BOOK REVIEW SESSION

PGDM - MARKETING

Dr. K. SASIKUMAR
M.B.A., M.F.T., M.A. (Eco)., M.Phil., Ph.D
Asst.Prof
SIVA SIVANI INSTITUTE OF MANAGEMENT
SECUNDERABAD
 BOOK REVIEW SESSION (BRS)
 OBJECTIVE
 METHODOLOGY

 BRS IN THE FIRST TERM

 MARKINGS

 IMPORTANT NOTES

 QUALITY OF BOOKS

 APPROVAL
 OBJECTIVE
 Unique feature of SSIM
 An entry into the world of research

 Expose students to the world of books

 Book reading an asset for professional life

 Books are the real friends

 Finally, Reading makes a man complete.

 METHODOLOGY
 Select a book from library or book stall
 Management book
 Self improvement oriented
 Get it approved by the Coordinator for
BRS
 Read thoroughly

 Summarize Every chapter

 Prepare Power Point Slides

 Present them in the stipulated time.

 FIRST TERM
 Individual Presentations
 Duration 15 minutes

 Evaluation by the panel of Faculty

 MARKINGS AND IMPORTANT NOTES
 25 marks for a presentation
 For two years it is a total of 100 marks.
 One course
 Passing BRS is compulsory
 Anyone who is absent in BRS will be
treated as backlog and no Diploma will
be awarded.
 Penalty of 5 marks will be deducted for
Back Log students.
 One has to complete this course
before the term results are announced.
 DISCIPLINE
 Dress code : Formal wear
 No student in Informal wear shall be allowed
to attend the BRS Session.
 Attendance in BRS for all students is
compulsory.
 Copy PPT slides on the server one day before
the scheduled BRS.
 Student In Charge shall be nominated will be
in continuous touch with the coordinator.
 Student in charge in consultation with the
coordinator shall be responsible for keeping
the track of time for presentations and wind
up.
 ALL THE BEST !
LOOKING FORWARD TO A BETTER
LEARNING EXPERIENCE …
THANK YOU