How Can Eddie Murphy use a four letter word

and make you laugh?

 The Magic of Rapport
How Can Eddie Murphy use a four letter word
and make you laugh?
 What is being Transmitted?

• 7% - words
• 38% - Tone of Voice
• 55% - physiology or body
 Dr. Milton Erickson

Best Way to Achieve Rapport

- Mirroring or
- Creating common physiology with
that person
Words Conscious Mind

Physiology UNCONSCIOUS MIND

 So what’s the brain Thinking?
THE BRAIN
Hey, this person’s like
me.
He must be okay.
 The Magic of Rapport
Attraction = Bond

Unconscious Bond is EVEN MORE EFFECTIVE

Why?
Because you are not aware of anything but the
bond that’s been formed.
Strong bond
//So now, How to do that?
• Tonality & • Favourite words
phrasing • Breathing
• Pitch pattern
• How fast he talks • Body language
• What sort of • Facial
pauses he makes expressions
• Volume • Hand gestures
 Representational System

Visual

Auditory

Kinesthetic
 GENERIC

I UNDERSTAND YOU
 VISUAL
• I SEE YOUR POINT
 AUDITORY
I hear what you are saying
 KINESTHETIC
• I feel that I am in
touch with what
you are saying
Generic Visual Auditory Kinesthetic
Do you I want you to I want to make I want you to get
understand take a look at this loud and a grasp on this
what I am trying this clear
to communicate

I know that to I know beyond a That That

be true shadow of a information is information is as
doubt that that accurate word solid as rock
is true for word
I am not sure That is pretty That doesn’t I am not sure
about that hazy to me really ring a bell I’m following
you
I don’t like what I take a dim That does not What it boils
you are doing view of your resonate with down to is that
perspective me at all what you are
doing doesn’t
feel right to me