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    Case Naukri

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    voodooschild
    Naukri.com, JobsAhead.com, and MonsterIndia.com were the three main competitors in the Indian job listing market in 2004. According to traffic statistics from August 2004, Naukri.com had the highest traffic rank and reach per million users, while JobsAhead.com and MonsterIndia.com ranked lower. Naukri.com also had more page views per user and a higher page views rank compared to its two main competitors.

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    Case Naukri

    Uploaded by

    voodooschild
    34 views1 page
    Naukri.com, JobsAhead.com, and MonsterIndia.com were the three main competitors in the Indian job listing market in 2004. According to traffic statistics from August 2004, Naukri.com had the highest traffic rank and reach per million users, while JobsAhead.com and MonsterIndia.com ranked lower. Naukri.com also had more page views per user and a higher page views rank compared to its two main competitors.

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    Case-naukri

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    Naukri.com, JobsAhead.com, and MonsterIndia.com were the three main competitors in the Indian job listing market in 2004. According to traffic statistics from August 2004, Naukri.com had the highest traffic rank and reach per million users, while JobsAhead.com and MonsterIndia.com ranked lower. Naukri.com also had more page views per user and a higher page views rank compared to its two main competitors.

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    34 views1 page

    Case Naukri

    Uploaded by

    voodooschild
    Naukri.com, JobsAhead.com, and MonsterIndia.com were the three main competitors in the Indian job listing market in 2004. According to traffic statistics from August 2004, Naukri.com had the highest traffic rank and reach per million users, while JobsAhead.com and MonsterIndia.com ranked lower. Naukri.com also had more page views per user and a higher page views rank compared to its two main competitors.

    Copyright:

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    of 1

    Case: Vying for eyeballs- Naukri.

    com

    Competitors:

    The three main competitions of naukri.com in India are JobsAhead.com, monsterindia.com, and
    jobstreet.com. in early 2004, naukri.com had 50%, JobsAhead had 32% and moster.com had 9% of
    the market in terms of job listing.

    TRAFFIC STATISTICS FOR NAUKRI.COM AND COMPETITORS [*AUGUST 16, 2004]

    Traffic Rank:
    today
    * 1 wk. avg 3 mnths avg. 3 mnths change
    Naukri.com 590 674 1007 739
    Jobs Ahead.com 4936 5206 5791 1643
    MonsterIndia.com 5962 5973 7758 3231

    Reach per million users:


    Naukri.com 620 560 425 49%
    Jobs Ahead.com 160 155 153 23%
    MonsterIndia.com 155 145 124.5 30%

    Reach Rank:
    Naukri.com 1618 1907 2836 1819%
    Jobs Ahead.com 6887 7443 8512 2658
    MonsterIndia.com 7242 8049 10562 3906

    Page views per user:


    Naukri.com 30 29 28.1 11%
    Jobs Ahead.com 7.6 7.9 8.9 3%
    MonsterIndia.com 5.9 7.3 7.9 7%

    Page views rank:


    Naukri.com 233 265 402 313%
    Jobs Ahead.com 4358 4353 4470 1107
    MonsterIndia.com 6084 5255 6028 2994

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