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Summer Training Project Report On COMPETTIVE MARKETING STRATEGY Submitted in partial fulfillment for the award of MIB Degree

under CCS University (Session 2010 2012)

Institute of Management Studies, Noida

Submitted to:Mrs. Seema pundir

submitted by:poonam Mehta Roll no-MIB10127

Certificate of the company


This is to certify that Miss Poonam Mehta Roll number MIB10127 of MIB II semester is a bonafide regular student of this institute of the Session 2008-2010. She has completed the project report titled COMPETITIVE MARKETING

STRATEGYunder my supervision, as a part of fulfillment for the award of MIB degree under C.C.S. University, Meerut.

I find her project report is up to the standard and original one

Date

(project supervisor)

Certificate from the internal guide

The project report titled COPETITIVE MARKETING STRATEGY submitted by Mr/Ms POONAM MEHTA(Roll No MIB201012) may/may not be accepted for being evaluated.

Signature

(Name of guide) Date:-

CONTENTS y INTRODUCATION y OBJECTIVE OF THE STUDY y SCOPE OF THE STUDY y RESEARCH METHODOLOGY y INTRODUCTION OF THE TOPIC y INTRODUCTION OF THE COMPANY y DATA ANALYSIS AND FINDINGS y LIMITATIONS y CONCLUSIONS AND RECOMMENDATIONS y ANNEXURE I. QUESTIONNAIRE II. BIBLIOGRAPHY III. TABLES AND GRAPHS IV. DETAILS OF PERSON CONTACTED

EXECUTIVE SUMMRY

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