Professional Documents
Culture Documents
Business Plan (Pet Bottle)
Business Plan (Pet Bottle)
Business Plan (Pet Bottle)
GROUP NO : 1
Group Members: ID:
Dear Madam,
We are very glad to let you know that, we have already completed the Business
Plan that you assigned us as a partial fulfillment of the course of
Entrepreneurship Development; MGT 360. During preparing this plan we tried
our best to make it rich covering the all-concerning matters. We believe the report
will at least give you a brief picture about proper Business Plan. Now we humbly
request you to accept the Business Plan for your favorable solicitation.
In this regard, we once again like to show our deepest gratitude to you to provide
the opportunity of preparing this Business Plan. Thank you very much.
Sincerely yours
One of the most pleasant parts of submitting a report or a project is the opportunity to
thank those who have contributed to it. Unfortunately the list of expression of thanks no
matter how extensive is always incomplete and inadequate. This acknowledgement is no
exception.
We are taking this privilege to deliver our gratefulness to each and every people who are
involved with us in every phase of our life.
Firstly, we are grateful to our parents without them we cannot be here. Then we sincerely
acknowledge our debt to our faculty Ms. Jafrin Farid for her valuable counseling towards
the improvement of the plan. Without her encouragement this would have been impossible.
She is a very helpful and friendly person and been always there, where we needed her.
Thanks must go to our friends whose unflagging patience and astounding capacity for
creative work and long hours made the work both possible and successful- under the
pressure of impossible deadlines.
Once again thanks to those who have helped us to improve the report with various
advices.
Table of Contents
Part Page
EXECUTIVE SUMMARY IV
1.0 INTRODUCTION 1
5. OVERALL STRATEGY 13
11. CONCLUSION 38
EXECUTIVE SUMMARY
PET bottles have become highly popular packaging for many kinds of liquid
products such as soft drinks, drinking water, cooking oil because of its strength,
BANGLA Pet Bottle manufacturing Company is planning start its way with a
view to manufacture pet bottles in Bangladesh. At the initial stage, we are going
to launch two distinct lines of bottles-250 ml, 500ml, 1-liter, 1 1/2 liter & 2-liter
bottles.
Financial argument
Fixed Cost
Variable Cost
Break even analysis: we will reach at break even point after 3.112 Years when
Marketing Aspect
Market growth rate: 10% each year.
Customer Considerations.
Promotional Strategy: As the target customers of our company are the business oriented
customers or B2B business clear cut objectives and a sharp focus on target are necessary
for an effective promotional campaign.