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02 Eng ATOMEXPO Siemens May27 2009 Final
02 Eng ATOMEXPO Siemens May27 2009 Final
Россия, Москва
26-28 Мая 2009
EPC Contracting Strategy
balancing Risk & Rewards
for Customers and Contractors
Москва, 2006
Historic Development of
World Power Plant Market Since 1950
GW/a
Extraordinary growth in
300 Europe, Russia, China,
Middle East and RSA
Slow down due to
Drivers,
lower consumption
250 growth, high uncertainties
Market boom in
S/E Asia backlog? • Economic growth
replaced by US- • Energy prices
200 boom • Ecology awareness
Penetration of Overestimation • Power plant types
nuclear power of demand, • Commodity prices
150 impacts of oil
price crises • Liberalization
• Customer behavior
100 Steep rise in • Replacements
power demand Fossil Market >100MW
• Regional markets
Renewables
• Grid extension
50 Renewables • Production
All Types Hydro
Hydro
Unit Size > 1 MW capacity
Nuclear
0
Source: Siemens Energy GS4
1950 1960 1970 1980 1990 2000 2010 2020 Base Case scenario
Status: April 2008
- Current EPC business models need to be rethought by industry e.g. -> EPC-M
- Develop alternative business models - Siemens is strengthening it’s product business by
providing pre-engineered product packages to the market.
Москва, 2006
%
Extended
business from Siemens
Power
Power
Power
Power
Island
Entire
Block
Train
Plant
xa -Models:
Customer award for an EPC full
Entire PP
1 2a 3a 4a
scope delivery will be served
Partner needed from Siemens and a partner
(e.g. EPC Consortium).
2b
xb - Models:
Customer awards reduced
3b scope. Integration to complete
Reduced scope
Москва, 2006
%
Москва, 2006
Standard scopes of supply
including SGT5-PAC 4000F multi-shaft plants
Manufacturing and delivery Cycle optimization / System inegration / Complete ЕРС turn key
Manufacturing solution Optimized solution delivery of the plant
Москва, 2006
Flexible Approach
to balance Risk Sharing
Sales Model
(Customer Value) ee
lluu
g VVaa
c
c iinngisskk Full Scope EPC
l aannd RRi
e
e
a l
bba aannd Turnkey
RR
Power Block
Power Island
Shared Risk
Focus
Focus on
on Customer
Customer Value
Value and
and balanced
balanced risk
risk
Москва, 2006
Partnering Initiative:
Selected EPC partners worldwide
Techint AE&E
Boiler Water Island
AE&E AE&E Enka
IHI Sidem AE&E
Duro Felguera Fluor SNC Enka
Doosan Babcock Doosan Water Gama
Iberinco Bilfinger Berger Gama Metka Enka
Burmeister & Wain Fisia Metka
Bilfinger Berger Kentz Bilfinger Bergar Metka
Hitachi Zoosen
GS E&C
Daewoo
Daelim
Posco E&C
Hanwah E&C
SK E&C
Aker Kaeverner
Kiewit
Worley Parsons
Fresh Meadow
BE&K Marubeni
Samsung
Al Ghanim Daewoo
ASTE GS E&C
ETA Sumitomo
Doosan Heavy YTL
Samsung CTCI
Daewoo
Orascom Marubeni
Fluor HHI
Duro Felguera YTL
Bilfinger Berger HDEC
Daewoo L&T
YTL SNC
SNC John Holland Daelim
Bilfinger Berger Techint Sumitomo Samsung
Partner with SAG experience Bold Strategic Partner
Iberinco Al Rahji
Partner w/o SAG experience Normal Project Partner NCC Saudi
Techint
Source: Partnering Initiative
Москва, 2006
Partner co-operation program
covers full life cycle of partner relationship
Identify Partners Perform partner Partner agree- Execute executive First project in
with sales for workshop, discuss ment signed and relationship mgt., implementation
regions and experience and projects identified projects deve- as per partnering
countries find common ways to bid together loped together, agreement,
Collect feedback for future coope- Co-operation first bids prepared regular feedbacks,
from existing ration, identify development on the basis of evaluation of the
projects with the co-operation plans detailed and partnering agreed co-
partners development plan tasks allocated agreement operation
and sign a MOU development
Get partner Dedicated Liaison
plans (1 p.a.)
consent in taking manager
part in program identified.
Москва, 2006
ATOMEXPO 2009
Россия, Москва
26-28 Мая 2009
Thank you
for your attention
Москва, 2006