ON

BUYING BEHAVIOUR OF
DISTTRIBUTION CHANNEL
MANAV BREWERIES PVT. LTD.
SUMMER TRAINING PROJECT REPORT SUBMITTED TOWARDS PARTIAL
FULFILLMENT OF PGDM (Post Graduate Diploma in Management)

UNDER THE GUIDANCE OF UNDER THE SUPERVISION OF

DR. K K GARG (HOD) MR. RAKESH DHAWAN (HEAD OF S&M)
MR.VIVEK SRIVASTAVA MR. MANOJ BHARDWAJ(ASM)
FACULTY OF GNITCM MANAV BREWERIES PVT. LTD.

SUBMITTED BY
DEEPAK KUMAR KESHARWANI
PGDM (2009-11)
GNIT COLLEGE OF MANAGEMENT
(APPROVED BY AICTE, MINISTRY OF HRD, GOVT. OF INDIA)
PLOT NO- 6C, KNOWLEDGE PARK-II, GR. NOIDA (U.P)
 DECLARATION

I Deepak Kumar Kesharwani declare that the Project Work entitled “ BUYING BEHAVIOR
ON DISTTRIBUTION CHANNEL” is my own work and has been conducted under the
supervision of Mr. Rakesh Dhawan (Head Of S&M) and Mr. Manoj Bhardwaj, Area Sales
Manager, MANAV BREWERIES Pvt. Ltd. . I have put 45 days attendance with supervisor at
the center.

I further declare that to the best of my knowledge, the Project does not contain any part of
any work which has been submitted for the award of any degree/diploma either in this College or
anywhere else.

Signature of candidate
 CERTIFICATE OF THE FACULTY SUPERVISOR

DR. K. K. GARG (HOD)

&

VIVEK SHRIVASTAVA (FACULTY OF MARKETING)

GNIT-College of Management

This is to certify that the work entitled “BUYING BEHAVIOUR OF DISTTRIBUTION

CHANNEL” is a piece of summer internship work done by Deepak Kumar Kesharwani under my
guidance and supervision, for the partial fulfillment of award of PGDM of GNIT College Of
Management, Greater Noida. To the best of my knowledge and belief the Project work -

(1) Embodies the work of candidate himself/herself.

(2) Has duly being completed.
(3) Fulfills the requirement of the ordinance relating to the PGDM of the College.
(4) Is up to the standard both in respect of contents and language for being referred to
the examiner.

Signature of Faculty Supervisor