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White Paper

Intel Information Technology


The Business Case for WiMAX
Computer Manufacturing
WiMAX
in the Enterprise
To offer high-speed network access at home for employees in countries where wired
broadband services are not widely available, Intel IT worked with commercial providers to run
trials of fixed-point Worldwide Interoperability for Microwave Access (WiMAX) services. We
found that migrating the heaviest users of dial-up services at three sites in Costa Rica, Ireland,
and the Philippines could save USD 388,000 per year in remote access costs. We estimated the
value of productivity improvements due to time savings for the 130 trial participants at USD
122,000 to USD 535,000 per year, or a potential USD 8.1 million to USD 35.3 million per year
if the service were deployed to all Intel laptop users currently using dial-up.

Ian Soanes, Michael Young, Dvir Ben-Ari, and Jaye Matthews, Intel Corporation

February 2007

IT@Intel
White Paper The Business Case for WiMAX in the Enterprise

Executive Summary
Intel employees worldwide increasingly need high-speed network access at home to
facilitate working in global markets and in geographically dispersed teams, as well as
to help balance the demands of work and home. In markets where wired broadband
services are widely available, we have migrated many users from dial-up networking
to wired broadband for network access from home.
Migrating to WiMAX
generated productivity However, wired broadband services have not been widely deployed in emerging
improvements markets and less-populated areas, so many employees still rely on dial-up or, in
some cases, have no network access from home at all.
among the 130
trial participants We identified fixed-point Worldwide Interoperability for Microwave Access (WiMAX)
conservatively as a potential solution and worked with service providers to run trials of commercial
estimated at USD services in 2005 and 2006 for approximately 130 employees around Intel sites in
122,000 to USD Costa Rica, Ireland, and the Philippines.
535,000 per year.
We analyzed the potential cost savings and productivity benefits of migrating users
to WiMAX. Key findings included:
• Potential direct cost savings of USD 388,000 per year by migrating the heaviest
users of dial-up services at the three sites
• Productivity improvements for the 130 trial participants conservatively estimated
at USD 122,000 to USD 535,000 per year
• Potential productivity benefits of USD 8.1 million to USD 35.3 million per year by
migrating all Intel employees currently using dial-up

Trial participants saved about seven hours per week on average and worked an
additional eight hours per week from home. They continue using WiMAX and other
employees have since subscribed to the services. In the future, we expect to further
evaluate the potential of emerging mobile WiMAX services.


The Business Case for WiMAX in the Enterprise White Paper

Contents
Executive Summary ................................................................................................................................................ 2

Business Challenge................................................................................................................................................... 4

Solution............................................................................................................................................................................ 5
WiMAX Commercial Service Trial..................................................................................................................... 5
Site Selection.. ........................................................................................................................................................... 6
Service Provider Offerings.. ............................................................................................................................... 6
The Study.................................................................................................................................................................... 7
Results: ROI Analysis............................................................................................................................................. 7
Productivity Benefit Analysis........................................................................................................................... 8
Considerations.. ...................................................................................................................................................... 10

Conclusion.................................................................................................................................................................... 11

Authors.......................................................................................................................................................................... 11

Acronyms.. .................................................................................................................................................................... 11


White Paper The Business Case for WiMAX in the Enterprise

Business Challenge
Workers increasingly need high-speed network access at home to enable a flexible
approach to working in global markets, to facilitate working in teams that are
geographically dispersed in multiple time zones, and to help balance the demands
of work and home.

In mature markets, service providers have moved an emerging “on-the-move” lifestyle. In these
quickly to meet this demand by deploying fixed- regions, employees typically use cell phones to
line broadband services. Typically, employees call into meetings remotely but lack the ability to
in these mature markets were previously using access the network from home.
dial-up for network access at home and we have
Intel employees’ use of the corporate dial-up
been able to improve productivity by migrating
networking service in different countries reflects
many of them to wired broadband services.
the availability of broadband services and the
However, service providers have been slower to work-from-home trend. In some countries,
deploy wired broadband to more remote parts including the United States, the total number of
of emerging markets, despite demand from dial-up network minutes has declined as workers
multinational corporations and other businesses. switch to broadband connections. However, dial-
This is partly because it is difficult to justify the up use remains much higher in countries where
cost of providing infrastructure in difficult terrain broadband is not as widely available, as shown in
and less densely populated areas. As a result, Table 1. In Costa Rica, for instance, about a third
many Intel employees in these emerging markets of employees use dial-up networking and those
have lacked access to wired broadband services. employees each use more than 450 minutes per
month on average.
This presents a challenge to Intel: How do we
promote work-life balance in a global corporation WiMAX high-speed wireless services present one
when employees don’t have sufficient network possible solution to the problem. The availability
bandwidth at home? of fixed-point WiMAX equipment and early
deployment of services in several countries
This is an even more pressing issue when
provided Intel IT with an opportunity to see
employees don’t have land-based phone lines
whether these services could improve employee
at home. This is increasing in some regions of
productivity and cut communication costs.
Asia due to the lack of wired infrastructure and


The Business Case for WiMAX in the Enterprise White Paper

Table 1. Use of Dial-up Networking at Intel Sites


Employees Using Percent Using Minutes Used
Location of Site Total Employees Dial-up Service Dial-up Service per Month

United States 39,021 3,020 8% 1,289,620

Costa Rica 2,444 836 34% 392,131

Philippines 5,700 773 14% 374,859

Malaysia 6,747 1,218 18% 351,988

Ireland 4,117 789 19% 302,409

Solution
WiMAX Commercial However, the situation was more promising in

Service Trial other countries with high dial-up use. In Costa


Rica, Ireland, and the Philippines, service providers
We began by identifying countries in which there
already owned licenses for spectrum in the 3.4
was high potential demand for WiMAX, together
GHz to 3.6 GHz range. In Ireland, a service provider
with service providers capable of delivering
was already commercially deploying pre-WiMAX
commercial services relatively quickly.
equipment to residential and business users. Our
One criterion was availability of pre-WiMAX aggregate dial-up usage data indicated extensive
(untested) or WiMAX (compliant with IEEE 802.16 use of dial-up networking in all three countries,
2004) equipment designed to operate within the suggesting high potential demand for WiMAX.
spectrum that governments had licensed for that
To validate our selection, we compared our
purpose. When we began our evaluation in 2005,
aggregate dial-up usage data with surveys that
the equipment available used the 3.3 GHz to 3.6
analyzed the type of connectivity employees
GHz band. This meant that countries such as the
used when working at home. Intel employees
United States, Malaysia, and India, where this part
in Costa Rica and Ireland, where broadband
of the spectrum was not available for WiMAX,
availability is comparatively low, reported greater
could not participate in our early trials.


White Paper The Business Case for WiMAX in the Enterprise

reliance on dial-up services than employees in with download speeds starting at about 300
most other countries, as shown in Figure 1. kilobits per second (kbps) with a 50:1 contention
ratio for between USD 20 to USD 35 per month,
Site Selection as shown in Table 2. Initial cost of installation at a
customer’s residence was USD 500 to USD 800,
We selected three sites in Costa Rica, Ireland,
including external customer premises equipment
and the Philippines for our trials. These sites
(CPE) and setup. We determined that service
shared key attributes: Employees used dial-up
providers in each country were in a good position
networking extensively and there was a low
to provide a production WiMAX service with an
population density in the areas surrounding the
operating license for the required frequencies, a
sites with a corresponding low availability of
solid business plan with management support,
wired broadband. Each site employed several
funding, and long-term vision.
thousand people, as shown in Table 1. Many
employees at the Philippines site used cell Intel worked with each provider to help ensure
phones for communication from home due to a delivery of service with WiMAX-compliant
lack of landlines in the area. Up to 60 percent of equipment to our employees. In each country,
employees, depending on the site, had laptops we selected a WiMAX service that offered
that they could use to connect from home. adequate performance for our needs at the best
price. Because provider offerings varied among
Service Provider Offerings the different countries, these services ranged
from 384 kbps to 2 megabits per second (Mbps)
We analyzed service provider offerings in each
at various contention ratios.
of our selected countries. Providers typically
delivered synchronous or asynchronous services

100%
Dial-up through
a phone line
Cable modem
80 Don’t use a
computer at home
DSL
60 Can’t connect to
Intel network
from home
Other
40

20

0
China India Malaysia Israel Ireland Europe, United States Costa Rica Corporate
Middle East, Average
Africa

Figure 1. How Intel employees access the corporate network from home.


The Business Case for WiMAX in the Enterprise White Paper

The Study Cost Savings Analysis


We solicited participants for the trial by Dial-up access is charged by the minute, while
broadcasting e-mail messages to employees, WiMAX service has a fixed monthly cost. To ensure
by inviting specific dial-up users, and by word that we reduce communication costs by switching
of mouth as people discussed the trial. people from dial-up to broadband, we need to
Participants began using WiMAX between make sure that we migrate the right people—those
late 2005 and early 2006. who are heavy users of dial-up networking.

We analyzed data for approximately 130 For each country, we calculated the breakeven
participants, more than half of whom were in point for an individual user, defined as the
the Philippines. In Ireland, the number of number of dial-up minutes that cost as much as
participants was somewhat restricted by line- WiMAX service, as shown in Table 2.
of-sight limitations of the wireless technology Then, for each site, we considered two migration
that result in reduced performance when there scenarios based on these costs.
is not a direct, unobstructed path between
transmitter and receiver. This meant that only • Scenario A. Migrate only employees who use
about 70 percent of potential participants were dial-up heavily, defined as those who currently
able to receive service. In Costa Rica, participation use more than the breakeven number of dial-
was initially inhibited to some extent by the high up minutes. This scenario provides a direct cost
CPE cost. The number of WiMAX users in Ireland savings for each user we migrate.
and Costa Rica has continued to grow since this • Scenario B. Migrate as many users as possible
analysis was completed. without increasing monthly communications
costs. In this scenario, we migrate the heaviest
Results: ROI Analysis users and some who use fewer than the

We analyzed two aspects of ROI for the trials. breakeven number of minutes. Though this
scenario may not result in a direct savings in
• Potential cost savings due to replacing dial-up communications costs, it maximizes the potential
access with WiMAX productivity benefits of the migration because
• Improved employee productivity due to we are providing broadband to more users.
working with a WiMAX broadband connection

Table 2. Cost Analysis Comparing Dial-up with WiMAX1


Cost Element Philippines Costa Rica Ireland

WiMAX customer premises equipment (CPE) installation USD 500 USD 500 No charge

WiMAX monthly service cost USD 20 USD 34.95 USD 43

Total WiMAX monthly cost¥ USD 31 USD 46 USD 43

Dial-up cost per minute USD 0.05 USD 0.05 USD 0.13

Breakeven point for switching a user from dial-up to


617 917 331
WiMAX, in dial-up minutes per month
1
Based on Q1 2006 data and exchange rates.
¥
Based on five-year net present cost calculation, including monthly service and installation cost.


White Paper The Business Case for WiMAX in the Enterprise

Costa Rica
$250,000
Dial-up Users
In Scenario A, we migrate 126 users to WiMAX, saving USD 58,000
$235,279 $203,136 WiMAX Users
200,000 per year, as shown in Figure 2. In Scenario B, we migrate 368 users,
the top 44 percent, without increasing total cost.
$69,325
150,000
U.S. Dollars

Philippines
100,000 $107,884 In Scenario A, we migrate 168 users to WiMAX, saving USD 91,000
per year, as shown in Figure 3. In Scenario B, we migrate 606 users,
50,000
the top 87 percent, without increasing total cost.
$32,176
0
Ireland
Current Top 126 Top 368
In Scenario A, we migrate 275 users to WiMAX, saving USD
Figure 2. Cost analysis: Migrating employees at the 239,000 per year, as shown in Figure 4. In Scenario B, we migrate
Costa Rica site from dial-up to WiMAX. all 789 dial-up users and still save USD 65,000.

Productivity Benefit Analysis


$250,000
Dial-up Users We estimated the productivity benefits of switching to broadband
WiMAX Users
$224,915 $224,196 by interviewing 22 users in the Philippines and Ireland, representing
200,000
about 17 percent of those participating in the trial at that time.

150,000
The employees included managers and engineers from business
U.S. Dollars

$62,153
groups including IT, manufacturing, human resources, and sales
100,000 and marketing. When interviewed, all had been using WiMAX for
at least two months. Before having WiMAX installed, 13 of the 14
50,000 $72,063 Philippines employees said they had no Internet connectivity, while
$705 one previously used a DSL connection. All the participants in Ireland
0
previously used dial-up connections.
Current Top 168 Top 606

We asked participants a standard set of questions, including:


Figure 3. Cost analysis: Migrating employees at the
Philippines site from dial-up to WiMAX. • How many hours they worked at home before and after WiMAX
installation

• Whether they performed different activities and used different


$500,000
Dial-up Users
applications online with a high-speed connection
$471,758 WiMAX Users
• How much time they saved due to the broadband connection
400,000
$407,124

Summary Interview Results


300,000
U.S. Dollars

Participants attributed time savings averaging seven hours a week


200,000 $141,900 to WiMAX, with a substantial increase in the number of activities
performed online and a corresponding increase in working from home.
100,000
$90,443 Previously, those who had lacked home Internet access were only
0 able to perform very limited functions such as using their laptops
Current Top 275 All Users (789)

Figure 4. Cost analysis: Migrating employees at the


Ireland site from dial-up to WiMAX.


The Business Case for WiMAX in the Enterprise White Paper

offline, checking voice mail, and dialing into to • For the high-end estimate, we calculated
conference calls. Some participants with dial-up savings based on half the hours the WiMAX
access said they could check e-mail and perform trial participants actually said they saved.
some other online functions, but were unable
• We calculated the business value of hours
to use many applications and were also limited
saved at 50 percent of the fully burdened
because they could not use the phone and work
employee per-hour rate.
online at the same time.

With WiMAX, in contrast, participants said they


Low-end Estimate
used a wide range of online applications and We used the following assumptions:
services including e-mail and calendar; access to • Our key variable was hours saved. We used
the Web and to internal Intel sites and servers; a figure of 10 percent of hours worked from
online conferencing; and other data-sharing home. This was based on a previous analysis
software, databases, development tools, and at Intel that indicated a time savings of 10
enterprise business applications. They also percent of the hours worked remotely due
downloaded and uploaded a wide variety of data. to switching from dial-up to fixed broadband
Besides saving an estimated seven hours per connections.
week, participants said that being able to work • A fully burdened cost of USD 50 per employee
effectively online resulted in major changes in per hour. We then reduced this figure by
their weekly schedules. Before getting WiMAX 50 percent to USD 25 when calculating
service, participants worked from home an productivity value.
average of four hours per week; with WiMAX,
• Each user works at home eight hours per
that number tripled to 12 hours per week. Users’
week once broadband is available. This figure
comments supported the estimated productivity
is conservative, because survey participants
benefits, indicating that participants felt they
reported an average of 12 hours.
were able to perform their jobs better by working
from home outside regular office hours as well as • Sixty percent of the employees who lack
during the day. a broadband connection today could be
connected using WiMAX. We assumed that
Estimating Business Value not all employees will have the option of
Accurately predicting productivity improvements WiMAX, because service is not uniform and
is difficult. Often, we can only gather data is negatively affected by obstructions such
indirectly, through surveys, rather than by directly as hills and forests.
observing user behavior and its effect on output.
Our low-end estimate yielded an estimated
Therefore, we took a conservative approach
business value, based on productivity
when calculating estimated productivity benefits:
improvements, of USD 122,000 for the 130-
• We calculated a low-end estimate based partly employee trial, or USD 8.1 million for all Intel
on previous analysis at Intel as well as a high- laptop users currently using dial-up, as shown
end estimate based on time savings reported in Table 3.
in our WiMAX user survey.


White Paper The Business Case for WiMAX in the Enterprise

Table 3. Productivity Analysis: Low-end Estimate High-end Estimate


Factor Value We used the following assumptions:
Hours worked from home per week 8
• Our key variable was hours saved. We used a figure of 50
Hours saved per employee per week times 10% 0.8 percent of the average hours that trial participants said they
saved due to the WiMAX connection.
Weeks worked per year 47
• As in our low-end estimate, we assumed a fully burdened cost
Total hours saved per employee per year 37.6 of USD 50 per employee per hour and reduced this figure by
50 percent to USD 25 when calculating productivity value.
Number of employees in trial 130
• As in our low-end estimate, we assumed that 60 percent of
Total hours saved in trial per year 4,888 the employees who lack a broadband connection today could
be connected using WiMAX.
Value of each hour saved (adjusted) USD 25
Our high-end estimate yielded an estimated business value,
Total productivity benefit of WiMAX trials per year: USD 122,000
based on productivity improvements, of USD 458,000 for the
Total Intel laptop users 65,000 130-employee trial, or USD 35.3 million for all Intel laptop users
currently using dial-up, as shown in Table 4.
Percentage of laptop users using dial-up 22%

Laptop users who could receive WiMAX service 8,580 Considerations


Total value of WiMAX for all Intel users per year: USD 8.1 million
There are risks associated with pursuing the potential cost
reductions and productivity benefits identified in our study,
including:
Table 4. Productivity Analysis: High-end Estimate
• The final cost of WiMAX services is not yet clear. Currently,
Factor Value
installation costs for fixed-point CPE are USD 500 to USD
Hours worked from home per week 12 800. This is expensive compared with current broadband
modems and routers, which typically cost less than USD 100.
Hours saved per employee per week times 50% 3.5
However, volume sales of WiMAX equipment would likely lead
Weeks worked per year 47 to lower costs.

Total hours saved per employee per year 164.5 • Benefits depend on migrating the right people—the heaviest
users of dial-up services—to broadband. If these “expensive”
Number of employees in trial 130 dial-up users remain on dial-up while low usage users are
migrated, then productivity benefits and cost reductions may
Total hours saved in trial per year 21,385
not come to fruition.
Value of each hour saved (adjusted) USD 25
• We have assumed that governments will provide licenses that
Total productivity benefit of WiMAX trials per year: USD 534,625 allow service providers to provide coverage in most areas and
that the geography allows service to reach employees’ homes.
Total Intel laptop users 65,000 Our assumption of 60 percent availability makes allowances for
the likelihood that not all locations will get service.
Percentage of laptop users using dial-up 22%

Laptop users who could receive WiMAX service 8,580

Total value of WiMAX for all Intel users per year: USD 35.3 million

10
The Business Case for WiMAX in the Enterprise White Paper

Conclusion
Our analysis shows a solid business benefit to deploying WiMAX to dial-up users
across the enterprise, especially in regions where wired broadband services are not
widely available.

Migrating the heaviest users of dial-up services The current high cost of CPE may present a
can deliver substantial hard cash savings. roadblock to early adoption. Another potential
However, our analysis shows that it may obstacle is that due to line-of-sight geographic
be worth extending the service to a larger limitations, it will not be possible to deploy
proportion of the workforce, which can be WiMAX to all potential users. However, volume
done without an overall increase in remote production of equipment and deployment
communication costs. Migrating more users of WiMAX services is likely to lead to lower
offers added business value due to productivity costs, making the potential cost savings and
improvements and workday flexibility associated productivity benefits even more compelling.
with an always-on broadband service. We
Next, we expect to evaluate WiMAX in a mobile
estimate that these productivity benefits alone
usage model (IEEE 802.16e). Mobile broadband
could be worth USD 8.1 million to USD 35.3
equipment is starting to become available and
million if WiMAX or other broadband services
early evaluation will enable us to assess potential
were made available to all Intel laptop users.
benefits as we seek to keep our employees as
Users appear happy with the service overall and productive as possible in our fast-changing global
have continued to use it. In fact, more employees and mobile working environment.
have begun using WiMAX to provide everyday
connectivity since we performed our analysis.

Authors
Ian Soanes is a product manager with Intel Information Technology.
Jaye Matthews is a human factors engineer with Intel Information Technology.
Michael Young is an IT engineer with Intel Information Technology.
Dvir Ben-Ari is a finance analyst with Intel Corporation.

Acronyms
CPE customer premises equipment Mbps megabits per second
kbps kilobits per second WiMAX Wireless Interoperability for Microwave Access

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