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Media Cost Estimation
Media Cost Estimation
Rajiv Gandhi Handicraft Bhawan consists of 15 different showrooms managed by
different agencies namely Craft Council of India (KAMALA), Tribes India( TRIFED),
NEHHDC ( PURBASHREE), SARAS (MOHA- Ministry of Rural Development), SEWA (Self
Employed Women’s Association) , EPCH, Handloom House, FDDI, Sikkim, Chhattisgarh
state emporium (SHABARI), Uttarakhand, Goa, Jharkhand (JOHAR), Industree (Mother
Earth) and COHANDS.
There is ample space in front of showroom to organize live demonstrations wherein
artisans work on their crafts. The details regarding this can be worked out in
consultation with each of the fifteen different showrooms operating in the Rajiv Gandhi
Handicraft Bhawan. There is also an oppurunitiy to organize cultural events in the
evenings.
MEDIA COST ESTIMATION
S.No. Media Dates’2010 Rates Total
(In Rs. Lakhs)
Newspapers
1 Times of India 27/09,04/09,09/10 ½ page @30lac Ad on Page 90.00
5
2 Hindustan Times 26/09,03/09,08/10 ½ page @25lac Ad on Page 75.00
5
3 Navbharat Times 26/09,03/09,08/10 ½ page @09lac Ad on Page 27.00
5
Magazines
4 India Today 25/09, 04/10 Full Color Page @ 9 lacs 18.00
5 Outlook India 25/09, 04/10 Full Color Page @ 2.75 lacs 4.50
In-flight Magazines
6 Swagat October Issue Full Color Page @ 3.60 lacs 3.60
7 Jet Wings October Issue Full Color Page @3.00 lacs 3.00
10 Bus Shelters In the month of October only 20@ 0.75 lacs each 15.00