Scribd Logo
Upload

Welcome to Scribd!

  • International Business Management

    Uploaded by

    Abhishek Aki
    21 views9 pages
    1. The document discusses the nature and reasons for international business, including the need for accurate and timely information across markets in Europe and other regions. It also discusses achieving higher profits, expanding production, and addressing issues like high transportation costs or proximity to raw materials by operating internationally. 2. Reasons for internationalization include limited home markets, availability of human resources at lower costs, and liberalization/globalization of markets. Firms operate internationally to avoid tariffs and import quotas in different markets. 3. The document then discusses approaches to international business like ethnocentric, polycentric, regiocentric, and geocentric approaches and covers areas within the scope of international business such as international marketing, investment,

    Original Description:

    Original Title

    1.intro ibm

    Copyright

    © Attribution Non-Commercial (BY-NC)

    Available Formats

    PPT, PDF, TXT or read online from Scribd

    Did you find this document useful?

    Is this content inappropriate?

    Report this Document
    1. The document discusses the nature and reasons for international business, including the need for accurate and timely information across markets in Europe and other regions. It also discusses achieving higher profits, expanding production, and addressing issues like high transportation costs or proximity to raw materials by operating internationally. 2. Reasons for internationalization include limited home markets, availability of human resources at lower costs, and liberalization/globalization of markets. Firms operate internationally to avoid tariffs and import quotas in different markets. 3. The document then discusses approaches to international business like ethnocentric, polycentric, regiocentric, and geocentric approaches and covers areas within the scope of international business such as international marketing, investment,

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    21 views9 pages

    International Business Management

    Uploaded by

    Abhishek Aki
    1. The document discusses the nature and reasons for international business, including the need for accurate and timely information across markets in Europe and other regions. It also discusses achieving higher profits, expanding production, and addressing issues like high transportation costs or proximity to raw materials by operating internationally. 2. Reasons for internationalization include limited home markets, availability of human resources at lower costs, and liberalization/globalization of markets. Firms operate internationally to avoid tariffs and import quotas in different markets. 3. The document then discusses approaches to international business like ethnocentric, polycentric, regiocentric, and geocentric approaches and covers areas within the scope of international business such as international marketing, investment,

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPT, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as ppt, pdf, or txt
    of 9

    INTERNATIONAL

    BUSINESS MANAGEMENT
    NATURE OF IB:
    1. Accurate information:
    Europe –leather
    Bata—Europe
    2. Timely information:
    coco-cola-Europe
    Indian software-us market
    CONTINUE…..
    3.IB should be large:
    MNC and GDP of Africa
    4. Geographical market segmentation:
    Daewoo in north America, Europe,
    Africa,Indian sub continent and pacific
    market.
    5. More potential in international market:
    IBM, Coca-cola, P&G,Satyam comp
    WHY INTERNATIONAL?:

    1. To achieve higher rate of profit:


    Hewlett Packard- 85.4%
    and Apple- US $ 390 and $ 310
    2. Expanding production:
    Toyota-Japan
    3. High cost of transportation:
    Mobil –petroleum-refinery at S.Arab
    Ethiopia,Kenya,Eritrea,Sudan.
    4. Nearness to raw material:
    US and European co manufacturing facilities
    Saudi,Bahrain,Qatar,Oman, Iran
    CONTINUE
    5.Availabilty of technology and managerial competence
    American-Japanese

    6. Political stability V/S Political instability


    USA,UK,France,Germany,Italy and Japan
    Malaysia,Indonesia,India and Pakistan

    7.Limited home market


    Japanese automobile and electronic firms –US, Europe
    and even African market
    ITC from India to European market
    8. Availability of quality human resource at
    less cost:
    software industry in India
    9. Liberalization and globalization:
    10. To avoid tariffs and import quotas:
    US on Japan automobile and electronics
    and japan on US rice and agri goods
    Direct investment by Sony,Honda,Toyota,
    general electricals,
    whirlpool,xerox,canon,philips, uniliver, lucky
    gold star, south Korean electronics
    company,pepsi,coca-cola,shell, mobil.
    INTERNATIONAL BUSINESS
    MANAGEMENT
    1. Epigraphy
    2. Numismatics
    3. Monuments
    4. Excavations
    5. Literature
    CONTINUE…..
    Periplus of erythrean sea
    Ptolemy – geography
    Taranath- Tibet
    Megasthenese- indiaca
    Hueng Tsang,Fahien,It-Tsing
    Alberuni,Marco polo, domingo-paes, durate
    barbosa, peitro della velle, fernao
    nunes,nicole conti,abdul razak.
    INTERNATIONAL BUSINESS
    APPROACHES
    1.Ethnocentric approach
    2.Polycentric approach
    3.Regiocentric approach
    4.Geocentric approach
    SCOPE OF IB
    International marketing
    International investment
    Management of foreign exchange
    Procuring international finance
    Management of international HR
    Management of cultural diversity
    Management of international product

    You might also like