The document outlines a fundraising strategy for the organization SALAAM BOMBAY that includes 3 main processes: 1) Understanding SBF's structure, goals, and USP, 2) Creating a complete list of potential corporate donors through research, and 3) Defining engagement approaches with corporations, foundations, and individual donors around key issues. The outcome of the research is a shortlist of potential partner organizations and insight into SBF's goals to prepare effective pitches for funding.
The document outlines a fundraising strategy for the organization SALAAM BOMBAY that includes 3 main processes: 1) Understanding SBF's structure, goals, and USP, 2) Creating a complete list of potential corporate donors through research, and 3) Defining engagement approaches with corporations, foundations, and individual donors around key issues. The outcome of the research is a shortlist of potential partner organizations and insight into SBF's goals to prepare effective pitches for funding.
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The document outlines a fundraising strategy for the organization SALAAM BOMBAY that includes 3 main processes: 1) Understanding SBF's structure, goals, and USP, 2) Creating a complete list of potential corporate donors through research, and 3) Defining engagement approaches with corporations, foundations, and individual donors around key issues. The outcome of the research is a shortlist of potential partner organizations and insight into SBF's goals to prepare effective pitches for funding.
Copyright:
Attribution Non-Commercial (BY-NC)
Available Formats
Download as DOCX, PDF, TXT or read online from Scribd
Name of the Programme Activity Impact/Outcome/Result
N Organizatio n
1 SALAAM Creating a comprehensive long-term 1) As a result of the
BOMBAY fund raising strategy for the research docs prepared, organization number of organizations have been shortlisted Process: which can form a partnership with SBF, to 1. Understanding the structure of SBF achieve its goals. a. Sit with product heads 2) Research docs help SBF b. Defining USP to recognize the c. Working out on products organization’s goals, 2. Corporate Universe objectives etc and be a. Drawing a corporate list (first draft prepared before making a provided by SBF, based on our Low pitch. hanging fruit) b. Creating a complete research list, based on SBF’s closet funding opportunities c. Structuring a framework to conduct research on ‘donor phiolosophy’ 3. Engagement (corporate and individual) a. Define the issues to research b. Find the large foundations which work within the issue c. Corporates which work with those foundation and the funding models d. Individual donors, and how the foundation taps into that source e. The direct link between individual donor and the issue, as well as the direct link between corporate and the issue (these are not rooted through the foundation, which we have identified on step 2)