EXCELSIOR COMMUNITY COLLEGE

SUMMER SEMESTER 2010

INTRODUCTION TO MANAGEMENT
YEAR ONE

Course Work - Unit 5

Objectives: 1, 2, 3 & 5

Group Assignment

Identify a company in Jamaica that endorse corporate social responsibility

and investigate the following:

• The stakeholders
• The type of social responsibility
• The applicability of the theories on social responsibility to the
organization
• The competitiveness of the company in a globalize economy

1. Identify the four major stakeholders 2mks.

2. Describe the type/s of social responsibilities that the entity is engaged in.
4mks

3. Recommend two other social responsibilities that the organization could

pursue. 4mks

4. Discuss the extent to which any of the following theory/s (Andrew

Carnegie, Milton Fried, Archie Carroll, and Robert Ackerman), support or
contradict the organization’s position on social responsibility.
10mks.

5. Discuss the Importance of the organization’s corporate social

responsibility to the competitiveness of the organization in a globalized
economy. 8mks

Requirements
 Research should adhere to APA guideline.
 No more than 5 persons to a group.
 No two groups must use the same organization.
 Submit the names of the group members and the organization chosen
to your lecturer.
 You are required to submit a hard copy on the day of the presentation.
 Presentation values 40 marks
MARKS SCHEME
 Content 28 mks
 Use of English 5 mks
 Use of Technology/Presentation aids /Creativity 5 mks
 Organization and flow 5 mks
 Audience Engagement and Participation 5 mks
 Team Work and time management 5 mks