Indian Ethos And Values

Research done by
Arun Jose
09AC02
 Establishment
• April 3rd 1973 - Dr. Martin Cooper - Motorola
researcher & executive - first mobile for handheld use
• 1983 - Motorola DynaTAC 8000x - commercial
mobile
• Cellular networks:
• 1G network - Japan by NTT - 1979
• 2G technology - Finland by Radiolinja - 1991 (GSM) and

• 3G technology – Japan by NTT DoCoMo - 2001 (WCDMA)

Brands Selected
 Methodology opted
• Product Life Cycle

• Whether they do CSR activities?

• Are the products safe for the health?

• Their social networking

• Website

• Customer Relationship

• Eco-Friendly or not
Research
 Product Life Cycle

• Stages in a Product Life Cycle:

– Raw materials
– Manufacture
– Use
– End of Life

• Best Brands
 CSR Activity
CSR activity Brands

1. Energy Saving and Carbon

dioxide reduction

2. Planting Trees

3. Save Species

4. Recycling
 Safe Products

• Products that do not cause any effect on the health

of an individual

• Brands suggested
 Social Networking
• This is needed for connecting with people.
• Nokia –

• Sony Ericsson -

• LG -
 Website
• Needed for updates
• Bring awareness to the people
• Proper website
• Best mobile brands in this parameter:
 Customer Relationship
• Needed for social purposes
• Also essential for good product sales
• Customers are kings
• Brands:
 Eco-Friendly
• For environment purpose
• Causes no harm to the environment and
preserves environment
• Brands:
 Conclusion
• I would like to conclude by saying that the most
socially and environmentally brands are:
 Citations
• http://en.wikipedia.org/wiki/Mobile_phone
• http://en.wikipedia.org/wiki/History_of_mobile_p
hones
• http://idbdocs.iadb.org/wsdocs/getdocument.aspx?d
ocnum=1580939
• http://www.nokia.co.in/about-nokia/environment
• http://www.sonyericsson.com/cws/company-press-
and-jobs/sustainability/substancecontrol?cc=in&lc=e
n
• http://