Focus group one – Draft

stage
Questions asked:

1. From looking at my three products can you tell what genre

they are portraying?
Lewis: “The poster shows it could be about crime due to the
name of it but the picture doesn’t represent that, the poster
looks like it is aimed for older people due to the black and
white colours and doesn’t look bright enough, I can’t tell the genre although I would say
from watching the trailer, although unfinished, I can tell it has something to do with crime
because of the guns and suits etc”
Niall: “The magazine is unfinished so I cannot tell what genre it is although the title clearly
suggests it is a film magazine”
Me: “Which type of magazine does it look like to you?”
Sophie: “Well I think the same as the last person because it is unfinished you cannot tell
although the name ‘Lights, camera, action’ clearly shows it is for film, maybe a mainstream
film magazine.”
Andy: “From the trailer I cannot tell the genre as it is too unfinished, the shots look like they
are filmed in the countryside so it doesn’t link to the guns in the previous shots and is very
unclear”
Me: “The genre I am trying to get across is film noir; can you see the genre now?”
Niall: “Oh right, it’s because I don’t know about that genre, the poster looks film noir due to
the black and white although still needs colour and a clearer better image.”
Hannah: “The trailer really needs more shots with shadows instead of all bright external
shots; the genre is hard to tell. The poster looks like it could be an old fashioned melodrama
film possibly. The magazine looks like a mainstream magazine, although you only have the
title, maybe put an image of your actors in costume on the cover to show the genre.”
2. Can you tell anything about the narrative in the three products or can you start to see any
character relationships?
Lewis: “Well obviously no narrative from the magazine is shown; although from the trailer I
think the story is about a man who maybe has an affair and he does some crime and then
dies.”
Niall: “On the poster you can kind of see a relationship because she is hugging someone, and
in the trailer from drawn out shots you can see more hugging or fighting showing a
relationship, the was a bit boring, it was eerie so I thought it was more suited for a horror
film.”
Hannah: “From the poster you can tell the film is about pushing yourself to the limit because
of the tagline but the picture confuses me, it shows it might be a romantic film although it is
different from the colour scheme etc.”
 Andy: “Yes I agree, the trailer shows something about crime but I don’t understand the
multiple shots of hugging. I love the shot of the tear down the face though but it needs
backing up by other shots.”
Sophie:”The magazine shows nothing, the poster shows some relationship making the girl
upset, possibly the loss of someone. The trailer shows the most narrative; I think it’s about a
suicide because of the gun to the head shots and I think about crime or trouble, the name of
the film clearly shows he is ambitious so maybe he goes too far and kills himself.”
3. What do you think of my music choice, or any other comments on the products overall?
Niall: “I think that the poster looks more like a book or a novel cover because it looks too
formal.”
Sophie: “the music was a bit boring; it was eerie so I thought it was more suited for a horror
film.”
Andy: “The magazine needs finishing quickly. The trailer is way too confusing and the poster
looks like a book. But I really like the tear shot in the trailer and the costumes you used.”
Hannah: “The music fits well with the themes of the trailer although I do not know a lot
about the genre.”
Lewis: “The music is very mysterious and links to the shadow eerie theme that runs
throughout other film noir films. The magazine needs to convey the genre as well as
adjusting the poster to add colour make it more enticing.”