Professional Documents
Culture Documents
POM Project
POM Project
• Executive Summary
• Business Overview
o Product line
o Target Market
• Organizational Strategies
o Business Strategy
o Learning and Development Strategy
o People Management Strategy (Employee involvement and communication
strategy)
o Leadership and Management Strategy
• Conclusion
Sales & Marketing
• Executive Summary
• Business Overview
o Product line
o Target Market
• Organizational Strategies
o Business Strategy
o Learning and Development Strategy
o People Management Strategy (Employee involvement and communication
strategy)
o Leadership and Management Strategy
o Overview
o Management Style
o Marketing Tools
o Competitor Analysis (2,3 products)
o Market Share
o Sales Network
o Customer Services Practices
o Customer Satisfaction (Prepare a form)