Summary W13

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Summary

Proposal for Establishing a Comprehensive Canada Education Resource Center in Taiwan

 The purpose of this resource center is to promote Canadian education opportunities in


Taiwan.
 It would be open to the public with no user fee, and schools can place their materials in
the center free of charge
 The goal of the center is to become more comprehensive and accessible Canadian
education resource center in Taiwan.
 The establishment of the center will happen in three stages.
1. Stage 1: Resource Center
2. Stage 2: Outreach
3. Stage 3: Research and Publication
 At Stage 2 we can see the activities or the way they promote their resource center.
1. Promotions campaign
2. Direct mailing campaign
3. Internet promotions
4. Press releases
5. Newspaper and magazine advertising
6. Postings in local schools and libraries
7. Promotional events such as its spring and fall education fairs
8. Conduct in-house seminars and seminars on school campuses
9. build up and maintain relationships with local media outlets to ensure information is
distributed in an efficient

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