Professional Documents
Culture Documents
Tabrez 1
Tabrez 1
Tabrez 1
2. Format
2. Location
3. Vendor Relationships
Times Square
New York City
Facts about the Store
• Opened: November 2001
Advantages: Drawbacks:
High Pedestrian Only a few retailers
Traffic in the area
Prime tourist Warner Bros. Studio
attraction area Store 1 block away
No longer a “seedy” closed one month
arear before Toys’
opening
So Why Times Square
• Wants to change “store image”
Old Image: unimaginative, crowded, an
“ordeal for parents”