Professional Documents
Culture Documents
Questionnaire
Questionnaire
Questionnaire
__________________ _____ _ PERSONAL DETAILSGender: Male Female Age Group: Below 25 Between 25-35 Between 35-45 Above 45 Occupation:
Business Service Selfemployed Other_____ Annual Income: Below 1, 50,000 Between 1,50,0003,00,000Between 3, 00,000-5, 00,000 Above 5,00,000
__________________ __________________ __________________ __________________ _____ _ 1. Do you have ever done the impulse buying? Yes No2.
How much do the following factors influence you for the impulse buying?
S r . N o . F a c t o r s Veryst ronglyS t r o n g l y M o deratelyLittleLe ast
1. Low cost
2. Promotional schemes 3. Waited and made available 4. By seeing others 5. Willingness to try unusual
6. Seen first time and picked up 7. First sight attraction 8. Childs influence 9. Wifes/Husbands influence
10. Friends influence 11. By watching recent ad. (To try latest) 12. Salesmans explanation/demo.