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Characteristics

• Few producers
• High level of market concentration
• Barriers to entry
• Oligopoly paves way for interdependent
pricing
• Homoge
Homogeneous Product
• Also known as identical product
• Includes raw materials like aluminum , copper ,
steel , petrol , etcetera .

• Cement can be considered as homogeneous


product.

• Used by other industries for manufacturing their


product.
Few large producers and many buyers

• Usually 3, 4 or 5 firms occupy the market


- Askari cement , DG cement, Lucky
Cement, Maple leaf .
• 4 largest firms occupy 40% of market share
• Mergers
- Merger of Dadabhoy cement with Lucky
cement
Barriers to Entry
• New firms have low market share and have to produce at
higher price

• Huge setup cost

• Government Regulations

• Cartels

• Brand loyalty
Interdependent Pricing
• Each firm takes into account the likely
reactions of other firms in the market when
making pricing and investment decisions.

• Keeping price rigid

• If a firm reduces product price others follow


suite and cut down their price as well.

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