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COMPARATIVE STUDY OF PROBABILITY

AND NON PROBABILTY SAMPLING


TECHNIQUES
NON PROBABILITY SAMPLING TECHNIQUES
BASIS CONVENIENC JUDGEMENT QUOTA SNOWBALL
E
TIME QUICK AND QUICK ---SAMPLE SPEEDY DATA VERY SPEEDY
CONSTRAINTS CONVENIENT BASED ON HIS/HER COLLECTION. ALSO
AVAILABILITY OF JUDGEMENT DEPENDS WHETHER
DATA CONVENIENCE OR
JUDGEMENT TECHNIQUE
USED AFTE QUOTA SET
SIZE OF CAN BE LARGE MAY OR MAY NOT BE SIZE IS ALREADY REDUCED SAMPLE
SAMPLE LARGE DECIDED ACCORDING TO SIZE BECAUSW
QUOTA SET EACH SAMPLE
ELEMENT CAN
BRING MORE
SAMPLE ELEMENT
COST VERY LOW MODERATE MODERATE LOW
USAGE EXTENSIVE USE AVERAGE USE VERY EXTENSIVELY USED IN SPECIAL
USED SITUATIONS
REPRESENATIO MAY NOT BE GOOD LESS THAN FULLY MORE REPRESENTATIVE NOT A GOOD
N REPRESENTATIVE REPRESENTATIVE IF JUDGEMENT USED REPRESENTATION
DUE TO SELF THAN CONVENIENCE BEACAUSE SAMPLE
SELECTION BIAS. MAY BE SIMILAR
SUITABLE-- ANY EXPLORATORY PRECASTING RESEARCH REQUIRING RESEARCH ON
EXAMPLE RESEARCH ELECTION RESULT OVER MARKETING A
REREPRESENTATION OF MAHOGANY
SUBGROUP—UNDER CROQUET SET FOR
REPRESENTATION OF SERIOUS ADULT
ANOTHER SUB GROUP PLAYERS.
PROBABILITY SAMPLING TECHNIQUES
BASIS SIMPLE RANDOM SYSTEMATIC STRATIFIED CLUSTER MULTISTAGE
REPRES MOST LIKELY TO INITIAL STARTING SIMPLE RANDOM THE PURPOSE IS TO INVOLVES 2 OR
ENTATI YIELD A SAMPLE POINT IS SELECTED SUBSAMPLES ARE SAMPLE MORE STEPS
ON THAT TRULY BY A RANDOM DRAWN FROM ECONOMICALLY WHILE THAT COMBINE
REPRESENTS THE PROCESS,AND THEN WITHIN DIFFERENT RETAINING THE SOME OF
POPULATION. BUT IT EVERY Nth NUMBER STRATA THAT ARE CHARACTERISTICS OF A PROBABILITY
DOES NOT ON THE LIST IS MORE OR LESS PROBABILITY SAMPLE. TECHNIQUES.
GUARANTEE THAT SELECTED. WHEN EQUAL ON SOME GROUPS OR CHUNKS OF
EVERY RANDOM THE ELEMENTS ARE CHARCTERISTIC. IT ELEMENTS THAT,
SAMPLE PERFECTLY ORGANIZED IN PROVIDES THE IDEALLY, WOULD HAVE
REPRESENTS THE SOME KIND OF ASSURANCE THAT HETEROGENEITY
POPULATION CYCLE OR PATTERN, THE SAMPLE WILL AMONG THE MEMBERS
IT WILL NOT GIVE A ACCURATELY WITHIN EACH GROUP
REPRESENTATIVE REFLECT THE ARE CHOSEN FOR
SAMPLE. POPULATION ON THE STUDY IN CLUSTER
BASIS OF CRITERION SAMPLING.
OR CRITERIA USED
FOR STRATIFICATION.

COST HIGH MODERATE HIGH LOW HIGH


USAGE FREQUENTLY USED IN MODERATELY USED MODERATELY USED FREQUENTLY USED FREQUENTLY
ALL THE CASES OF USED
RANDOM SELECTION

SIZE LARGE—UNKNOWN LARGE—NEED OF LARGE—PRIMARY ESTIMATED VERY LARGE


SIZE SAMPLE SIZE AND VARIABLE SHOULD POPULATION MAY BE
POPULATION SIZE BE IDENTIFIED LARGE

SUITAB RANDOM DIGIT COLLECTING TO STUDY A CERTAIN AREA SAMPLING— ESPECIALLY IN


LE- DIALING & INTERNET INFORMATION POPULATION WHEN NO LIST OF NATIONWIDE
EXAMPL SAMPLING PERIODICALLY- SUBGROUP SAMPLE POPULATION IS SURVEYS
E RETAIL SALES AVAILABLE

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