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Consumer Preference For

Different Telecom Operator (India)

Sample Size 200


  Frequency
Male 152
Female 48
   
Total 200

Female; 48

Male; 152

consumer preference telecom operator

Gender/ Airtel Bsnl idea reliance Voda Tata total


compan phone indicom
y
Male 52 12 13 37 37 1 152
female 8 4 9 10 8 9 48
total 6o 16 22 47 45 10 200
2. Testing of hypothesis:
Ho: Null Hypothesis There is no association between Male Preferring Telecom Operator

and Female Preferring Different Telecom Operator in India

H1: There is association between Male preferring Telecom Operator and

Female Preferring Telecom Operator

3. Level of significance = 5%

4. Test statistic: ᵡ2 = Σ(o-e)2/e


Where, O = Observed frequency

E = expected value

5.caluculation:

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