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http://edition.cnn.com/2011/TECH/social.media/01/05/netiquette.digital.mistakes/index.html

1/ Analyzing the audience and purpose of this article

The newspaper is written for general reader. It aims to help people know about 7 digital
mistakes to avoid in 2011. Nowadays, people have many digital devices, so it is important to
know digital mistakes to avoid. Furthermore, this news is about 2011, this mean that no one
know this mistake before. Because above reasons, this news is satisfy curiosity and for self-
interest of the reader

The reader’s education: This news is for general reader with many educational
backgrounds. And the kind of sentence structure and length to use in this newspaper is quite
basic. It’s really a good point. Furthermore, this news is posted on an website, the reader is
people who are familiar with the computer and the internet. It help the reader is easy to
understand the content of this news. In conclusion, the author of this article is know the reader’s
education well and the article provide to reader a lot of information

About the reader’s personal preferences: The new is not really success in this respect.
Some personal don’t like emotional icon such as “”.They can think that it look like an amateur
author. The author of this article finishes a sentence with "" twice in one paragraph. So some
reader can stop read this news.

In reader’s attitudes respect, the reader is neutral. This article satisfies the reader’s needs.
All vocabulary, level of detail and organization are appropriate except two emotional icons

2/ Analyzing the way the author organize information in his article

The author chooses a basis of classification that fits his purpose, the author give seven
mistakes which exist from email, forum to Facebook. All involve to digital life. There is a good
thing in this article which is using one basic of classification at a time. The author only gives
mistake in communication of digital life. Before telling seven mistakes, the author writes “Say it
with me, now. In 2011, I will not ...”. It helps the article to avoid overlapping

In this article, seven mistake is arranged in a logical sequence, the author begin with the
least common (an unspeakably rude e-mail ) to the most common (using smartphone during
dinner).

3/ Conclusions about this article

In summary, although the article have small mistake in reader’s personal preferences, it is
still a success article. By understanding its reader characteristic, using appropriate vocabulary
level and sentence structure, the article is quite easy to read and. It provides many useful
information – 7 mistakes in digital to avoid in 2011.