Advantages of Visual Aids

Visual Aids:
• Strengthen the clarity of the speaker’s message
• Increase the interest of the speaker’s information
• Make a speaker’s message easier for listeners to retain
• Enhance the speaker’s credibility
• Can improve the speaker’s persuasion
• Helps combat stage fright

Types of Visual Aids:

• Objects
• Models
Small-scale of large object
Large-scale of small object
Life-sized model
• Photographs- enlarged
• Drawings
Diagrams, sketches, maps
Can be specifically designed for particular speech
• Graphs
Line- best for statistical trends
Pie- effective for distribution patterns
Bar- well suited for showing comparisons
• Charts
Summaries of large blocks of information
• Speaker’s body
Demonstration showing how to do something
Requires practice to coordinate body with words
• Transparencies
Inexpensive and easy
Writing must be large enough
Use appropriate font
Speaker should rehearse with overhead projector
Can use multiple layers for overhead

• Power Point- quick, easy, and effective

•
• Slides and Video footage
• Slides best if you have many
• Video is effective IF it is edited skillfully and integrated smoothly into
speech
• Speaker should practice with equipment in room before presenting
 Guidelines for VA Preparation

• Prepare in advance!
• Keep them simple- should be straightforward, clear, and uncluttered
• Make sure visual aids are large enough
• Use Fonts that are easy to read
• Font size – should be 36 pt for titles 24 pt for subtitles
• Use color effectively

Tips for presenting Visual Aids

• Avoid using the chalkboard – back often faces the audience

• Display VA’s where they can be seen
• Avoid passing out VA’s among audience
• Talk to audience NOT visual aid!!!!!!
• Explain visual aids clearly and concisely
• Practice with visual aid when rehearsing speech

Adapted from: Damon Hall’s COM 114 Class Lecture Notes, Purdue University.
Morgan, Melanie (2003). Presentational speaking: Theory and practice. McGraw Hill.
Smith, R. E. (2001). Principles of human communication. 5th Ed. Dubuque, Iowa:
Kendall/Hunt Publishing Company.
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Can You Describe The Advantages And Disadvantages

Of Visual Aids In Business Communication?discuss In
Details.
Describe The Advantages And Disadvantages Of Visual Aids In Business
Communication?discuss In Details.
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Find Answers for: Can You Describe The

Advantages And Disadvantages Of Visual Aids In Business
Communication?discuss In Details.

People absorb seventy five percent of information visually. Visual aids can be extremely
effective in sharing information in business communications. Graphs, pie charts, etc.
Give an almost instantaneous impression of ratios and percentages. It's the old "picture is
worth a thousand words" saw brought to life. You must exercise caution, however, to not
let the medium become the message. Too many visual aids can detract from the meaning
of the communication or presentation.
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Foxdave 3 years ago

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One should be aware of the advantages and disadvantage of the various

forms of visual aid used in business communication.

Handouts are mostly used material for presentation. They are easy to use and have no
audio/video problems. But there main disadvantage is that they are a main source of
distraction, have a low impact on the audience and not so persuasive. Flipcharts &
Whiteboards are inexpensive and easy to use. But the visibility might be a problem for
back bencher and audience might lose the interest because of low impact

Another visual aid is Slide Shows. They are professionally good for getting audience
attention and might have a good impact if the speaker is good. But in this technique one
is dependent upon power; therefore it is prone to technical failure. Overhead Projectors
are very common and easy to use equipment but has the same disadvantage as Slide
Shows that is: It requires power supply and is prone to technical failure.

Now the latest and most widely used techniques are Video and Graphics. They have
normally high impact and are more easily understood by the audience. The disadvantage
is that this technique require special software programs and might be expensive as well.

and so on. But in short all of these techniques have more advantages as compared to their
drawbacks.
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Ellie82 3 years ago

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0

Advantages and disadvantages of aids

Great Answer Report

Guest 2 years ago

There are many advantages and disadvantages but i just cannot come up with any now
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Guest 9 months ago

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