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Operations Management, Operations Management and Decision Making
Operations Management, Operations Management and Decision Making
Operations Management, Operations Management and Decision Making
A. B. M. Rashed Mahmud
ROLL NO: D- 080001
MBA, 3rd SEMESTER
IBA, RAJSHAHI UNIVERSITY
Operations management is the management of that of an organization
that is responsible for producing goods and services.
Marketplace
Corporate Strategy
Operations Management
Outputs
Inputs
People Plants Parts Processes
Material Product
Planning and Control Systems Services
Customers
Production Systems 4
The marketplace ( the firm’s customers for its products or
services) shapes the firm’s corporate strategy. This strategy is
based on the corporate mission and in essence, it reflects how
the firm plans to use all its resources and functions ( marketing,
finance and operations ) to gain competitive advantage.
The operations strategy specifies how the firm will employ its
production capabilities to support its corporate strategy.
( Similarly, the marketing strategy addresses how the firm will
sell and distribute its goods and services, and the finance
strategy identifies how best to utilize the firm’s financial
resources.)
Management decisions can be divided into three broad areas:
6
The strategic issues are usually very broad in nature addressing such
questions as: How will we make the product ? Where do we locate
the facilities ? How much capacity do we need ? etc.