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THEWHI

SKYI
NDUSTRYI
NAGLASS
Wit
hit
sori
ginsi
nthe1870’sOldSpeci
alWhi
sky,Johnni
eWal
kerBlackLabelbecame“Bl
ackLabel
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Acont i
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k ywri
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BEAUTI
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GLOBALREACH
Theori
ginsofJohnni
eWal k
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ackLabelgobacktowhenJohnWal ker’
ssonAlexandert
ookoveri
n1857.Real
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ssignat
ures
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e.Andin1867hecopyri
ghted‘
OldHighl
andWhisky’
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oday’
sJohnni
eWalkerBlackLabel
.By1889,JohnWal ker&Sonshadbusinesseses
tabl
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shedinLondon,SydneyandPar i
s,and
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edaswi del
yasSouthAfr
ica,Americ
aandIndi
a.Atthatt
ime,f
ewbrandshadsuchbreadthofdi
str
ibuti
on.

J
OHNNI
EWALKER®,REDLABEL,BLACKLABEL,GREENLABEL,GOLDLABEL,BLUELABELandt
heKEEPWALKI
NG wor
ds,t
hest
ri
dingf
igur
edevi
ceandas
s oc
iat
edl
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etr
ademar
ks.
©J ohnni
eWal
ker&Sons2008.

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