Executive Development Programme for Dairy Professionals (EDPDP)

The dairy sector in the India has shown remarkable development in the past decade and India has now
become one of the largest producers of milk and value-added milk products in the world. The dairy sector
has developed through co-operatives in many parts of India. India’s modern dairy sector has expanded
rapidly. From an insignificant 200,000 litres per day (lpd) of milk being processed in 1951, the organized
sector is presently handling some 20 million lpd through over 400 dairy plants. So, there is an immediate
need for professionally qualified dairy mangers in the sector. National Dairy Development Board is
launching New Generation Cooperatives Initiatives across states and Cooperative Milk Marketing
Federations and their member Unions in Gujarat, Karnataka, Kerala, Rajasthan, Punjab, Haryana, Uttar
Pradesh, Bihar, Maharashtra and Madhya Pradesh etc., are also looking for such managers.

Keeping in view such scenario, IRMA is launching an Executive Development Programme for Dairy
Professionals (EDPDP) of one month duration to improve managerial capabilities of the professionals
working in the dairy sector. This is for sponsored candidates from Milk Marketing Federations like
GCMMF, KMF, RCDF, PCDF, etc.; their member Unions and dairy promoting agencies like NDDB.

Overview of Executive Development Programme for Dairy Professionals (EDPDP)

Objective: To develop managerial capabilities of the existing employees working in Milk Marketing
Federations, Unions, Producer Companies and other Dairy promotional organisations
Programme: Programme will be of one month duration comprising of foundation, functional area and
integrative modules.
Eligibility: Any employee with 50% aggregate marks in graduation in any discipline sponsored from
among existing employees or newly recruited persons by any one of the organizations
mentioned in the objective.
Total Intake: 25 – 30 participants
Pedagogy: Classroom sessions will be interactive using case analysis, small group exercises, role
plays, and other experiential learning tools apart from lecture based discussions. Small
group assignments, presentations and project work including visits to local dairy
institutions are integral part of the programme
Tuition Fee: The fee for the programme will be Rs. 50,000/- per participant. The tuition fee will include
the cost of teaching materials, board and lodge facilities.

Institute of Rural Management

 Executive Development Programme for Dairy Professionals (EDPDP)

List of Modules
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Modules Sessions
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I. Perspective Building [1.5 Credits]

1. Collective Action and Leadership [CAL] 05

2. Governance and Management of Collectives [GMC] 10

II. Functional Competencies [4.5 Credits]

3. Accounting in Dairy Management (ADM) 05

4. Costing and Control Systems [CCS] 05
5. Finance in Dairy Management [FDM] 10
6. Marketing in Dairy Management [MDM] 10
7. Production operations in Dairy Management (PDM) 10
8. Managing Human Resources [MHR] 05

III. Analytical Competencies [2 Credits]

9. Social Analysis for Dairy Business [SADB] 05

10. Economic Analysis for Dairy Management [EADM] 05
11. Market Analyses for Dairy Business [MADB] 05
12. Quantitative Analyses for Dairy Business [QADB] 05

IV. Integrative Learning [2.5 Credits]

13. Information Systems in Dairy Management [ISDM] 10

14. Supply Chain Management in Dairying [SCMD] 10

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25 Working days 25days*4 sessions per day= 100 sessions for Teaching
04 Working days 1 Session per course = 14 sessions for evaluation
01 Working day = 04 sessions for orientation

Exposure to participants will be given on IT infrastructure specially, groupware (Microsoft Office /open
source, SPSS etc.), firmware like Tally etc. during the entire programme progressively with Laboratory
focus.
For Further Information Contact:
Coordinator
Executive Development Programme for Dairy Professionals
PB 60, Institute of Rural Management (IRMA)
Anand 388 001 Gujarat, India Website: www.irma.ac.in email: gmpdp@irma.ac.in

Institute of Rural Management

 Executive Development Programme for Dairy Professionals (EDPDP)

Perspectives (I)
Integrative (IV)
Building
Learning

EDPDP
For
Enhancing Value chain

Analytical(III) Functional (II)

Competencies Competencies

Qualities
Innovation, professionalism, and Participation

I. Perspectives Building: Understanding context of dairying (global, national, regional, local);

value additions in dairying (economies of scale, scope, integration); role of intermediaries in the
value chain; role of collectives; professional ethics, and participation. [2 credits]
Non-Credit Module: One Week of Orientation to the Programme and Dairying
(Technology, DCS, Union and Federation)
II. Functional Competencies: Value chain strategy issues in production (household/collectives),
collection, logistics, processing, and marketing. Organizing factors of production to contribute to
value chain (HR, Materials, Finance, and Information etc.). [6 credits]
III. Analytical Competencies: Business, Economics and Social Value Analyses (modelling and
decision making) [2 credits]
IV. Integrative Learning: Integrated Supply Chain (ERP, E-Business, Balanced Scorecards),
Assessment and modelling of forward and backward integration; Sustainability Factors
(economical, social, ecological etc..), Innovation. [2 credits]

Institute of Rural Management

 Executive Development Programme for Dairy Professionals (EDPDP)

Brief Descriptions
Perspectives Building Courses [2 Credits]

Collective Action and Leadership [CAL] -05 Sessions

Logics and conditions for collective action; institutional economic theory of collectives, agency theory, transaction cost
economics, game theory and robustness of reciprocity; leadership and its role in collective efforts; Illustrative cases
from dairy farmers' movements, and co-operatives.

Governance and Management of Collectives [GMC] – 10 Sessions

Emergence, endurance, and growth of collectives and their federations in dairying under different domain
conditions; Relevance of Mary Parker Follett’s ideas and conscientisation processes in organizing,
mobilizing and management of collectives; Anand Pattern Dairy Cooperatives and milk producer
companies, performance evaluation of dairy cooperatives and milk producers companies, design issues-
membership, governance, operating systems and capital structure - in dairy cooperatives and milk
producers companies

Courses for Functional Competencies [5.5 Credits]

Accounting in Dairy Management (ADM) – 05 Sessions

Accounting as a language of business; framework of Accounting Concepts; Standards; and Policies that
govern the mechanism of accounting; entire process of accounting - starting with recording of
transactions; followed by preparation of the statements; ending with analysis and interpretation of the
statements in dairy organisations. ;

Costing and Control Systems [CCS] – 05 Sessions

Tools and techniques for determining costs of products; processes and services; cost concepts for
managerial decisions; budgeting and control functions in dairy management; flexible budgeting; standard
costing and analysis of variances; responsibility centres and transfer pricing as applicable to dairying.

Finance in Dairy Management [FDM] – 10 Sessions

Understand, analyse and interpret the data contained in the financial statements for improved decision-
making; Concepts and methods related to financial analysis; forecasting cash and working capital flows;
capital investment analysis/capital budgeting techniques; cost of capital; capital structure; and operating
and financial leverage; working capital management; concepts of risk and return as relevant and
applicable to dairying.

Production Operations in Dairy Management (PDM)- 10 Sessions

Criticality of production operations management in dairying;; work measurement; methods improvement;
location and layout; capacity planning; materials management; planning and scheduling. OR techniques
like linear programming and its variants like transportation problems and assignment problems; queuing
theory/waiting-line models; integer programming; goal programming; applications of OR techniques to
issues connected with dairying; Quality concepts, Principles from Taguchi and Deming etc., statistical
tools for quality control, Quality standards in dairying and TQM

Institute of Rural Management

 Executive Development Programme for Dairy Professionals (EDPDP)

Marketing in Dairy Management [MDM]-10 Sessions

Marketing concept; Individual components like product; price; promotion and distribution; dairying related
illustrations; viewpoints and caselets; integrative concepts like positioning; segmentation; branding;
advertising campaigns and marketing planning for milk and dairy products.

Managing Human Resources [MHR]-05 Sessions

HRM practices in dairying; different functions of human resource management in dairy organisations;
such as; HR Planning; Managing Employee Motivation; Handling of Employee Grievances; Performance
Evaluation; Safety and Health; Employee Welfare;

Courses for Analytical Competencies [2 credits]

Social Analysis for Dairy Business [SADB]: 05-Sessions

Dairying as an instrument in promoting gender, socio-economic and political empowerment and equity in
rural society; Conceptual clarity about institutional structures; construction of gender, empowerment and
equity issues in the context of dairying; analytical tools for critically examining social costs and benefits.

Economic Analysis for Dairy Management [EADM]-05Sessions

Basic economic concepts; principles and theories; applications in decision-making in the context of
dairying and dairy farming; tools and techniques of economic analysis; demand analysis; comparative
advantages in production and cost analysis; market structures; pricing methods; interlocking of factor,
product markets as relevant to dairying; economic theory of cooperatives.

Market Analyses for Dairy Business [MADB]-05 Sessions

Marketing research problem formulation in dairy sector; design issues in marketing research; sampling
and measurement; analysis of information and qualitative research; customer satisfaction; brand equity
measurement; industrial marketing; media and advertising research.

Quantitative Analyses for Dairy Business [SADB]-05 Sessions

Descriptive statistics and graphical presentation of data using MS Excel; basic probability concepts.
Cases, examples and illustrations to be drawn from dairying.
.

Courses for Integrative Learning [2.5 Credits]

Information Systems in Dairy Management [ISDM]-10 Sessions

Concept of data and information, management of information systems; system analysis and design; Skills
in using database management and networking infrastructure; Stages of information technology adoption
in dairy management; strategies and management of information technology; resources in dairy
management.

Supply Chain Management in Dairying [SCMD]-10Sessions

Concepts of supply chain and lean production systems; relevant supply chain frameworks for dairying,
supply chain infrastructure, role of IT in supply chain integration

Sustainable Dairying [SD]-05 Sessions

Institute of Rural Management