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    Poonam Sannake
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    Air India has financial backing of the Government. It has a good reputation in both international and domestic markets, quality service and the age-old Goodwill. Weaknesses lack of proper infrastructure facilities at the airport. High operational cost for airlines. Low profitability and Utilization of capacity.

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    Air India has financial backing of the Government. It has a good reputation in both international and domestic markets, quality service and the age-old Goodwill. Weaknesses lack of proper infrastructure facilities at the airport. High operational cost for airlines. Low profitability and Utilization of capacity.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
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    12 views1 page

    Presentation 1

    Uploaded by

    Poonam Sannake
    Air India has financial backing of the Government. It has a good reputation in both international and domestic markets, quality service and the age-old Goodwill. Weaknesses lack of proper infrastructure facilities at the airport. High operational cost for airlines. Low profitability and Utilization of capacity.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    Download as pptx, pdf, or txt
    of 1

    SWOT ANALYSIS

    Strengths Air India has financial backing of the Government. It has a good reputation in both international and domestic markets, quality service and the age-old Goodwill. Updated fleet & competent repairs & maintenance expertise. Weaknesses lack of proper infrastructure facilities at the airport. High operational cost for airlines. Low profitability & Utilization of capacity.

    Opportunities World wide deregulations make the skies more accessible; the routes agreement is easier to be achieved. The no. of foreign visitors & investors to India is increasing rapidly. Complementary industry like tourism will increase demand for airline service.

    Threats Air India faces imminent aggressive competition. improved speed & services. Security & safety.

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