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Cooperative Advertising and

Promotions Program
Terms and Conditions

Cooperative Advertising and Promotions Program (Co-op) members may be eligible for an accrual of co-
op advertising funds based on up to 3% of that member’s total annual Electrolux Professional net
invoice purchases per program enrollment year. Funds are accrued based on enrollment year and are
not transferable from one year to the next. Accrual begins the first of the month following the month of
your enrollment approval. A member must enroll into the program each year.

All funds accrued for any given year that are not claimed prior to 90 days after the end of enrollment
year shall become null and void. The co-op funds are limited up to 3% of net purchases during the
enrollment year and each reimbursement will not exceed 50% of the cost of the advertisement.
Reimbursement is given in the form of credit memo. If a member is interested in the program, they
must contact Electrolux Professional to determine qualification.

Requests for credit from the program must be submitted directly to Electrolux Professional Marketing
Department within 90 days of the date of the receipt of invoice. All appropriate support material
including the Coop Advertising Reimbursement Form, tear sheets, invoices or any other proof of
performance must accompany the claim. Printed advertising must include the Electrolux Professional
logo(s) to be eligible for co-op funds. Television, radio scripts and any other type of advertising not
specified are not eligible. Reimbursement claims will only be honored for advertising in Electrolux
Professional approved media. Approved media includes industry magazines, direct mail pieces,
van/truck signage, and tradeshows. Please see Co-Op Program Presentation for further details.

When Electrolux Professional products are featured in an individual advertisement that also features
other manufacturers’ products, the eligibility of the claim and the amount of reimbursement shall be
solely determined by Electrolux Professional Marketing.

Electrolux Professional reserves the right to determine eligibility for all co-op advertising reimbursement
claims, including those that are not specifically covered by the above stated co-op advertising policy. No
deduction will be allowed until proper credit has been issued by Electrolux Professional. Credit memos
are issued upon final approval from the Marketing Department.

REV March 2011

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