Rajeev kamineni (jan 1999)

An exploratory nature study. www can change consumer

behavior and interactions to a very large extent. Web based
shopping behavior is an example in this direction.

Kamali and loker(2002)

Many consumers are electing to online shopping than in the
past a shift in behavior due to safer, secure, and wider choice
available.
Jianwei hou, cesar rego (2007)
Explore the types of online bidders ( homogeneous and heterogeneous )
based on their real bidding behavior in the context of consumer to
consumer online auction market.
Anita desai(2003)
E-tailer ability to expose and sell their products to a global audience by
internet. Consumers are well-informed about to take right decision from a
wide range of alternatives.

Petrovic dejan(2006)
Relevant behaviral characteristics of online consumers are examined. The
result is translated into a set of impolementation activities on strategic &
technological level. E-tailing increase customer loyalties and referrals.

David anderson(2006)
Consumer’s attitude can be changed by some key drivers (convenience,
time-efficiency & personal control) which are facilitated by internet.
online shopping changed the face of retail environment.
Ogenyi ejye omar, alan hirst(2006)
Internet changes women’s attitude towards apparel shopping .
Positive features (convenience, ease of use, efficiency ) are
more important than negative features( security, privacy, and
fraud).

Shun&yunjie(2006)
Consumers are grouped with different intentions and
motivations into four distinct categories: exploration,
entertainment, shopping information. E-tailing is for software,
books, electronics and music.
Ruiling Yan , John Wang(2009)
Identify the effect of consumer online purchase costs on firm
performances in online and traditional channel competition.
Analyze the impact of consumer online purchase costs, retailer
transaction costs, and managerial implication.

San francisco, CA (2009)

Consumers are now conducting more online transactions than
that of past under the current economic climate. Improvement
of online access over prior years may be attributed to a
growing business focus on delivering better online customer
experiences.