceptionalised and implemented new quality control concept within the
franchise network ensuring corporate consistency throughout the UK network

Regional Manager
Europcar UK Limited

February 1999 - November 2000 London, England.

Head- hunted by Europcar UK to manage and develop 10 rental locations in the London
region

 Ensure adherence to company procedure and policy.

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 Develop the operational and sales opportunities.

 Recruit and train all operational personnel.
 Ensure achievement and maintenance of budgetary requirements.

Operations Manager
Jaeban UK Ltd (Budget Rent-a-Car Franchisee)

April 1995 – February 1999

Midlands, England

Responsible for managing franchise location within Budget Rent-a-Car network

operating some five hundred vehicles across the Midland and North West of England.

 Ensure adherence to company procedure and policy.

 Develop the operational and sales opportunities.
 Recruit and train all operational personnel.
 Ensure achievement and maintenance of budgetary requirements.

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